1. AASSHHWWIINNII KKUUMMAARR
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Aiming towards career enrichment in Sales & Marketing involving Business
Generation, Key Account Management, Channel Management, Merchandising
with a reputed Organization preferably in medical Disposable Material
MARKETING
PROFESSIONAL SYNOPSIS
 More than 14 years of experience in sales & marketing involving business development,
distributor / dealer development, project / institutional sales, market research & analysis.
 Strategically thinking, planning and acting for revenue generation, sales, marketing, customer
support and new business development is priority at every step.
 Comprehensive experience in Account Management as well as assessment of customer needs
and providing the best possible solutions to their utmost satisfaction.
 Demonstrated abilities in cementing healthy relationship with the clients for generating business
and leading towards accomplishing business and corporate goals.
 Possess excellent interpersonal, communication and analytical skills with ability to work under
extreme condition and can be trusted with any job.
CORE COMPETENCIES
 Profit Centre Operations
 Identify and develop new streams for long term revenue growth and maintaining relationships
with customers to achieve repeat / referral business.
 Utilize the market information and personal network to generating leads.
 Maintain organization standard in customer centric business module.
 Sales & Marketing / Business Development
 Deploying suitable market research tools to gauge market trends and competitor activities,
consumer behaviour etc., to gain the competitive edge.
 Conducting competitor analysis by keeping abreast of market trends & achieving market share
metrics.
 Provide direction to execute business promotions / launches, direct marketing in coordination
with business associates & promotion partners.
 Channel Management
 Discussing & implementing account/dealer wise marketing plans for implementation, sales plan,
funnel etc on the shortlisted accounts.
 Identifying and networking with financially strong and reliable dealers/channel partners,
resulting in deeper market penetration.
 Executing brand initiatives in line with the natural brand development plans, with consumer
lead revenue generation activities aimed at attracting new customers and building new
relationships.
 Evaluate performance & monitor distributor activities and assist the channel partners to meet
their business targets and achieve profitable ROI.
 Ensuring cost effective logistic operations & seamless products movement to ascertain sufficient
inventory levels at each sales outlet/ distribution channel.

2.  Key Accounts Management
 Developing relationships with key decision-makers in target organizations for business
development.
 Interfacing with institutional & corporate clients for suggesting the most viable services &
product range and cultivating relations with them for securing repeat business.
 Ensuring client satisfaction by responding to customer queries and achieving service quality
norms.
 Managing activities pertaining to negotiating/ finalization of deals for smooth execution of sales
& order processing.
 Mapping client’s requirements and providing them customized business solutions through new
proposals, presentations and demonstrations.
ORGANISATIONAL EXPERIENCE
October 1998 to October 2014 - Worked with SANGAM HEALTH CARE PRODUCTS
LIMITED ( IT IS PATIL GROUP OF COMPANY ) FROMELY KNOWN AS SAFTI ( IT IS WORLD
CLASS MEDICAL DISPOSIBLE COMPANY . MAY 2015 To TILL - B|BRAUN Medical India
PVT .LTD (Germany Based company )
Established in 1996, MEDICAL DISPOSIBLE PRODUCTS is one of the biggest business
conglomerates in the of INDIA and they are often called “Largest MEDICAL DISPOSIBLE Materials
Hypermart in INDIA ” with whole array of MEDICAL DISPOSIBLE PRODUCTS supplies such as I.V
SET,B.TSET,SYRINGES,URINE BAG E.T.C SANGAM HEALTH CARE IS a well diversified with a
range of activities spanning trading, distribution, retailing,
Key Responsibilities
 Responsible to develop and build new & existing customer base.
 To generate Branch net gross profit and product group performance by project selling, and
channel selling.
 Analyze marketing opportunities, planning marketing programs, developing marketing
strategies and achieving targets.
 Responsible for devising and executing marketing plans as per market requirements, to identify
new market segment and tap profitable business opportunities.
 The job involves sales through , educating the customers and convincing channel partner.
 Responsibilities include procurement of materials, Inventory control, sales co-ordination, co-
ordinating with supplies and service department for timely delivery, recovery of outstanding and
reconciliation of accounts.
 Educating and training of Sales staff .
 Other responsibilities are promoting the brand image, handling customer complains,
implementing sales Promotion activities and to provide comprehensive marketing information.
Highlights
 Became SENIOR REGIONAL Manager within 5 Year’s as joined the company as Sales
EXECUITVE.
 Achieved area Target consistently.
 Establishment of New Branch at EAST region.

3. AUG 1998.’ –JAN 2000 SALES EXECUITVE, FEB 2000 TO MARCH 2003 SENIOR SALES
EXECUITVE APRIL 2003 TO MARCH 2004 TERRIOTORY’MANAGER, AUGUST 2007 TO
OCTOBER 2007 Area sale Manager November 21st
2007 to OCTOBER 2014 Regional sales
(SHCP) SANGAM health care Products Limited is India's one of the leading
Medical disposables company offering a wide range of I.V.SET and SISPOSABLES
SYRINGES, BLOOD TRANSFUSION SET,GLOVES E.T.C products under the
brand name of SAFTI . The company also caters to customer needs in Hospital
segment
Key Responsibilities
 Managing sales & distribution and drive the business through the dealers, Channel partners
 Managing Dealer & Sub Dealer network and their control simultaneously assessing the existing
network.
 Responsible for planning & co-ordination of Sales, assessment of market potential and
increasing sales volumes.
 Monitor competitor’s activities and accordingly devising effective counter measures.
 Target fixation, target monitoring and suggesting strategies and schemes to achieve the said
target.
Highlights
 Identified and appointed numerous key business associates.
January ’2009 – December 2009 with Another Country Nepal & Bhutan as Country
Marketing Managers , JANUARY 2014 TO JANUARY 2015 SENIOR LISION OFFICER PATIL
RAIL INFRACTURE PVT LTD .
Key Responsibilities
 Managing sales & distribution and drive the business through the dealers.
 Managing Dealer & Sub Dealer network and their control simultaneously assessing the existing
network.
 Responsible for planning & co-ordination of Sales, assessment of market potential and
increasing sales volumes.
 Monitor competitor’s activities and accordingly devising effective counter measures.
 Target fixation, target monitoring and suggesting strategies and schemes to achieve the said
target.
Key Responsibilities
 Project/institutional sales.
TRAININGS / WORKSHOP ATTENDED
 Eight weeks summer training from PATIL GROUP on the topic of Customer attitude towards
Sales Promotion Scheme with special reference to Railways fast TRAC .
 Factory visit to PATIL RAIL INFRA STRUCTURE, PATIL steel wires and RAIL SLEEPERS
FACTORY.
ACADEMIC QUALIFICATIONS
 MBA ( Marketing) from GAYA COLLEGE GAYA , BIHAR ( Magadh University).
 IIM INDORE (Participated in the Management Development Programme
On sales Leadership )
 B.sc ( BOTANY ) from MAGADH University, 1992 - 1995.

4. IT SKILLS
 Well versed with MS Office
PERSONAL DETAILS
 Date of Birth : 02th
DEC, 1975
 Languages Known : English, Hindi , NEPALI & BENGALI
 Sex : Male
 Marital Status : Married
 Address : Ashwini kumar , Flat no – 401 A
SHAYA CHINDRIKA COMPLEX R.M.S COLONY
KANKARBAGH PATNA
Phone- 00-91- 9801438247 (Home)
00-91- 7870822456 (Mob.)
(ASHWINI KUMAR)