Case studies and information from Attack! regarding product sampling, retail promotions and street sampling of consumer packaged goods, drinks and food. Services presented by Attack! Event Staffing, Field Support and Guerrilla Services.

1. Sample Distribution “Need a Little More Face Time?” Sample Distribution Mobile Media Flyer Distribution Costumed Characters Brand Ambassadors Bi-lingual Staff Presented by Attack! Event Staffing, Field Support & Guerrilla Services www.attackmarketing.net

2. How Does Sample Distribution Work? Get a Little More Face Time The opportunity to interact face-to-face with your target demographic is one of the most valuable selling tools. Our access to enthusiastic brand ambassadors, coupled with extensive pre-event research and strategic location scouting, guarantees quality interactions with consumers. CoSometimes an over-sized, furry character is just what the doctor orderedstumed Characters

4. Sampling/coupon distribution

7. Jet-Pack Coffee Packs

8. Publicity Stunts

9. Guerrilla Marketing Projections

11. Distributed 3,000 mint tins to target market

13. Brand Ambassadors

14. Wrapped Vehicles

15. Premium Distributions/Sampling

17. TSA badge approval

18. Brand ambassadors

19. 5,000 travels kits distributed a day at each airport

21. Hand-to-hand sample/ informative leaflet distribution

22. Material shipment and tracking

23. Location scouting

25. Number of mask sheets distributed: 98,500

26. Number of leaflets distributed: 83,000

28. Project Management

29. Flyering

30. Contest

32. 5000 flyers distributed

34. Consumer data collection

35. Photographers/ green screen experts

36. Brand ambassadors

37. Sampling/Personalized premiumsResults To view a video of the event, please visit: http://www.attackmarketing.net/attack-eatingright.php

39. Promotional Models

40. Field managers

41. Pocket shifts

43. 10 field managers hired

44. Information collected from 30,000 interested online poker players

46. Promotional coupon ($10 off) distribution

47. Brand ambassadors

49. Street Teams

50. Program Management

51. 250,000 coupons distributed

52. 720,000 direct consumer impressions