This webinar is part of the activities included in the BDV Best Success Story contest, aimed at BDV PPP projects and BDVA SMEs to tell their achievements and experiences in the most entertaining, fun and constructive way.

1. Tips and good practices for a
successful presentation
Julija Melnika
18/06/2020

2. Agenda
▪ 2 basic rules
▪ Structure
▪ Visuals
▪ Body language
▪ Preparation for presentation
▪ Q&A
▪ Webinar specifics
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3. 2 things to know
BEFORE preparing the presentation

4. ▪ Characteristics
oWho are they
oWhy have they come here
oWhat do they have in common
oWhat do they know on the topic
oWhat do they want
oWhat are they afraid of
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Audience: who are those people

5. 1. Who is my audience
2. What do I want them to do as a result of my
presentation
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2 things to know
BEFORE preparing the presentation

6. 6
Presentation structure
As is To be

7. ▪ Emotional
▪ Your first contact with the public
▪ Compliment the public
▪ Rules/timing
▪ Agenda
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Intro - 20%

8. ▪ Split long topics
▪ Audience attention cycle is 20
mins
▪ Introduce diversity
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Basic part + Culmination - 60%

9. ▪ Aim -> Story -> Message
▪ Everyone loves stories.
▪ Intro -> Problem description -> Problem solution -> Happy-end
oUgly duckling. We were small and ugly but then grew up and became beautiful
oComplicated win. We had lots of problems and competitors, we have fought and
we have won
oPioneers. We saw that what we wanted to do had not existed before. So we’ve
done it ourselves.
oProblem solution. There was a problem which we wanted to solve. And we solved
it.
oComedy. Guys, we are so funny, we’ve done so many mistakes, but in the end we
have managed successfully!
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Storytelling: when the message is too long

10. Conclusion - 20%
▪ Should be emotional
▪ Very nice when you can connect to the start
▪ Q&A
▪ Follow up?
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11. 60% what people see (you, slides)
30% what they hear (voice)
10% what you speak (message)
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12. VISUALS

13. Slide type 1
Shampoo is a hair care product, typically in the form of a viscous liquid, that
is used for cleaning hair. Less commonly, shampoo is available in bar form,
like a bar of soap. Shampoo is used by applying it to wet hair, massaging the
product into the hair, and then rinsing it out. Some people may follow a
shampooing with the use of hair conditioner.The goal of using shampoo is to
remove the unwanted build-up in the hair without stripping out so much
sebum as to make hair unmanageable. Shampoo is generally made by
combining a surfactant, most often sodium lauryl sulfate or sodium laureth
sulfate, with a co-surfactant, most often cocamidopropyl betaine in water.
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14. Slide type 2
Shampoo
▪ History
▪ Common ingredients
▪ Specialized shampoos
▪ Health risks
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15. 15

16. Slides
▪ 3 types of slides
▪ Not more than 20-30 words per slide
▪ Is all info necessary?
▪ In language you are presenting
▪ Don’t overuse bold / italic / underscore
▪ Don’t use effects
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17. BODY LANGUAGE

18. ▪ Straight with lowered shoulders
▪ Moving
▪ No tribune
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▪ Let your sight move through all
audience
▪ Don’t be too aggressive

19. 19
▪ Don’t you ever read! Different parts of
your brain are responsible for writing
and speaking
▪ Speak slowly
▪ With low voice
▪ In front of yourself, on stomach level
▪ Or keep a pen/clicker in your hand
▪ Bigger hall - bigger gestures

20. Preparation
▪ Don’t write your speech
▪ Run it at least once in front of the
mirror
▪ Aloud!
▪ Time it
▪ Run it with somebody else (a day
before the lecture!)
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21. Q&A
▪ Plan time for it
▪ Plan for complicated ones
▪ Thank for listening/question
▪ Answer short
▪ It’s okay not to know the answer
▪ If no questions:
o“Before the presentation I was asked...”
o“I often get the question what…”
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22. Webinar specifics
▪ 100% more difficult than presenting on stage
▪ Only voice and slides
▪ Difficult to change activity/Easy to lose audience
▪ Misleading webinar name
▪ Avoid at all costs
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23. The main secret of public
presentation is talking to people, not
presenting in front of them
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24. THANKS!
Any questions?
Email: julija.melnika@gmail.com
https://www.linkedin.com/in/jmelnika
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