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The Potential of BIG Data Applications 
for the Healthcare Sector 
Results of the User Needs & Requisites Study in BIG 
Prof. Dr. Sonja Zillner 
Siemens AG 
Big Data Minds 2014 1 BIG 318062 
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The EU Project BIG 
Big Data Public Private Forum 
Trigger 
Europe needs a clear strategy for leveraging Big Data 
Economy in Europe 
Objectives 
Work at technical, business and policy levels, shaping the 
future through the positioning of Big Data in Horizon 2020. 
Bringing the necessary stakeholders into a sustainable 
industry-led initiative, which will greatly contribute to 
enhance the EU competitiveness taking full advantage of 
Big Data technologies. 
Facts 
Type of project: Coordination & Support Action 
Project start date: September 2012 
Duration: 26 months 
Call: FP7-ICT-2011-8 
Budget: 3,038 M€ 
Consortium: 11 partners 
Big Data Minds 2014 2 BIG 318062 
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Project Structure 
(Sectorial forums and Technical working groups) 
Data acquisition Data 
Industry driven working groups 
analysis 
Needs Supply 
Data 
curation 
Data 
storage 
Big Data Minds 2014 3 BIG 318062 
Data 
usage 
Health Public Sector Telco, Media & 
Entertainment 
Finance & 
insurance 
Manufacturing, 
Retail, Energy, 
Transport 
Value Chain 
• Structured data 
• Unstructured Data 
• Event processing 
• Sensors networks 
• Streams 
• Data preprocessing 
• Semantic analysis 
• Sentiment analysis 
• Other features 
analysis 
• Data correlation 
• Trust 
• Provenance 
• Data augmentation 
• Data validation 
• RDBMS limitations 
• NOSQL 
• Cloud storage 
• Decision support 
• Decision making 
• Automatic steps 
• Domain-specific 
usage 
Technical areas 
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Big Data in Healthcare 
What are we taking about? 
Definition of Big Data in Healthcare Industry 
ƒ Big Health Data technologies help to take existing 
healthcare business intelligence, health data analytics and 
health data management application 
ƒ to the next level by providing means for the efficient 
handling and analysis of complex and large 
healthcare data by relying on 
ƒ data integration, 
ƒ real-time analysis as well as 
ƒ predictive analysis 
Characteristics of Health data 
ƒ Health data is not big in terms of large size 
ƒ Exceptions are medical images and NGS, however the analysis of analytics approaches 
for medical images and NGS is immature and in development 
ƒ Health data is complex 
ƒ Heterogeneous data (images, structured, unstructured data, etc.) 
ƒ Various data domains (administrative, financial, patient, population, etc.) 
Big Data Minds 2014 4 BIG 318062 
often discussed 
under the label 
„Advanced Health 
Data Analytics“ 
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Key Findings 
Impact of Big Data Applications in Health Domain 
Technology-wise = Evolution 
ƒ Big Data Technology (e.g. scalable data analytics, semantic 
technologies, machine learning, scalable data storage, etc.) is ready 
to be used 
ƒ Now these techniques are combined and extended to address big 
data paradigm 
ƒ Domain-specific requirements needs to be addressed (e.g. health 
data anonymization, understand analytic needs) 
Business-wise = Revolution 
ƒ The lack of business cases is hindering block 
ƒ Integrating of heterogeneous data sources beyond organization 
boundaries relies on effective cooperation of multiple stakeholder 
with diverging interests 
=> existing industrial business processes will change fundamentally, 
new players & business models will emerge 
Big Data Minds 2014 5 BIG 318062 
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User Needs 
Potential Benefits and Advantages 
Improved Efficiency of Care 1 
ƒ Combine clinical, financial, and administrative data to monitor outcomes relative to 
resource utilization 
ƒ Measure physician performance against peers and other institutions 
ƒ Mine population level data for clinical research 
ƒ Helps organizations manage regulatory compliance through detailed information reporting 
Improved Quality of Care 1 
ƒ Empowers users with key knowledge needed for effective decision making 
ƒ Identify high-risk patients and patient populations 
ƒ Develop predictive models leading to proactive patient care 
ƒ Enables uniform and multi-dimensional view of patient and population data 
Real Impact 
ƒ of Big Data Analytics is expected on integrated data sets 
Big Data Minds 2014 6 BIG 318062 
1= Frost & Sullivan “U.S. Hospital Health Data Analytics Market (2012) ” 
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Multiple Data Pools in Healthcare 
Main impact by integrating various and heterogeneous data sources 
ƒ Owned by the pharmaceutical 
companies, research 
labs/academia, government 
ƒ Encompass clinical trials, 
clinical studies, population and 
disease data, etc. 
Clinical Data 
ƒ Owned by providers (such as 
Pharmaceutical & 
hospitals, care centers, physicians, 
etc.) 
ƒ Encompass any information stored 
R&D Data 
within the classical hospital 
information systems or EHR, such as 
medical records, medical images, lab 
results, genetic data, etc. 
Big Data Minds 2014 7 BIG 318062 
Claims, Cost & 
Administrative Data 
ƒ Owned by providers and payors 
ƒ Encompass any data sets relevant for 
reimbursement issues, such as 
utilization of care, cost estimates, 
claims, etc. 
Patient Behaviour & 
Sentiment Data 
ƒ Owned by consumers 
or monitoring device 
producer 
ƒ Encompass any 
information related to 
the patient behaviours 
and preferences 
Health data on the 
web 
ƒ Mainly open source 
ƒ Examples are 
websites such as 
PatientLikeMe, 
Linked Open Data, 
etc. 
Highest Impact 
on integrated data sets 
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Market Impact and Competition 
Hype and Hope 
Market Impact 
ƒ The market for big data technology in the healthcare domains is in an 
early stage 
ƒ Concrete financial numbers are not available 
ƒ Adoption health data analytics relies on the availability of EHR solutions 
ƒ US governance provides seed funding for the implementation EHR 
technology as well as health analytics technology 
Competition 
ƒ The market for big health data technology and solutions is emerging and highly competitive. 
ƒ Different types of vendors can be categorized: 
ƒ IT vendors primary focusing on Big Data technology (e.g. IBM, Teradata, SAP, etc.), 
ƒ HIS vendors that offering a range of information solutions for health care providers (e.g. 
Cerner, Epic, Siemens, etc.) 
ƒ Vendors focusing primary on big data/data analytics solutions in markets with targeting 
only one customer segment or functionality (e.g. MedeAnalytics, QlikView, Castlight, etc.) 
ƒ McKinsey evaluation: since 2010 more than 200 businesses that offer innovative approaches for 
health data analytics and usage have emerged. 
ƒ Frost & Sullivan study: more than 100 competitors offering hospital health data analytics. 
Big Data Minds 2014 8 BIG 318062 
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Drivers and Constraints 
Drivers 
ƒ Increase in volume of electronic health care data 
ƒ Need for improve operational efficiency 
ƒ US Healthcare Reforms HITECH & PPACA 
ƒ Trend towards value-based healthcare delivery 
ƒ Trend towards new system incentives 
ƒ Trend towards increased patient engagement 
Constraints 
ƒ Only a limited portion of clinical data is yet digitized 
ƒ lack of standardized health data (e.g. EHR, common models / ontologies) 
affects analytics usage 
ƒ Data and Organizational silos 
ƒ Data security and privacy issues hinder data exchange 
ƒ High investments are needed 
ƒ Existing incentives hinder cooperation 
ƒ Missing business cases and unclear business models 
Big Data Minds 2014 9 BIG 318062 
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Value-Based Healthcare Delivery 
A new paradigm for effective collaboration 
Value-based healthcare is becoming focus of many healthcare reforms 
ƒ The goal is to implement more effective healthcare delivery that allows to limit healthcare 
expenditure and at the same time help to increase the quality of care settings 
ƒ Value = Patient health outcomes per euro spent 
ƒ Example: US healthcare reform or provider starting to publishing high quality outcome data 
Principles1 Example 
ƒ Quality Improvements 
ƒ Prevention of illness, early detection, right 
diagnosis, right treatment to right patient, rapid 
cycle time of treatments, fewer complications, fewer 
mistakes, slower disease progression, etc. 
ƒ Goal: Better health and less treatments 
Big Data Technology.... 
ƒ ...will play an important role to establish 
means to track and analyze treatment 
performance of patients and patient 
populations 
Big Data Minds 2014 10 BIG 318062 
1= Porter and Olmsted Teisberg. “Redefining German Health Care”, 2006 
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Big Data applications in the health domain 
Some examples 
• Comparative Effectiveness Research: compare the clinical and financial effectiveness of 
interventions in order to increase efficiency and quality of clinical care services. 
• Next generation of Clinical Decision Support Systems: use of comprehensive 
heterogeneous health data sets as well as advanced analytics 
• Clinical Operation Intelligence: identify waste in clinical processes in order to optimize 
them accordingly, e.g. analyzing medical procedures to find performance opportunities, such 
as improved clinical processes, fine-tuning and adaptation of clinical guidelines 
• Secondary usage of health data is the aggregation, analysis and concise presentation of 
clinical, financial, administrative as well as other related health data in order to discover new 
valuable knowledge, for instance to identify trends, predict outcomes or influence patient 
care, drug development, or therapy choices, e.g. 
• Identification of patients with rare diseases 
• Patient recruiting and profiling 
• Forecast of clinical process performance 
• Healthcare Knowledge Broker 
• Public Health Analysis aims to analyze comprehensive data sets of patient populations in 
order to learn about the overall /population-wide effectiveness of treatments, the quality and 
cost structure of care settings, etc. By using nation-wide disease registries, i.e. databases 
covering secondary data related to patients with a specific diagnosis, condition or procedure. 
• Patient Engagement aims to establish communication portals that foster the active 
engagement of patients in their healthcare process. 
Big Data Minds 2014 11 BIG 318062 
1 
2 
3 
4 
5 
6 
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Requirements 
Challenges that need to be addressed 
High Investment 
Long-term investments require 
conjoint engagement of several 
partners 
Value-based system 
incentives 
Current incentives enforce “high 
number” instead of “high 
quality” of care services 
2 Data Quality 
Reliable insights for health-related 
decisions require high data quality 
Big Data Minds 2014 12 BIG 318062 
Data Digitalization 
only small percentage of data is 
documented (lack of time) with 
low quality 
Semantic Annotation 
transform unstructured data into 
structured format 
Data Sharing 
Overcome data silos 
and inflexible 
interfaces 
Business Cases 
Undiscovered und unclaimed 
potential business values 
1 
1 
Not-Technology-related 
1 
2 
3 
2 
3 
Data Security 
Legal processes for data sharing 
& communication are needed 
Regulation & Technology Technology-related 
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Summary 
Big data revolution in healthcare is in a early stage 
• Several developments in the healthcare domain, such as escalating 
healthcare cost, increased need for healthcare coverage and shifts in 
provider reimbursement trends trigger the demand for big data technology. 
• The availability and access of health data is continuously improving but 
more efforts are needed 
• The required big data technology, such as advanced data integration and 
analytics technologies, are theoretically in place 
• First-mover best-practice application demonstrate the potential of big 
data technology in healthcare 
• Current roadblocks are the established system incentives of the 
healthcare system which hinder collaboration and, thus, data sharing and 
exchange 
• The trend towards value-based healthcare delivery will foster the 
collaboration to enhance the treatment patient of the patient, and thus will 
significantly foster the need for big data applications 
1 
2 
3 
4 
5 
6 
Big Data Minds 2014 13 BIG 318062 
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Thank you for 
your attention! 
Any Questions? 
http://www.big-project.eu/ 
Contact: Prof. Dr. Sonja Zillner 
sonja.zillner@siemens.com 
Big Data Minds 2014 14 BIG 318062 
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The Potential of Big Data Applications for the Healthcare Sector

  • 1. The Potential of BIG Data Applications for the Healthcare Sector Results of the User Needs & Requisites Study in BIG Prof. Dr. Sonja Zillner Siemens AG Big Data Minds 2014 1 BIG 318062 PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 2. The EU Project BIG Big Data Public Private Forum Trigger Europe needs a clear strategy for leveraging Big Data Economy in Europe Objectives Work at technical, business and policy levels, shaping the future through the positioning of Big Data in Horizon 2020. Bringing the necessary stakeholders into a sustainable industry-led initiative, which will greatly contribute to enhance the EU competitiveness taking full advantage of Big Data technologies. Facts Type of project: Coordination & Support Action Project start date: September 2012 Duration: 26 months Call: FP7-ICT-2011-8 Budget: 3,038 M€ Consortium: 11 partners Big Data Minds 2014 2 BIG 318062 PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 3. Project Structure (Sectorial forums and Technical working groups) Data acquisition Data Industry driven working groups analysis Needs Supply Data curation Data storage Big Data Minds 2014 3 BIG 318062 Data usage Health Public Sector Telco, Media & Entertainment Finance & insurance Manufacturing, Retail, Energy, Transport Value Chain • Structured data • Unstructured Data • Event processing • Sensors networks • Streams • Data preprocessing • Semantic analysis • Sentiment analysis • Other features analysis • Data correlation • Trust • Provenance • Data augmentation • Data validation • RDBMS limitations • NOSQL • Cloud storage • Decision support • Decision making • Automatic steps • Domain-specific usage Technical areas PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 4. Big Data in Healthcare What are we taking about? Definition of Big Data in Healthcare Industry ƒ Big Health Data technologies help to take existing healthcare business intelligence, health data analytics and health data management application ƒ to the next level by providing means for the efficient handling and analysis of complex and large healthcare data by relying on ƒ data integration, ƒ real-time analysis as well as ƒ predictive analysis Characteristics of Health data ƒ Health data is not big in terms of large size ƒ Exceptions are medical images and NGS, however the analysis of analytics approaches for medical images and NGS is immature and in development ƒ Health data is complex ƒ Heterogeneous data (images, structured, unstructured data, etc.) ƒ Various data domains (administrative, financial, patient, population, etc.) Big Data Minds 2014 4 BIG 318062 often discussed under the label „Advanced Health Data Analytics“ PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 5. Key Findings Impact of Big Data Applications in Health Domain Technology-wise = Evolution ƒ Big Data Technology (e.g. scalable data analytics, semantic technologies, machine learning, scalable data storage, etc.) is ready to be used ƒ Now these techniques are combined and extended to address big data paradigm ƒ Domain-specific requirements needs to be addressed (e.g. health data anonymization, understand analytic needs) Business-wise = Revolution ƒ The lack of business cases is hindering block ƒ Integrating of heterogeneous data sources beyond organization boundaries relies on effective cooperation of multiple stakeholder with diverging interests => existing industrial business processes will change fundamentally, new players & business models will emerge Big Data Minds 2014 5 BIG 318062 PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 6. User Needs Potential Benefits and Advantages Improved Efficiency of Care 1 ƒ Combine clinical, financial, and administrative data to monitor outcomes relative to resource utilization ƒ Measure physician performance against peers and other institutions ƒ Mine population level data for clinical research ƒ Helps organizations manage regulatory compliance through detailed information reporting Improved Quality of Care 1 ƒ Empowers users with key knowledge needed for effective decision making ƒ Identify high-risk patients and patient populations ƒ Develop predictive models leading to proactive patient care ƒ Enables uniform and multi-dimensional view of patient and population data Real Impact ƒ of Big Data Analytics is expected on integrated data sets Big Data Minds 2014 6 BIG 318062 1= Frost & Sullivan “U.S. Hospital Health Data Analytics Market (2012) ” PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 7. Multiple Data Pools in Healthcare Main impact by integrating various and heterogeneous data sources ƒ Owned by the pharmaceutical companies, research labs/academia, government ƒ Encompass clinical trials, clinical studies, population and disease data, etc. Clinical Data ƒ Owned by providers (such as Pharmaceutical & hospitals, care centers, physicians, etc.) ƒ Encompass any information stored R&D Data within the classical hospital information systems or EHR, such as medical records, medical images, lab results, genetic data, etc. Big Data Minds 2014 7 BIG 318062 Claims, Cost & Administrative Data ƒ Owned by providers and payors ƒ Encompass any data sets relevant for reimbursement issues, such as utilization of care, cost estimates, claims, etc. Patient Behaviour & Sentiment Data ƒ Owned by consumers or monitoring device producer ƒ Encompass any information related to the patient behaviours and preferences Health data on the web ƒ Mainly open source ƒ Examples are websites such as PatientLikeMe, Linked Open Data, etc. Highest Impact on integrated data sets PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 8. Market Impact and Competition Hype and Hope Market Impact ƒ The market for big data technology in the healthcare domains is in an early stage ƒ Concrete financial numbers are not available ƒ Adoption health data analytics relies on the availability of EHR solutions ƒ US governance provides seed funding for the implementation EHR technology as well as health analytics technology Competition ƒ The market for big health data technology and solutions is emerging and highly competitive. ƒ Different types of vendors can be categorized: ƒ IT vendors primary focusing on Big Data technology (e.g. IBM, Teradata, SAP, etc.), ƒ HIS vendors that offering a range of information solutions for health care providers (e.g. Cerner, Epic, Siemens, etc.) ƒ Vendors focusing primary on big data/data analytics solutions in markets with targeting only one customer segment or functionality (e.g. MedeAnalytics, QlikView, Castlight, etc.) ƒ McKinsey evaluation: since 2010 more than 200 businesses that offer innovative approaches for health data analytics and usage have emerged. ƒ Frost & Sullivan study: more than 100 competitors offering hospital health data analytics. Big Data Minds 2014 8 BIG 318062 PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 9. Drivers and Constraints Drivers ƒ Increase in volume of electronic health care data ƒ Need for improve operational efficiency ƒ US Healthcare Reforms HITECH & PPACA ƒ Trend towards value-based healthcare delivery ƒ Trend towards new system incentives ƒ Trend towards increased patient engagement Constraints ƒ Only a limited portion of clinical data is yet digitized ƒ lack of standardized health data (e.g. EHR, common models / ontologies) affects analytics usage ƒ Data and Organizational silos ƒ Data security and privacy issues hinder data exchange ƒ High investments are needed ƒ Existing incentives hinder cooperation ƒ Missing business cases and unclear business models Big Data Minds 2014 9 BIG 318062 PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 10. Value-Based Healthcare Delivery A new paradigm for effective collaboration Value-based healthcare is becoming focus of many healthcare reforms ƒ The goal is to implement more effective healthcare delivery that allows to limit healthcare expenditure and at the same time help to increase the quality of care settings ƒ Value = Patient health outcomes per euro spent ƒ Example: US healthcare reform or provider starting to publishing high quality outcome data Principles1 Example ƒ Quality Improvements ƒ Prevention of illness, early detection, right diagnosis, right treatment to right patient, rapid cycle time of treatments, fewer complications, fewer mistakes, slower disease progression, etc. ƒ Goal: Better health and less treatments Big Data Technology.... ƒ ...will play an important role to establish means to track and analyze treatment performance of patients and patient populations Big Data Minds 2014 10 BIG 318062 1= Porter and Olmsted Teisberg. “Redefining German Health Care”, 2006 PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 11. Big Data applications in the health domain Some examples • Comparative Effectiveness Research: compare the clinical and financial effectiveness of interventions in order to increase efficiency and quality of clinical care services. • Next generation of Clinical Decision Support Systems: use of comprehensive heterogeneous health data sets as well as advanced analytics • Clinical Operation Intelligence: identify waste in clinical processes in order to optimize them accordingly, e.g. analyzing medical procedures to find performance opportunities, such as improved clinical processes, fine-tuning and adaptation of clinical guidelines • Secondary usage of health data is the aggregation, analysis and concise presentation of clinical, financial, administrative as well as other related health data in order to discover new valuable knowledge, for instance to identify trends, predict outcomes or influence patient care, drug development, or therapy choices, e.g. • Identification of patients with rare diseases • Patient recruiting and profiling • Forecast of clinical process performance • Healthcare Knowledge Broker • Public Health Analysis aims to analyze comprehensive data sets of patient populations in order to learn about the overall /population-wide effectiveness of treatments, the quality and cost structure of care settings, etc. By using nation-wide disease registries, i.e. databases covering secondary data related to patients with a specific diagnosis, condition or procedure. • Patient Engagement aims to establish communication portals that foster the active engagement of patients in their healthcare process. Big Data Minds 2014 11 BIG 318062 1 2 3 4 5 6 PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 12. Requirements Challenges that need to be addressed High Investment Long-term investments require conjoint engagement of several partners Value-based system incentives Current incentives enforce “high number” instead of “high quality” of care services 2 Data Quality Reliable insights for health-related decisions require high data quality Big Data Minds 2014 12 BIG 318062 Data Digitalization only small percentage of data is documented (lack of time) with low quality Semantic Annotation transform unstructured data into structured format Data Sharing Overcome data silos and inflexible interfaces Business Cases Undiscovered und unclaimed potential business values 1 1 Not-Technology-related 1 2 3 2 3 Data Security Legal processes for data sharing & communication are needed Regulation & Technology Technology-related PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 13. Summary Big data revolution in healthcare is in a early stage • Several developments in the healthcare domain, such as escalating healthcare cost, increased need for healthcare coverage and shifts in provider reimbursement trends trigger the demand for big data technology. • The availability and access of health data is continuously improving but more efforts are needed • The required big data technology, such as advanced data integration and analytics technologies, are theoretically in place • First-mover best-practice application demonstrate the potential of big data technology in healthcare • Current roadblocks are the established system incentives of the healthcare system which hinder collaboration and, thus, data sharing and exchange • The trend towards value-based healthcare delivery will foster the collaboration to enhance the treatment patient of the patient, and thus will significantly foster the need for big data applications 1 2 3 4 5 6 Big Data Minds 2014 13 BIG 318062 PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com
  • 14. Thank you for your attention! Any Questions? http://www.big-project.eu/ Contact: Prof. Dr. Sonja Zillner sonja.zillner@siemens.com Big Data Minds 2014 14 BIG 318062 PDF-XChange Click to buy NOW! www.docu-track.com PDF-XChange Click to buy NOW! www.docu-track.com