2. 25,924
a year of
achievement
POSITION ON OVERALL AND GOLD MEDAL
CHARTS AT THE 2012 OLYMPIC GAMES
Team USA earned 104 medals to lead all nations for a fifth straight
Games, while capturing its most-ever gold medals on foreign soil (46).
47
NATIONAL
GOVERNING BODY
PARTNERS
299
U.S. ATHLETES
GRACED THE PODIUM
IN LONDON
Events took place in 529 cities
and reached an audience of
more than 200,000.
Nearly 40 percent of Team USA
returned home from the Olympic
and Paralympic Games with at least
one medal in either individual or
team competitions.
EARNED BY TEAM USA AT THE
2012 PARALYMPIC GAMES
A total of 227 U.S. athletes—including 20 military veterans—
took part in the largest Paralympic Games to date.
3,520,128
219 Million
3 NEW
PARTNERS
Newly signed sponsor agreements secured
$80 million in future revenue for the USOC.
SOCIAL MEDIA FOLLOWERS
The USOC actively engaged fans on Facebook, Twitter, YouTube,
Google+ and Instagram.
Americans
Tuned Into The
London Games
on Television
The 2012 Olympic Games were the
most-watched television event in
history.
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The USOC continued collaboration with
39 Olympic/Paralympic sport NGBs
(31 summer, 8 winter), as well as eight
Pan American sport NGBs.
Centers in California, Colorado and New York
provided state-of-the-art facilities, along with
access to sport-performance professionals
and cutting-edge sports technologies.
98 MEDALS
TEN
7 RENEWED
PARTNERS
ATHLETES UTILIZED THE
THREE U.S. OLYMPIC
TRAINING CENTERS
OLYMPIC DAY EVENTS
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1
3. 2012 message
mission
To support U.S. Olympic and
Paralympic athletes in achieving
s
ustained competitive excellence
while demonstrating the values of
the Olympic Movement, thereby
inspiring all Americans.
LETTER FROM THE CHAIRMAN & CHIEF EXECUTIVE OFFICER
Dear Friends,
Aided by a passionate fan base and a diverse network of constituents that believe in the power of Olympic
and Paralympic sport, the United States Olympic Committee enjoyed remarkable success in 2012. Not only
did our athletes achieve historic results, but the U.S. Olympic and Paralympic brands are stronger, revenues
are rising, and athlete and NGB support are at an all-time high.
In partnership with our NGBs, we helped American athletes shine at the London 2012 Olympic Games,
where we topped both the gold and overall medal charts. U.S. athletes demonstrated the best our country
has to offer, inspiring the American public on and off the field of play. Equality was at the forefront, with
U.S. women winning more than half of Team USA’s gold medals—a fitting tribute to commemorate the
40th anniversary of Title IX. Also, more Americans than ever before experienced the power of the Paralympic
Movement, laying the foundation for increased awareness and integration.
Thanks to Team USA’s performance in London, along with record levels of individual philanthropic support
and fan engagement, the U.S. Olympic brand grew stronger than ever in 2012. Fueled in part by the
innovative overhaul of our digital properties, public interest in Team USA made the London Games the most
watched television event in U.S. history. Last year was also highlighted by record-setting levels of revenue,
which helped secure long-term support for American athletes.
In 2012, we also elevated our international credibility and relationships with members of the International
Olympic Committee by forging a revenue-sharing agreement with the IOC that will guide our financial
relationship for the next three decades. This significant milestone was a by-product of our concerted effort
to more fully engage with the worldwide Olympic Movement and play an appropriate leadership role.
In an effort to cultivate a more inclusive, competitive and progressive culture, we also worked to develop
and improve programming in areas that help further advance our organization. Key initiatives in 2012
included safe sport, diversity and inclusion, athlete career development, and community engagement
programs. These efforts—combined with our increased focus on results-based resource allocation—have
helped create a culture of service, stability and growth.
We very much appreciate your support.
Lawrence F. Probst III
Chairman
2
Scott A. Blackmun
Chief Executive Officer
3
4. Olympic and
Paralympic
Movements
Common Acronyms
IOC
International Olympic Committee
IPC
International Paralympic Committee
PASO Pan American Sport Organization
USOC United States Olympic Committee
ANOC Association of National Olympic Committees
National (Sport) Federation
NOC
National Olympic Committee
NGB
National Governing Body (same as NF)
NPC
National Paralympic Committee
IF
Olympic
Movement
NF
International (Sport) Federation
PARAlympic
Movement
International Olympic Committee
International PARAlympic Committee
204 National
35 International
174 National
17 International
Olympic Committees
Federations
PARAlympic Committees
Federations
National Federations
19 National Federations
(39 Olympic, 8 Pan American in the United States)
(19 in the United States)
The Olympic Movement is overseen by the International Olympic Committee, which is supported
The Paralympic Movement is overseen by the International Paralympic Committee, which directly
by 35 International Federations that govern each sport on a global level, 204 National Olympic
governs seven Paralympic sports and is supported by 17 International Federations that oversee
Committees that oversee Olympic sport as a whole in each nation, and National Federations that
the remaining sports on a global level. Of the 17 IFs, nine are shared with Olympic sport, four
administer each sport at the national level (called National Governing Bodies in the United States).
are Paralympic-sport specific and four represent particular impairment groups. Meanwhile, 174
In the U.S., there are 39 Olympic NGBs (31 summer, 8 winter) and eight Pan American NGBs
National Paralympic Committees oversee Paralympic sport as a whole in each nation, while
(summer only).
National Federations often manage the administration of the individual sports on a national level.
In the United States, U.S. Paralympics directly governs five Paralympic sports, while 14 are
managed by U.S. Olympic NFs and five are overseen by other U.S. members of IFs.
4
5
5. LEADERSHIP
UNITED STATES
OLYMPIC COMMITTEE
Board of Directors (through December, 20 2012)
Independent
About Us
Lawrence F. Probst III
(Chairman)
Chairman,
Electronic Arts Inc.
Robert Bach
Former President of
Entertainment & Devices
Division, Microsoft Corp.
James Benson
CEO, Benson Botsford LLC
Athletes’ Advisory Council
Nina Kemppel
Four-Time Olympian,
Cross-Country Skiing
Jair K. Lynch
Two-Time Olympian,
Gymnastics
Mary McCagg
Two-Time Olympian,
Rowing
Ursula M. Burns
Chairman & CEO,
Xerox Corp.
Founded in 1894 and headquartered in Colorado Springs, Colorado, the United
States Olympic Committee is the National Olympic Committee for the United
States. In addition, the USOC is one of only four NOCs in the world that also serve
as the National Paralympic Committee for their country. The USOC is responsible
for supporting, entering and overseeing U.S. teams for the Olympic, Paralympic,
Youth Olympic, Pan American and Parapan American Games and serves as the
steward of the Olympic and Paralympic movements in the U.S. Unlike most other
nations, the United States does not have a sports ministry.
John S. Hendricks
Susanne Lyons
Founder & Chairman,
Former Executive
Discovery Communications Vice President &
Chief Marketing Officer,
Visa USA
National Governing Bodies Council
Bob Bowlsby
Commissioner,
Big 12 Conference
Dave Ogrean
Executive Director,
USA Hockey
The USOC was reorganized by the Ted Stevens Olympic and Amateur Sports Act,
originally enacted in 1978. It is a federally chartered nonprofit corporation and
does not receive federal financial support (other than for select Paralympic military
programs). Pursuant to the Act, the USOC has the exclusive right to use and
authorize the use of Olympic-related marks, images and terminology in the United
States. The USOC licenses that right to sponsors as a means of generating
revenue in support of its mission.
Michael P. Plant
Executive Vice President
of Business Operations,
Atlanta Braves
The USOC is governed by a 16-member board of directors and a professional
staff headed by a CEO. The USOC also has three constituent councils to serve
as sources of opinion and advice to the board and USOC staff, including the
Athletes’ Advisory Council, National Governing Bodies Council and Multi-Sport
Organizations Council. The AAC and the NGBC each have three representatives
on the board, while six members of the board are independent. The CEO of the
organization and all American members of the IOC (three as of December 2012)
are ex officio members of the board.
Ex Officio
Anita L. DeFrantz
International Olympic
Committee Member
James L. Easton
International Olympic
Committee Member
Angela Ruggiero
International Olympic
Committee Member
Scott A. Blackmun*
Chief Executive Officer,
United States Olympic
Committee
*Non-voting
6
7
6. The London 2012 Olympic Games marked a historic campaign for the United States,
2012 olympic games
which finished atop the overall and gold medal charts in record-setting fashion while
collecting more gold medals than ever before on foreign soil. With 104 total medals
won—including 46 golds, 29 silvers and 29 bronzes—the U.S. led the overall medal
count for a fifth straight Games dating back to 1996. The 46 gold medals were the most
on the world stage
for the U.S. in a non-boycotted Games since 1904 and put the U.S. atop the chart for
the first time since the 2004 Games.
medals
104
46
total medals won:
Medaled
29
29
four team sports earned
gold medals
in 18 sports
(competed in 28)
athletes
532
27 multi-medalists
athletes
comprised the
2012 U.S. Olympic Team
(270 women and 262 men)
13
MULTI-GOLD MEDALISTS
208
medalists
If American women competed as their own nation, they would rank tied for second in the
gold-medal count. In total, the U.S. women won 58 medals, including 29 golds—more
than half of the medals secured by Team USA.
8
9
7. paralympic games
Youth Olympic Games
on the world stage
on the world stage
More than 200 American athletes helped comprise the largest field in Paralympic Games history as
A team of 57 young athletes represented the U.S. in the inaugural Winter Youth Olympic Games in
the U.S. earned 98 medals to finish fourth on the medal chart. Overall, 91 Americans earned podium
Innsbruck, Austria, in January. The Games, which featured 15 disciplines across all seven sports on
spots in 12 sports.
the Olympic program, saw Team USA compete in 49 of 63 medal events, earning 10 medals overall.
The Games went well beyond excellence on the field of play as athletes gained invaluable international
experience through a robust Culture and Education Program that fostered interaction between countries.
by the numbers
4,237
athletes
representing
164 nations
competed
U.S. athletes
earned
medals in
12 sports
by the numbers
227 Americans comprised the
2012 U.S. Paralympic Team (133 men and 94 women)
3 U.S. team sports
won medals
(1 silver, 2 bronzes )
1,059 athletes
U.S. athletes won
multiple medals
20 U.S. military veterans and
active duty service members
represented Team USA
from seventy nations competed
98
4
medals
were
won By
Team USA
were won by Team USA
U.S. athletes won multiple medals
(3 golds, 3 silvers, 4 bronzes)
57 athletes
represented the
United States
31 golds
29 silvers
38 bronzes
top-five finishes
were secured by
U.S. athletes
On the Radar >
On the one-year anniversary of losing
his vision while serving in Afghanistan,
Lt. Brad Snyder captured gold in the
400-meter freestyle (S11) swimming
event. It was one of three medals he
won at the 2012 Paralympic Games,
where he was also selected by his
peers to serve as Team USA’s flag
bearer in the Closing Ceremony.
10 medals
Sochi
2014
2014 Olympic Winter Games
Feb. 7–23
Sochi
2014 Paralympic Winter Games
March 7–16
Nanjing
2014 Youth Olympic Games
Aug. 16–28
11
8. Olympic Training Centers
advancing sport
The USOC operates U.S. Olympic Training Centers in Colorado Springs, Colo.; Chula Vista, Calif.; and Lake Placid, N.Y.
These elite training environments are equipped with a network of scientists, doctors, athletic trainers, cutting-edge sports
technologies and state-of-the-art facilities that served more than 25,000 athletes in 2012.
In 2012, nearly 80 percent of expenditures—$197 million—went to programming in support of U.S. athletes and sport
Athletes and Training Camps
bodies, including both NGBs and Paralympic organizations. Of those expenditures, a total of $90 million in grants
games impact
provided direct support to athletes and sport bodies, as well as the international Olympic and Paralympic movements. The
remaining $107 million was utilized for programming such as Olympic Training Centers, U.S. Paralympics, international
Colorado
Springs
games, sports medicine and science, and international relations.
Olympic and Paralympic Training Sites
2012 Grants
NGBs/Paralympic Organizations
$57M
athletes
$23M
in 13 states across the country, these sites served nearly
16,205 1,196
Athletes
camps
5,767
486
3,953
322
292 members of the 2012 U.S. Olympic Team
trained at an OTC in the lead-up to the Games.
programs—to allow American athletes the best training
$10M
Chula
Vista
In 2012, the USOC partnered with 15 U.S. Olympic
2012 Olympic Games
international
Training sites—including five that also served Paralympic
venues and facilities for their sport development. Located
Lake
Placid
600 national team athletes in 2012.
NGB Support
Direct support is strategically allocated to give the greatest
Athletes
camps
camps
93
by the numbers
number of American athletes the opportunity to reach
the podium. According to this results-based resource
Athletes
2012 Paralympic Games
155 members of the 2012 U.S.
Paralympic Team trained at
an OTC in the lead-up to the
In 2012, training sites were utilized by:
allocation process, the USOC dedicated more than
32
$1 million each to a total of 18 NGBs, including three that
received in excess of $4 million. Business and operational
service support is also provided to NGBs to enhance
Olympic and
Paralympic
medalists
organizational stability and growth in support of long-term
medal prospects.
64
Paralympians
109
Olympians
17
NGBs
Games, 59 of whom won a medal
in London.
592 U.S. national team athletes
Athlete Support
As part of the mission to support American athletes in
achieving the highest level of excellence, in addition to
monetary grants, the USOC provides athletes with a variety
of medical, education and career development programs.
Medical Services: The Elite Athlete Health Insurance
Program and National Medical Network combined to
provide elite athletes with more than $5.1 million of services
in 2012. The programs were designed to offer athletes
convenient medical care and health insurance support,
while minimizing out-of-pocket expenses.
Education and Career: Through a continued partnership
with DeVry University, the USOC offered tuition assistance
to 61 athletes looking to pursue higher education in 2012.
Additionally, the Team USA Career Program aided 231
athletes and tripled job placements across six partner
organizations, including Adecco, GE, Hilton, McDonald’s,
Powerade and TD Ameritrade.
12
won a medal in London
In 2012, nearly
$6 million was
dedicated to
Operation Gold,
an ongoing program that awards
cash to athletes who finish
on the podium at designated
international events.
13
9. international
engagement
Committed to being an active and engaged partner in the
worldwide Olympic Movement, USOC leadership spends a
substantial amount of time connecting and sharing with
colleagues on a global level, while the organization hosts
a number of international meetings and events.
Managed 12 cooperation
agreements with NOCs from
all over the world
Representing a significant step forward on the international
the USOC reached a
long-term agreement with the
IOC regarding the U.S. share of worldwide television and
front, in 2012,
Active
Partner
Supported 28 international
participants in the 2011–12
International Coaching Enrichment
Certification Program
Be and be seen as an
active and constructive
contributor to the worldwide
Olympic Movement.
sponsorship revenue, establishing a solid foundation for
the future of both organizations.
Distributed 20 grants totaling
approximately $400,000 to NGBs
as part of the IR Grant Program
with the aim of strengthening
NGB collaboration with IFs and
hosting international events
Held two IOC meetings: World Conference on Women and
Sport and the Athlete Career Program Forum
Worldwide
HOST
Host a variety of international
sporting events and meetings,
including the Olympic and
Paralympic Games.
H
osted 1,600 athletes, coaches and
officials from 75 nations at three U.S.
Olympic Training Centers
Implemented sport
development programs for
the Continental associations
of America and Africa
14
15
Hosted two IF meetings: FISA Executive Committee and the
International Volleyball Federation (FIVB) Electoral Congress
Organized two PASO meetings: Americas Best Practices
Symposium and PASO Executive Committee
Created a Bid Working Group to explore a future U.S. bid for
the Olympic and Paralympic Games
10. The U.S. Olympic brand became stronger than ever in 2012—the result of globally dominant
brand influence
performances by American athletes, a new USOC brand architecture and record-setting
consumption by the American public.
The following corporations make up the Team Behind the
Team—providing critical support to the U.S. Olympic and
Paralympic teams. The USOC signed three new sponsors
and confirmed the renewal of seven more, securing nearly
$80 million in future revenue.
by the numbers
219
supported by
34
corporate
partners,
sponsors and
suppliers
worldwide
Million Americans Watched
the London Games
By the end of 2012, USOC social
media pages had amassed a total
of 3,520,128 followers,
representing an increase of
increase
109 percent and an expansion
from two to five platforms.
The USOC’s 2012 USA House in
London marked the organization’s
successful
hospitality
program ever.
most
domestic
130
million
Americans
are fans of
the Olympic
Movement
109%
81%
RETAIL SALES OF TEAM USA
LICENSED MERCHANDISE EXCEEDED
$115 million
SURROUNDING THE LONDON
GAMES, SURPASSING EXPECTATIONS
BY $15 MILLION.
More than 17,000 guests were
entertained over the 17-day period,
Awareness of the Paralympic
Movement grew to 81 percent in the
U.S. after the London Games.
with more than 70 private events
and 17 sponsorship activation
showcases.
The Olympic Games are the
No. 1 sporting event
of interest for female Americans.
outfitters
TeamUSA.org
Redesigned in early 2012,
TeamUSA.org generated over
63 million page views
®
®
Road
to
London
throughout the year.
16
The USOC engaged 650,000 fans during the
Road to London Tour in 22 cities over
a 40-day span prior to the London Games.
17
The Team USA Road to London mobile/tablet
app, which launched in May 2012, generated
nearly 300,000 downloads, exceeding
expectations by more than 325 percent.
11. education, youth
community outreach
Multi-Sport Organizations
Hall of Fame
The USOC is partnered with 34 community-based Multi-
More than 100,000 votes helped determine the U.S.
Sport Organizations, which help reach more than 60
Olympic Hall of Fame Class of 2012, which featured
million participants at more than 25,000 facilities across
11 members. The 15th class was formally introduced
the country. The Multi-Sport Organizations Council made
and honored on July 12 during an award ceremony at
increased Olympic Day participation its key goal in 2012,
the Harris Theater in Chicago.
with 18 MSOs hosting 335 events—a 23 percent increase
Gail Devers (track field)
from 2011.
Community Olympic
Development Programs
Olympic Day
With 2012 Olympic Day occurring one month before the Opening Ceremony of the London Olympic Games, the USOC had a
unique opportunity to inspire Americans and kick off a terrific summer for Team USA. More than 200,000 Americans celebrated
Olympic Day at 632 events in 529 cities across all 50 states, making 2012 the most successful U.S. Olympic Day celebration ever.
Jean Driscoll (Paralympic track field)
Gary Hall Jr. (swimming)
Lisa Fernandez (softball)
Kristine Lilly (soccer)
The USOC increased its Community Olympic Develop ent
m
Dan O’Brien (track field)
Programs membership to nine with the addition of the
Jenny Thompson (swimming)
2004 U.S. Olympic Women’s Softball Team
which combine elite athlete training with a broad-based
Ed Temple (coach, track field)
James Connolly (veteran, track field)
more than 30,000 youth clinics and reach 8,000 elite
including 103 Olympic and Paralympic athletes who went on to compete in the London Games.
New York Fencers Club in 2012. In total, the CODPs,
effort to enhance grassroots participation, annually host
In addition to the record participation, more than 550 Olympians, Paralympians, coaches and hopefuls joined in the celebration,
Ted Stevens (special contributor)
athletes nationwide.
by the numbers
203,722
Participants
632
552
SafeSport
The London edition of the Team USA Ambassador
training program aimed at maintaining safe environments
Program, which educates U.S. Olympic and Paralympic
in all levels of sport. Shared through a network comprised
hopefuls about their roles and responsibilities, featured 35
of 47 NGBs and 34 MSOs, SafeSport has an expansive
ambassadors delivering 55 programs to more than 1,000
reach of approximately 73 million youth.
Olympians,
Paralympians,
hopefuls and
coaches
Team USA
Ambassador Program
In March 2012, the USOC launched SafeSport, a welfare
2012 Olympic Day Events
U.S. athletes in 28 cities across the country, resulting in
incredible representation by American athletes in London.
529
Warrior Games
international Events
5 germany 1 guam 2 japan
2 spain 1 turkey 1 united kingdom
the 2012 Warrior Games presented by Deloitte were held
At the close of 2012, U.S. Paralympics had partnerships
May 1–5 in Colorado Springs, Colo. The third annual event
with 183 active Paralympic Sport Clubs—up from 157
in 2011—representing 46 states and Washington, D.C.
veterans representing six branches of the U.S. military and
cities
Paralympic Sport Clubs
featured 220 wounded, ill and injured service members and
events
Highlighted by an appearance from first lady Michelle Obama,
The network hosted 204 competitions and 86 Paralympic
the British Armed Forces.
Experiences while offering Paralympic sport opportunities
2012 U.S. Participating Organization Events
330 MULTI-SPORT Organizations
235
NATIONAL
GOVERNING
BODIES
26 U.S.
Olympians
Association
36 U.S.
Military
88 National
Recreation
Parks Association
7 Paralympic
Sport Clubs
13 Olympic Training Sites Development Programs
18
12
Boy
Scouts of
America
to 11,400 youth and 12,200 adults—including 6,850 new
Team for Tomorrow
participants, and 4,440 veterans and injured service
Team for Tomorrow concluded its third cycle in 2012,
members.
with U.S. athletes embracing the opportunity to give
back through a variety of social and civic causes. Athlete
89
Boys Girls
Clubs of
America
59
YMCA of
the USA
ambassadors donated approximately 100 service hours
to various organizations across the country, while the
USOC donated 5,000 jackets to those affected by
Superstorm Sandy.
12. america’s team
financial review
united states olympic committee
Unlike most NOCs, the USOC does not receive government
funding, thus relies on the support of the American public to
help U.S. athletes stay competitive with the rest of the world.
Statements of Activities—Condensed Unconsolidated
Year Ended
December 31,
2012
Four-Year
Period Ended
December 31,
2012
Four-Year
Period Ended
December 31,
2008
$ 49,341
(4,254)
$182,916
(18,826)
$113,236
(14,883)
Net contribution income
Broadcast rights and related interest income
USOC marks rights income
Licensing royalty income
Grants from the United States Olympic Foundation
Investment income
Other
45,087
161,286
83,691
18,023
9,017
1,074
22,486
164,090
268,325
284,438
28,586
36,316
3,676
66,539
98,353
206,574
318,624
27,056
49,311
11,380
23,707
Total support and revenue
340,664
851,970
735,005
74,354
24,398
269,584
75,391
236,765
30,534
27,231
6,210
33,745
1,264
4,268
3,322
3,065
7,447
2,583
51
415
7,592
853
98,597
9,222
60,605
6,173
15,412
10,803
9,503
13,952
11,260
418
1,509
19,461
2,338
96,542
9,051
36,327
20,235
17,636
11,902
9,951
1,211
9,823
364
1,480
10,356
13,801
196,798
604,228
505,978
Fundraising
Sales and marketing
General and administrative
20,956
17,207
13,745
84,041
48,416
56,069
68,456
48,514
59,889
Total supporting services
51,908
188,526
176,859
Total expenses
248,706
792,754
682,837
Changes in net assets
Cumulative effect of accounting change
Net assets, beginning of period
91,958
—
134,368
59,216
—
167,110
52,168
(1,122)
116,064
$226,326
$226,326
$167,110
(in thousands)
Support and revenue
Contributions
Less direct donor benefits
In an effort to diversify the USOC’s revenue sources, a
“Raise Our Flag” campaign was launched 100 days before
focused campaign was launched in 2012 that resulted in
the Opening Ceremony and gave Americans the opportunity
the organization’s most successful year in the history of
to purchase a stitch in the flag that would accompany
Expenses
its major gift program.
Team USA to London (at a minimum of $12). Overall,
Program services
Member support
U.S. Paralympics
Member services
Olympic Training Centers
National events
International competition
Sports science
Drug control
Public relations
Sports medicine
Education and archival services
International relations
Program committees
Coaching programs
Broadcasting
Other
29,257 stitches were purchased, and the program raised
Net philanthropic support for the 2012 quadrennium
more than $375,000.
increased by 55 percent from the 2004–08 period.
The new campaign also materially increased the number
Finally, 2012 also saw a significant increase in the amount
of significant ($10,000+) donations, while securing
of major gift donors who participated in the 2012 Olympic
continued support from 20 new members of the U.S.
Games experience, as the USOC hosted 130 families in
Olympic Foundations’ board of trustees, whose members
London, compared with eight in Beijing. Overall, the USOC
commit to donating at least $300,000 over three years.
received donations from more than 650,000 individuals
nationwide.
In addition, the USOC created its first digital fundraising
campaign in 2012 to engage Americans in a collective
effort to support Team USA leading up to London. The
Total program services
Supporting services
Net assets, end of period
Note: This information is derived from our audited financial statements. For a complete version of our audited financial statements,
including the independent auditor’s opinion, please visit teamusa.org.
20
21
13. 40% Sport Programming $101M
9% Other Programming $22M
8% Fundraising $21M
financial review
7% Marketing $17M
6% Administration $14M
united states olympic committee
30% Member Support $74M
REVENUE AND EXPENSES—Unconsolidated
quad revenue
revenue
quad revenue 2009–2012
quad revenue
revenue 2012
40% Sport Programming $101M
33% Marks Rights $284M
40% Sport Programming $101M
9% Other Programming $22M
33% Marks Rights $284M
$852
$341
19% Contributions* $164M
9% Other Programming $22M
8% Fundraising $21M
8% Fundraising $21M
7% Marketing $17M
47% Broadcast Rights $161M
19% Contributions* $164M
million
million
13% Other $107M
13% Other $107M
3% Licensing Royalties $29M
7% Marketing $17M
6% Administration $14M
30% Member Support $74M
6% Administration $14M
13% Contributions* $45M
10% Other $33M
5% Licensing Royalties $18M
3% Licensing Royalties $29M
32% Broadcast Rights $268M
25% Marks Rights $84M
32% Broadcast
*Less donor benefits Rights $268M
30% Member Support $74M
*Less donor benefits
*Less donor benefits
quad expense
quad expenses 2009–2012
quad expense
35% Sport Programming $276M
47% Broadcast Rights $161M
13% Contributions* $45M
13% Contributions* $45M
40% Sport Programming $101M
7% Administration $56M
$793
$249
7% Administration $56M
6% Marketing $48M
6% Marketing $48M
11% Fundraising $84M
million
10% Other $33M
expenses 2012
expense
35% Sport Programming $276M
47% Broadcast Rights $161M
10% Other $33M
5% Licensing Royalties $18M
8% Fundraising $21M
million
11% Fundraising $84M
7% Other Programming $59M
5% Licensing Royalties $18M
25% Marks Rights $84M
9% Other Programming $22M
7% Marketing $17M
6% Administration $14M
7% Other Programming $59M
34% Member Support $270M
30% Member Support $74M
34% Member Support $270M
*Less donor benefits
25% Marks Rights $84M
*Less donor benefits
revenue
Note: The above information is derived from the USOC’s audited financial statements. For a complete version, including the independent
auditor’s opinion, please visit TeamUSA.org.
22
Note: The above information is derived from the USOC’s audited financial statements. For a complete version, including the independent
Broadcast Rights $161M
auditor’s opinion, please visit TeamUSA.org.
47%
23
13% Contributions* $45M
14. financial review
united states olympic committee
Statement of Financial Position—Unconsolidated
As of
December 31,
2012
(in thousands)
Assets
Cash and cash equivalents
Restricted cash, cash equivalents and investments
Investments
Accounts receivables, net
Pledges
Royalties and marks rights
Other
Prepaid expenses and other assets
Inventories
Investments held for deferred compensation arrangements
Land, buildings and equipment, net
$ 39,475
21,200
97,115
Total assets
$299,937
24,038
11,751
6,371
5,112
1,838
307
92,730
Liabilities and net assets
Liabilities
Accounts payable and accrued liabilities
Deferred revenue
Deferred compensation arrangements
$ 37,110
36,194
307
Total liabilities
Net assets
Unrestricted
Temporarily restricted
Permanently restricted
73,611
180,451
35,444
10,431
Total net assets
226,326
Total liabilities and net assets
$299,937
Design: Curran Connors, Inc.
Note: The above information is derived from the USOC’s audited financial statements. For a complete version, including the independent
auditor’s opinion, please visit TeamUSA.org.
24