1. Ben Turner Unit 4-Creative Media Production Management 23/10/12
(SWOT Analysis for the Creative Media Digital Video Project)
Strengths Weaknesses
Keeping a record of the success for a
project
Resources put in place so that you
can complete a project
Standard skills or above are essential
because every job you apply for
requires this for example, a good
level of multimedia skill with the
Adobe Photoshop CS4 software
application etc.
Knowing the processes and the
systematic approach is important
because you are then able to
produce the final product of the
project you are working on
Having a good reputation is
imperative for successfully finishing
of a project
Lack of knowledge and experience
within certain areas such as, Video
Editing etc.
Efficiently Scheduling Timescales and
Deadlines for a project
Having enough funds and budget to
buy everything for the project
Finishing projects off on time
Processes and Systems needed to
complete the project
Opportunities Threats
Discoveringtechnological
developments and within the set-up
of a project as well
Altering the way consumers think
about the media products
Expanding and establishing the
market chain in relation to a
particular media product
Originating ideas for new media
products for instance, I produced
non-sellable items for the iWiiTouch
website
Being able to cope with the demands
of marketing
The environment you are working in
The way competitors do comparable
activities
Changing the way you work with the
economy
Busy festival/seasonal effects can
also affect the way you distribute
media products towards the target
customers
Not being able to upload digital
videos for an online source such as,
YouTube