2.3 million searches per second only on Google! (Expandedramblings) On average, organic search leads have a 14.6% close rate, compared to 1.7% for outbound marketing leads The first 5 organic results account for 67.60% of all the clicks (MOZ) Running a PPC and SEO campaign at the same time can drive to an increase in profits up to 27% according to a BrightOak study Nearly half of digital marketing budgets are spent on search, with 31% on paid search and 18% on SEO (MarketingProfs)

1. 15 facts
Search
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2. 89% of consumers start
their buying process
with a search engine
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3. There is about
2.3 million Searches
per second only on
Google!
Expandedramblingsbe n jami n dubuc .c om

4. Organic Search leads have
a 14.6% close rate
Compared to 1.7% for
outbound marketing leads.
HubSpotbe n jami n dubuc .c om

5. The first 5 organic results
account for nearly 70%
of all the clicks
MOZbe n jami n dubuc .c om

6. Running a PPC and SEO
campaign at the same
time can increase your
profits up to 27%
BrightOakbe n jami n dubuc .c om

7. Nearly half of digital
marketing budgets are
spent on Search
MarketingProfsbe n jami n dubuc .c om

8. U.S. spending
on Search
Will top $45
billion by 2019
MediaPostbe n jami n dubuc .c om

9. 75% of users
ignore paid ads
focusing on
organic results
ImForzabe n jami n dubuc .c om

10. 50% of consumers visit a
store within a day after
their local search on a
smartphone
DMPbe n jami n dubuc .c om

11. Hi there, I’m Ben.
Follow me on Twitter to
learn more about Search.
https://twitter.com/DbBenj

12. 18% of local mobile
searches lead to a sale
within one day
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13. 72% of worldwide
marketers said content
marketing was the most
effective SEO tactic
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14. Google own 94% of the
worldwide mobile
search market share
(December 2015)
Netmarketsharebe n jami n dubuc .c om

15. 61% of consumers are
more likely to contact a
local business if they have
a mobile friendly website
Brightlocalbe n jami n dubuc .c om

16. On average, B2B
influencers do 12
searches prior to visiting
a specific website
Googlebe n jami n dubuc .c om

17. 57% of B2B marketers say
SEO has the biggest impact
on lead generation
NewsCredbe n jami n dubuc .c om

18. https://twitter.com/DbBenj
Benjamin Dubuc
SEO & digital marketing Consultant
Follow me on Twitter