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5 Apps and Programs Every
Business Owner Should Have
Illinois Business Community
Programs
•  Square – accept credit/debit payment
•  Shiftgig – hiring site for service & retail industries
•  Quickbooks – keep track of finances
•  Drip – monitor marketing email campaigns
•  Tweetdeck – manage your Twitter presence
Square
•  What is it?
–  Square Register + Square
Wallet
–  Allows businesses to accept
credit/debit payment
–  Includes free swiping
attachment
–  Designed for small businesses
–  Has also attracted large
corporate attention
Square
•  How do I use it?
–  Download the app
–  Register your business
–  Register your accounts
–  Send for free card reader
–  Begin charging cards
Square
•  How will this benefit my
business?
–  Adds legitimacy to your
business
–  Makes it easier to accept
payment
Shiftgig
•  What is it?
–  Professional networking website for service,
hospitality, retail industries
–  Where job
seekers and
businesses
can connect
Shiftgig
•  How do I use it?
–  Sign up, create a
profile
–  Post a job
–  Seek out applicants,
for wait for
applications
Shiftgig
•  How will this benefit my
business?
–  Streamlines the hiring
process
–  Allows for better sense of
who’s looking for work
–  Creates easier mode for
communication
Quickbooks
•  What is it?
–  App / website that
organizes
finances
–  Sync information
between
computer and
mobile
–  Create invoices,
track sales and
payments, store
receipts
Quickbooks
•  How do I use it?
–  Sign up for free trial
–  Register business
–  Load existing financial
information
–  Sync with other devices
Quickbooks
•  How will this benefit my
business?
–  Keep track of financial
information
–  Have a backup of
financial information
–  Convenience of access
on other devices
Drip
•  What is it?
–  Email marketing
service that
allows you to
monitor progress
–  Offers plenty of
tools to get the
most out of your
experience
Drip	
  
•  How do I use it?
–  Sign up for free
3-week trial
–  Create
campaigns
–  Monitor
progress
–  Adjust if
necessary
Drip	
  
•  How will this benefit my business?
–  Allows you to understand email marketing
effectiveness
•  Learn who is listening to you
•  How to get
more people
to listen
Tweetdeck	
  
•  What is it?
–  Browser or desktop app managing Twitter
–  Organizes columns for easy feed creation
Tweetdeck	
  
•  How do I use it?	
  
–  Download for desktop, or use within browser
–  Sign in with existing Twitter
–  Create desired columns
Tweetdeck	
  
•  How will this benefit my
business?
–  Tending to Twitter:
•  Promotions
•  Reaching out to potential customers
•  Customer service

–  Many features for easy organization
•  Schedule Tweets for later
•  Feeds based on:
–  hashtags, users, keywords, interactions,
messages
Bonus: Yelp
•  What is it?
–  business review
website and app
–  offers
information on
businesses
–  particularly big
with restaurants,
but not exclusive
Yelp	
  
•  How do I use it?
–  people can review you even if you don’t use it
•  make sure you’re paying attention
•  interact with customers	
  
•  implement
potential
changes
Yelp	
  
•  How will this benefit my business?
–  gain important insight into operations
•  people trust online recommendations

–  opportunity to interact with customers
•  good
customer
service
humanizes
you

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Top 5 Phone Apps and Programs for Small Business Owners

  • 1. 5 Apps and Programs Every Business Owner Should Have Illinois Business Community
  • 2. Programs •  Square – accept credit/debit payment •  Shiftgig – hiring site for service & retail industries •  Quickbooks – keep track of finances •  Drip – monitor marketing email campaigns •  Tweetdeck – manage your Twitter presence
  • 3. Square •  What is it? –  Square Register + Square Wallet –  Allows businesses to accept credit/debit payment –  Includes free swiping attachment –  Designed for small businesses –  Has also attracted large corporate attention
  • 4. Square •  How do I use it? –  Download the app –  Register your business –  Register your accounts –  Send for free card reader –  Begin charging cards
  • 5.
  • 6. Square •  How will this benefit my business? –  Adds legitimacy to your business –  Makes it easier to accept payment
  • 7. Shiftgig •  What is it? –  Professional networking website for service, hospitality, retail industries –  Where job seekers and businesses can connect
  • 8. Shiftgig •  How do I use it? –  Sign up, create a profile –  Post a job –  Seek out applicants, for wait for applications
  • 9. Shiftgig •  How will this benefit my business? –  Streamlines the hiring process –  Allows for better sense of who’s looking for work –  Creates easier mode for communication
  • 10. Quickbooks •  What is it? –  App / website that organizes finances –  Sync information between computer and mobile –  Create invoices, track sales and payments, store receipts
  • 11. Quickbooks •  How do I use it? –  Sign up for free trial –  Register business –  Load existing financial information –  Sync with other devices
  • 12. Quickbooks •  How will this benefit my business? –  Keep track of financial information –  Have a backup of financial information –  Convenience of access on other devices
  • 13. Drip •  What is it? –  Email marketing service that allows you to monitor progress –  Offers plenty of tools to get the most out of your experience
  • 14. Drip   •  How do I use it? –  Sign up for free 3-week trial –  Create campaigns –  Monitor progress –  Adjust if necessary
  • 15. Drip   •  How will this benefit my business? –  Allows you to understand email marketing effectiveness •  Learn who is listening to you •  How to get more people to listen
  • 16. Tweetdeck   •  What is it? –  Browser or desktop app managing Twitter –  Organizes columns for easy feed creation
  • 17. Tweetdeck   •  How do I use it?   –  Download for desktop, or use within browser –  Sign in with existing Twitter –  Create desired columns
  • 18. Tweetdeck   •  How will this benefit my business? –  Tending to Twitter: •  Promotions •  Reaching out to potential customers •  Customer service –  Many features for easy organization •  Schedule Tweets for later •  Feeds based on: –  hashtags, users, keywords, interactions, messages
  • 19. Bonus: Yelp •  What is it? –  business review website and app –  offers information on businesses –  particularly big with restaurants, but not exclusive
  • 20. Yelp   •  How do I use it? –  people can review you even if you don’t use it •  make sure you’re paying attention •  interact with customers   •  implement potential changes
  • 21. Yelp   •  How will this benefit my business? –  gain important insight into operations •  people trust online recommendations –  opportunity to interact with customers •  good customer service humanizes you