Piotr Golubski, Robert Maliszewski (Ericsson) , Kongres Biznes To Rozmowy, NETIA 2010

1. 7 października 2010 r.
Warszawa, Multikino Złote Tarasy
20 lat Internetu. To dopiero początek.

2. Co się nosi w tym sezonie?
Ericsson Business Communication Suite
- the new style in enterprise communication.
Piotr Golubski
Robert Maliszewski
Ericsson

3. The Market Outlook
‘’By 2011 Over 60% of all Web conferences will
be operated as a Service’’ Gartner July 2009
‘’A competitive story in desktop video will be as
important as a strong telepresence offer in the
next 5 years (Gartner)’’
The market for unified communication
The private and business identity is in as a service is expected to grow at a
continuous blur and it is believed that compound annual growth rate (CAGR)
in terms of consumer types the of 19% and reach 13 BEuro in 2015
enterprise employees will therefore Sources: Infonetics, IDC & OVUM (2008)
reflect the consumer world by 2020.
Source: Ovum 2010, Telecoms in 2020:Enterprise services

4. What ARE important Factors for Enterprises
Cost control and predictability
Sustainability
User / team efficiency / productivity
Customer satisfaction
Technology shift
Adapt to economical climate
Mobility & Flexibility

5. We offer business communication suite
Standardized solution for unified communication

6. What is Business Communication Suite?
Team collaboration and efficiency for enterprise
Business Voice Mobility
Improved team responsiveness Rich multimedia services for mobile
phones
-Optimal accessibility
-True convergence
-Convenient communication
- Anywhere, anytime, anybody
Collaboration Conferencing
Communication efficiency Team Collaboration
- User centered communication - Multimedia conferencing
- Office integration - Virtual collaboration

7. BCS Business Voice
Company responsiveness and
Customer satisfaction
End user efficiency and reachability
Strengthens enterprise retention with
cost reduction and policy control
Self care management of
company communication

8. BCS Mobility
Offering IMS functionality to circuit switched mobile calls
Fixed – Mobile convergence for any IMS
conversational application
Allowing IMS service uptake based
on current mobile subscriber base
Core functions:
- Immediate or periodic registration of mobile terminal in IMS domain
- Routing of mobile call via IMS domain to allow control from
any IMS application
- Roaming support
- Geographical redundancy

9. BCS collaboration
“The right information anytime anywhere!”
User centered communication
Social Status
Directory Search
Messaging and File Sharing

10. BCS Conferencing
“Morning meeting in Shanghai, lunch meeting in Madrid!”
Collaborative Multimedia Experience
Efficiency and Productivity
Reduce Travel Expenses
Contribute to a greener world

11. Benefits

12. Enterprise Benefits
Reduced Total Cost of Ownership (TCO)
- Advanced technology to a monthly fee
- No major upfront investment in infrastructure
Increased cost control and predictability
- Predictable cost per user per month
- Reduced need for business travel
- Control and influence the communication patterns of your company
Increased flexibility to changes
- Service adaptability to number of employees
- Support new ways of working
Increased user efficiency
- Mobile working
- Efficient data conferencing and collaboration

13. End user benefits
Increased efficiency
- Sharing availability among colleagues facilitates choice
of the most efficient communication channel
- Facilitates communication with ‘’short cuts’’ - click
to conference, Favorites list etc.
Team collaboration
- Bringing colleagues closer together irrespective of their physical location
with powerful collaboration and conferencing tools
- Supporting team responsiveness when sharing calls
Flexibility and mobile working
- Access to corporate information whether in the office, on the move or
working from other destination
- Possibility to collaborate with others outside the company
Convenience
- Part of corporate network independent of the device of use (PC, mobile, fixed)
- Common look and feel across devices

14. Thank You.
Piotr Golubski
Robert Maliszewski
Ericsson