1.
HRCI & SHRM
APPROVED WEBINAR
!
!
!
!
!
!
!
Program numbers sent to you via email upon program completion. !
#BLOGGING4JOBS

2.
Jessica Miller-Merrell
@jmillermerrell!
Rachelle Falls
@corporatehrgirl!
OUR SPEAKERS
#BLOGGING4JOBS

3.
THANK YOU TO
OUR SPONSOR
OUR SPONSOR
#BLOGGING4JOBS
www.talentobjectsHCM.com

4.
WORKFORCE ENGAGE TOOLS
ON SALESFORCE
#BLOGGING4JOBS

5.
THE CANDIDATE IS
EVERYTHING
#BLOGGING4JOBS
ANALYTICS ARE THE
NUMBER 1 DRIVER OF
ESTABLISHING ROI IN HR &
RECRUITING
2015 Aberdeen Study, Talent
Analytics: Where Are We Now !

6.
THE DATA TO DRIVE
OUR DECISIONS IS
EVERYTHING
89% OF BUSINESS LEADERS
BELIEVE BIG DATA WILL
REVOLUTIONIZE
OPERATIONS 2015 SalesForce Market
Predictions Report!

7.
#BLOGGING4JOBS
WHAT IS DATA?

8.
#BLOGGING4JOBS
!
!
• Internal
– Employee scheduling & forecasting
– Promotions and improving work productivity
– Existing ATS or talent communities
– Internal social networks
• External
– Job seeker patterns
– Competitor activity
– Social media
– Consortium or Peer shared data
DATA SOURCES CAN BE

9.
#BLOGGING4JOBS
WHAT IS HR METRICS?
• HR Metrics
• Big Data
• Analytics

10.
WHAT SHOULD WE
MEASURE?
#BLOGGING4JOBS
• CEO Feedback!
• Industry Sources !
• Recommendations !

11.
HR, AS THE STRATEGIC
DATA PARTNER

12.
POLL QUESTION #1
WHAT IS YOUR ROLE IN THE
ORGANIZATION?
• PERSONNEL
• BUSINESS
CONSULTANT
#BLOGGING4JOBS
• BUSINESS PARTNER
• ORGANIZATIONAL
DESIGNER

13.
#BLOGGING4JOBS
!
!
#1 - SPEAK THE SAME
LANGUAGE

14.
#BLOGGING4JOBS
!
!
#1 - SPEAK THE SAME
LANGUAGE

15.
POLL QUESTION #2
WHAT TYPE OF DATA &
METRICS ARE YOU USING?
• NONE
• SOURCE PER
HIRE &
TURNOVER
• QUALITY OF HIRE
METRICS
• WE HAVE A DATA
SCIENTIST ON STAFF
#BLOGGING4JOBS

16.
#BLOGGING4JOBS
!
!
#2 - MAKING HIRING
BETTER

17.
#BLOGGING4JOBS
!
!
#2 - MAKING HIRING
BETTER

18.
POLL QUESTION #3
WHERE ARE YOU IN YOUR
DATA & HR METRICS
COLLECTION:
• BASIC
• MID LEVEL: HR TECH
DASHBOARD
• ADVANCED: EXCEL
MASTER
• PRO: WORK WITH
TABLEAU
• NINJA LEVEL
#BLOGGING4JOBS

19.
#BLOGGING4JOBS
!
!
CLEAN VS. DIRTY DATA
• Eliminate data points
that use drop down
menus & self selection!
• AT&T uses cookies to
effective target
candidates. !

20.
#BLOGGING4JOBS
!
!
#3 - THE HUMAN
ELEMENT

21.
#BLOGGING4JOBS
!
!
#3 - THE HUMAN
ELEMENT
• Eliminate data points that
use drop down menus &
self selection!
• AT&T uses cookies to
effective target
candidates. !

22.
#BLOGGING4JOBS
#4 - DATA DRIVES
EXPERIMENTATION
One post per channel!
• Impressions: 110k!
• 5% engagement!
• Over 4,000 clicks!
!

23.
#BLOGGING4JOBS
Week 1 results!
• Created 230 applicants all in the sales
space!
• More field vs. inside sales !
• Qualified but too senior!
DATA DRIVES
EXPERIMENTATION

24.
#BLOGGING4JOBS
#5 - FOCUS ON PAIN
POINTS
• Retention!
• Turnover!
• Recruiting costs!
• Source of hire !
• Talent development!

25.
POLL QUESTION #4
WHAT ARE YOUR PAIN
POINTS?:
• RETENTION/
TURNOVER
• RECRUITING COSTS
• SOURCE OF HIRE
• SOURCE OF HIRE
• CANDIDATE
EXPERIENCE
• OTHER
#BLOGGING4JOBS

26.
#BLOGGING4JOBS
#6 – TAKE ADVANTAGE OF
TECHNOLOGY

27.
#BLOGGING4JOBS
#7 – MAKE MISTAKES
“FAILURE ISN’T FATAL
BUT FAILURE TO CHANGE
MIGHT BE.”
- John Wooden !

28.
#BLOGGING4JOBS
FINAL THOUGHTS
• Selecting the right data points to monitor &
measure is key for future success. !
• Algorithms aren’t people. The human element
differentiates and defines your organization. !

29.
???
QUESTIONS
#BLOGGING4JOBS

30.
THANK YOU TO
OUR SPONSOR
OUR SPONSOR
#BLOGGING4JOBS
www.talentobjectsHCM.com

31.
Jessica Miller-Merrell
@jmillermerrell!
Rachelle Falls
@corporatehrgirl!
LinkedIn: b4j.co/rfalls!
SOURCES
SalesForce Market
Estimates 2015
b4j.co/2015-bigdata!
2015 Talent Analytics
Study by Aberdeen
b4j.co/talent-analytics!
The Analytics Advantage
by Deloitte
b4j.co/deloittebigdata!
How HR Metrics & Data
Can Transform Your
Hiring !
b4j.co/bigdata-moshrm!
!
SPEAKERS
LinkedIn: b4j.co/jmillermerrell!
#BLOGGING4JOBS

32.
HRCI & SHRM
APPROVED WEBINAR
!
!
!
!
!
!
!
Program numbers sent to you via email upon program completion. !
#BLOGGING4JOBS