Artificial Intelligence (AI) services on the AWS cloud bring deep learning (DL) technologies like natural language understanding (NLU), automatic speech recognition (ASR), image recognition and computer vision (CV), text-to-speech (TTS), and machine learning (ML) within reach of every developer. In this session, you will be introduced to several new AI services: Amazon Lex, to build sophisticated text and voice chatbots; Amazon Rekognition, for deep learning-based image recognition; and Amazon Polly, for turning text into lifelike speech. The opportunities to apply one or more of these DL services are nearly boundless and this session will provide a number of examples and use cases to help you get started.

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Israel AWS User Group Meetup
October 2017
AI Services on AWS
Boaz Ziniman – Technical Evangelist, AWS
@ziniman

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The difficulty comes in writing
software that will make sense
of the data

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Artificial Intelligence
A system or service which can perform tasks
that usually require human intelligence

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25,000 skills

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And a few more examples…
Fraud detection Detecting fraudulent transactions, filtering spam emails,
flagging suspicious reviews, …
Personalization Recommending content, predictive content loading,
improving user experience, …
Targeted marketing Matching customers and offers, choosing marketing
campaigns, cross-selling and up-selling, …
Content classification Categorizing documents, matching hiring managers and
resumes, …
Churn prediction Finding customers who are likely to stop using the
service, free-tier upgrade targeting, …
Customer support Predictive routing of customer emails, social media
listening, …

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Machine Learning On AWS Today

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Amazon AI Ecosystem

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Amazon AI Ecosystem

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Amazon AI Ecosystem

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One-Click
Deep Learning
AWS Deep Learning AMIs
Amazon Linux & Ubuntu
Up to~40k CUDA cores
Apache MXNet
TensorFlow
Theano
Keras
Caffe
CNTK
Torch
Pre-configured CUDA drivers
Anaconda, Python3
Out-of-the-box Tutorials
+ CloudFormation template
+ Container Image
Available in the AWS Marketplace

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Amazon AI Ecosystem

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Can We Help Customers
Put Intelligence At The Heart Of
Every Application & Business?

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Amazon AI Ecosystem

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Polly
Text-to-Speech
Artificial Intelligence Services on AWS

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Amazon Polly
“Today in Seattle, WA
it’s 11°F”
“Today in Seattle Washington it’s
11 degrees Fahrenheit”
Text In, Life-like Speech Out

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“Today in Seattle, WA, it’s 11°F”
‘"We live for the music" live from the Madison Square Garden.’
1. Automatic, Accurate Text Processing
A Focus On Voice Quality & Pronunciation

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2. Intelligible and Easy to Understand
1. Automatic, Accurate Text Processing
A Focus On Voice Quality & Pronunciation

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https://www.w3.org/TR/speech-synthesis/
<speak>
The spelling of my name is
<prosody rate='x-slow'>
<say-as interpret-as="characters">Boaz</say-as>
</prosody>
</speak>
A Focus On Voice Quality & Pronunciation

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2. Intelligible and Easy to Understand
3. Add Semantic Meaning to Text
“Richard’s number is 2122341237“
“Richard’s number is 2122341237“
Telephone Number
1. Automatic, Accurate Text Processing
A Focus On Voice Quality & Pronunciation

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2. Intelligible and Easy to Understand
3. Add Semantic Meaning to Text
4. Customized Pronunciation
“My daughter’s name is Kaja.”
“My daughter’s name is Kaja.”
1. Automatic, Accurate Text Processing
A Focus On Voice Quality & Pronunciation

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Duolingo voices its language learning service Using Polly
Duolingo is a free language learning service where
users help translate the web and rate translations.
With Amazon Polly our users
benefit from the most lifelike
Text-to-Speech voices
available on the market.
Severin Hacker
CTO, Duolingo
”
“ • Spoken language crucial for
language learning
• Accurate pronunciation matters
• Faster iteration thanks to TTS
• As good as natural human speech

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Rekognition
Image Analysis
Artificial Intelligence Services on AWS

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Amazon
Rekognition
Object and scene detection
Facial analysis
Face comparison
Celebrity recognition
Image moderation
Amazon Rekognition: Images In, Rich Metadata Out

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Object & Scene Detection

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Facial Analysis

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Celebrity Recognition

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Facial Search

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Explicit Nudity
Nudity
Graphic Male Nudity
Graphic Female Nudity
Sexual Activity
Partial Nudity
Suggestive
Female Swimwear or Underwear
Male Swimwear or Underwear
Revealing Clothes
Image moderation

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Amazon Rekognition Customers
Digital Asset Management
Media and Entertainment
Travel and Hospitality
Influencer Marketing
Systems Integration
Digital Advertising
Consumer Storage
Law Enforcement
Public Safety
eCommerce
Education

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https://aws.amazon.com/solutions/case-studies/cspan/

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DEMO

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Lex
Conversation Bots
Artificial Intelligence Services on AWS

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Amazon Lex
Automatic Speech Recognition
Natural Language Understanding
“What’s the weather
forecast?”
Weather
Forecast
Speech Recognition & Natural Language
Understanding

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Amazon Lex
Automatic Speech Recognition
Natural Language Understanding
“What’s the weather
forecast?”
“It will be sunny
and 25°C”
Weather
Forecast
Speech Recognition & Natural Language
Understanding

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Wrap up

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Smile!
@ziniman

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Thank you!
@ziniman