5. • Cost Per Action – Pay only for guaranteed
conversions defined by advertisers
• Pay Only On:
– Install
– Purchase Behavior
– Registration
– Completed Tutorial
– Any X Event
• Burst or Sustained – Taptica works with its clients to
determine the most profitable strategy
6. Ad Serving
Platforms Ad Networks
Burstly
Inmobi
MoPub
Mojiva
Chartboost
Millenial
Tracking
Solutions Direct
Publishers
AD-x
OpenUID Over 50 Exclusive
Finger-print
7.
8. How does it work
Affiliates
Advertisers
Premium
Media Apps
Buying
Apps
Leads
Internal System Mobile Sites
Media
Buying
*Optimizer
• Tracking of all types of
conversions + LTV
• Targeting
• Real time optimization
AdServer
for publishers and Taptica’s ad serving User Interface
advertisers Reporting system
*Optimizer
Ad Networks
9. • Technology - Optimization in real time, targeting by
OS, location, carrier. Tracking of every action from
impression, via click to conversion
• Advanced Reporting Portal – Updated real-time
• Premium Partners
• Support App & Mobile Web
• Global – Serving over 100 countries
• Fast Growing – 20% month over month
• Profitable
• Over 80,000 Conversions a Day
12. “Appear” allows app developers to register their free apps and
exchange available ad-space with other app developers while
gaining credits for free cross-promotional exposure.
• Easy to install SDK
• Registering Multiple Apps for Free
• Full Support in all type of ads including Rich Media.
• Full transparency - Online reporting and Analytical tools.
Users Click on ads You Gain
shown in your app Credits
Top
Your Ads Appear
Across Hundreds
Users Discover of Apps
your App
Users Click On
Your Ads