Amazing Stats About the 2014 World Cup on Social Media
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Social media has made keeping up with the World Cup easier than ever. Soccer — or, football — fans around the globe have taken to social networks such as Twitter, Facebook and Instagram to follow the action and cheer on their teams. The World Cup has illuminated the real-time excitement and conversation social media creates for people all around the world. Check out these 10 amazing (and tweetable!) statistics about the 2014 World Cup so far, which is quickly becoming the largest social media event ever. Read more here: http://bit.ly/Vov2Uw
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Amazing Stats About the 2014 World Cup on Social Media
- 1. WORLD CUP ON SOCIAL MEDIA
- 2. THE 2014 WORLD CUP IS QUICKLY BECOMING THE LARGEST SOCIAL MEDIA EVENT EVER. HERE ARE 10 AMAZING STATISTICS THAT CAPTURE THE GLOBAL PHENOMENON.
- 3. THE FIRST WEEK OF THE WORLD CUP INSPIRED MORE FACEBOOK ACTIVITY THAN THE SUPER BOWL, SOCHI WINTER OLYMPICS, AND THE ACADEMY AWARDS COMBINED 1
- 4. BEFORE THE FIRST MATCH,THE TOP 20 WORLD CUP 2014 ADS ALREADY HAD 6.9 MILLION SHARES ACROSS SOCIAL MEDIA – THAT’S 31.4% MORE THAN THE TOP 20 SUPER BOWL 2014 ADS 2
- 5. ON FACEBOOK ALONE, 10 MILLION PEOPLE HAD 20 MILLION INTERACTIONS DURING THE US-PORTUGAL MATCH3
- 6. 53% OF SMARTPHONE USERS PLAN TO USE FACEBOOK TO DISCUSS THE 2014 WORLD CUP WHILE WATCHING LIVE GAMES 4
- 7. CLINT DEMPSEY’S OPENING MINUTE GOAL IN THE US-GHANA MATCH WAS THE MOST-TWEETED MOMENT IN THE FIRST WEEK OF THE WORLD CUP, WITH 173,738 TWEETS PER MINUTE VS 5
- 8. 28% OF SMARTPHONE USERS PLAN TO USE TWITTER TO TWEET ABOUT THE WORLD CUP WHILE WATCHING LIVE GAMES 6
- 9. IN JUST 5 DAYS LEADING UP TO THE WORLD CUP THERE WERE 236,863 POSTS WITH #FIFAWORLDCUP2014, #BRAZIL2014, #FIFAWORLDCUP, AND #WORLDCUP 7
- 10. THE WORLD CUP OPENING MATCH (BRAZIL-CROATIA) RECEIVED MORE THAN 12 MILLION TWEETS VS 8
- 11. 18.8% OF SMARTPHONE USERS WILL SKYPE OR USE A CHAT APP DURING LIVE GAMES 9
- 12. PORTUGAL’S CRISTIANO RONALDO WAS MENTIONED 1.5 MILLION TIMES ON TWITTER DURING THE US-PORTUGAL MATCH 10
- 13. CONTACT OUR TEAM FOR SOCIAL STRATEGIES FOR YOUR BRAND. FOLLOW US ON SOCIAL MEDIA: SOURCES: CNN, TWITTER, EMARKETER, FACEBOOK