1. The Stock Exchange

2. Introduction The stock exchange is a very exciting kind of investing money. Every day, lots of investors around the world trade money in different stock markets.

3. Introduction » Objective W e will try to explain the big advantages and disadvantages that stock market has for investors in Guayaquil, and try to compare the NYSE (New York Stock Exchange) with the GSE (Guayaquil Stock Exchange) in many aspects such as trading amounts, services offered, etc.

4. What is the Stock Exchange? A stock Market is a market place for buying and selling shares . Only listed companies are able to issue shares in the stock market. Brokers and any person can buy and sell their own shares. When any person buys a share from a company it becomes a shareholder.

5. What does “going public” mean? "Going public" means when a company sells shares of its stock to the public for the first time. Prior to going public, a company contacts an investment bank to advise them about how many shares to offer and the price of the shares.

6. How does a company get listed on the NYSE ? Not every company is a candidate to list on the NYSE . The NYSE maintains stringent financial standards for its listed companies . There is a standards list for US Companies as well as Non-US Companies, which include evaluated issues about earnings, operating cash flow, etc.

7. How the Trading Floor works ? A typical Trading Post A: Post Information display B: Flat panel display screen C: Point of Sale D,E: Broker F: Specialist G: Specialist Trading Assistant H,I: Wireless data system

8. Who are the different people on the Trading Floor? There are several different types of memberships in the New York Stock Exchange. And each kind of member serves a different function on the Trading Floor The largest single membership group consists of floor brokers.

9. Who are the different people on the Trading Floor? There are two main types of floor brokers: commission brokers and independent floor brokers. Individual firms called brokerage houses that are members of the NYSE employ commission brokers

10. Who are the different people on the Trading Floor? The public places its orders through sales personnel (or stockbrokers) of a brokerage house. These sales professionals are also called "registered representatives,"

11. How did start the stock exchange history in Guayaquil? The history of the stock market activity in Guayaquil starts in 1847, motivated by the euphoria felt during those years around the world, regarding raising capitals and creating companies . Later on, with the exports boom experienced by Ecuador around 1870 since it was the main cocoa grower and exporter, dealers noticed they had enough capital as to establish an exchange, so they did it in 1873 .

12. What is the mission of Guayaquil’s Stock market? To develop the Market of Capitals of the Ecuador sustained in principles of Transparency and security. In addition, it heals competition, generating transactional services and of information of constant technological incorporation.

13. What is the vision of Guayaquil’s Stock market? To create the necessary means to contribute and to achieve the efficient distribution of the wealth

14. How did the Ecuadorian stock market develop and adapt itself to the conditions of the international capital markets? This impulse from the Securities Market Law released new outlooks for business and investments within the country. In the same way, it imposed more demands for the normal development of the stock market operations. All this implied a deep changing process within the operative and technological management of the GSE

15. What are the benefits of investing in the Guayaquil’s Stock Exchange? Flexibility in accomplishment and security in delivery of the certificates Security, costs saving, and time optimization Precision in the calculation, time saving,and security at the moment of trading Direct participation of the Brokerage Houses Potential national and international coverage On line information from the exchange and monetary markets Ease to ask about legal regulations in effect P ersonalized services and Specialized support

16. What are the benefits of investing in the Guayaquil’s Stock Exchange? Flexibility in accomplishment, approved by the Superintendence of Companies. Immediate availability of funds at low costs Costs savings Communication services updated free of charge Availability of markets information in offices Stock Market Generation Issuers promotion as investment alternatives Constant Innovation

17. Conclusions The Stock Exchange is very little in comparison with the NYSE. The difference in the amount of transactions between one and the other is huge. This is a point that can not be easily fixed, just because the differences of size between both markets.

18. Conclusions Guayaquil’s market is very small, and what is more people in Guayaquil don’t seem to be very interested in investing in the Stock Exchange. The people who have the money for investing in the SE, prefer to do it in the NYSE.

19. Conclusions The GSE can’t exist if the investors stop trading in the Stock Exchange. Again, our conclusion, is that the GSE must establish marketing and advertising campaigns showing the big advantages that investing in the Stock Market has.

20. Conclusions Finally, The Stock Exchange in Guayaquil also offers other attractive services that were stopped due to the economic crises. Fortunately these services have just started been offered over again.