Los Angeles is a unique and interesting place. At over 3.5 million denizens hailing from the City and over 14 million in the metropolitan area it ranks in as one of most populous and diverse counties in the U.S. Known as the “Entertainment Capital” of the World it is not all glitz and glamour here. In fact there is a not so attractive underbelly to Los Angeles that is often misrepresented. LA is often referred to as the land of neighborhoods or a land of suburbs. It is when we travel into the low-income areas where we begin to see the disparities. Several areas around the urban core, specifically, that of downtown Los Angeles are becoming unsettled. The re-branding of Downtown LA as well as the expansion of the USC campus community has put the low-income residents of those neighborhoods in the middle of a transition that could threaten their economic stability. When we picture these communities and others like them we know that they are asset poor. We see that they underrepresented by financial institutions. We see that they are fragmented.
As a nonprofit community development financial institution our role is to enhance the financial capacity of disinvested neighborhoods through asset building. We introduce small business owners, micro-entrepreneurs and asset deficient households to financial resources. As we work to create wealth in communities we also see the residual effect of stabilizing communities.
Around 54% of African-American households are unbanked or underbanked. 17.9% of U.S. households (approx. 21m) are underbanked.
What roads will guide a family to building assets? Typically wealth creation initiatives has been delivered in three ways; entrepreneurship, education, and homeownership. But what about the asset of savings?