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- 1. Financial Models made Easy You focus on the product, we'll handle the projections.
- 2. Building a financial model is: Problem Hard Time consuming Costly
- 3. “A web-based platform for building startup financial models for entrepreneurs, universities and incubators” Easy Fast Affordable Solution
- 4. What are the parts of a Financial Model? 1. Acquisition How do you acquire new users and how do you retain them? Cost Of Goods Sold What are your costs for making your product and running your business? 3. COGS How do you make money? What ways do your customers have to become superfans? 2. Revenue Retain (retention): The ability of your product or service to “retain” users as subscribers for an extended period of time. How does it work? Step-by-step Tip Window Wanna chat? Retention: The ability of your product or service to “retain” users as subscribers for an extended period of time. Churn: The effect of customers coming in to use the app and then leaving without being retained.
- 5. Realtime Animation Knobs and Levers Share your models
- 6. m a r k e t p l a c e Incubators 1,400 in US/ 7,000 Global Universities 200 universities Addressable Market Startups 500k businesses launch each year Investors Crowdfunders 2000 globally
- 7. 3 Pricing Tiers Business Model Basic Free • Build your model • Create copies • Access to knobs/levers and realtime data visualization Premium $9.99 monthly Enterprise 80% discount on Premium Subscription
- 8. Competitive Landscape Better Quality Less Expensive More Expensive Worse Quality CFO Existing Online Resources DIY
- 9. $150,000 Projections and Ask Use of Proceeds Working Capital o Team salaries o Establish B2b partnerships o Create platform Sales/Development o Platform launch Dec 2016 o Marketplace launch Mar 2017 -1 2 5 8 11 14 FY1 FY2 FY3 FY4 Millions Ballparq Financial Forecast ($MM) Total Revenue EBITDA
- 10. Who We Are Carey Chico: • 20 years building startups • Began career in game industry working for Activision Studios • Co-founded Pandemic Studios which became $800mm purchase by Electronic Arts. • President/Co-founder of Globex Studios focused on making games for the China market. • Served in creative and executive management roles. Peter Mansfield: • Accomplished CMO with multiple exits • 29 years in marketing • Expert on user acquisition, partner development & branding • Founder of CMO.LA • Founder Mansfield & Associates Mark Wald: • Experienced CFO • Developed 100’s of financial models • 14 years in financial services • Co-chair of Mobile LAVA
- 11. Thanks For more info, please contact us at carey@ballparq.io
Notas del editor
- Serial entrepreneur Series of business successes and failures And I’m not alone
- Remove bullets We are building a platform to make it easy fast and affordable way to build financial models
- Market size nearly 500k businesses launched in US every year. Entrepreneurs quickly Vinn diagram Individual startups: test assumptions and make it easier to raise money and identify the most profitable part of their business Incubators/universities: education of financial models, a framework of accountability and more effective management and support of their entrepreneurs Investors/crowdfund sites: allows them to aggregate all of their companies financial models in a consistent format on a trusted platform Unified common platform that brings a data driven approach to financial models. Ultimately, we want this to become a marketplace of ideas and shared understanding Marketplace and shared values
- Remove bullets We are building a platform to make it easy fast and affordable way to build financial models
- So where do we sit in the marketplace Missing that key opportunity to educate their entrepreneurs An entrepreneur can pay a CFO 5k for their model or enable that CFO to do other important things
- Launch December 2016 Raise some money to expand and iterate from there. In 4 years we expect to have over 100k paid users generating 13.5mm in annual revenue