The 10 x 10 Program is designed to help startup and early-stage nonprofits raise $10,000 in 10 weeks through a series of planned fundraising events. The program provides nonprofits with the funds to develop important operational capacities like obtaining 501c3 status, creating a strategic plan and website. Participants are guided through 4 phases of fundraising events over 10 weeks, with each phase building on the last. Completing the program provides nonprofits steady funding while establishing an organizational foundation for future growth and success.
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10 X 10 PROGRAM: Combining Capacity Building & Fundraising to Grow your Nonprofit
1. The 10 x 10 ProgramA Program that Combines Capacity Building & Fundraising to Grow your Nonprofit! Key Speaker David Pulver 10 x 10 Program Leader CharityNet USA Moderator Nicole Roach Marketing CoordinatorCharityNet USA
2. Welcome! CharityNet USA: A “One-stop” resource center for nonprofit organizations nationwide! Key Speaker: David Pulver Questions Recorded Session Available At: http://www.charitynetusa.com/webinararchive/index.php
3. Agenda Conflicts Facing Nonprofit Organizations Overview of the Program How the Program Works Getting Started Q & A
5. Nonprofits in the U.S. As of July 2009 there were over 1.5 Million registered organizations in the U.S., including: Public Charities Private Foundations Other or Unknown Nonprofits Source: IRS Business Master File (BMF) (July 2009), Urban Institute National Center for Charitable Statistics(NCCS)
6. Current Conditions The recent economic downturn increased the demand for nonprofit services, while increasing financial constraints. Specifically, startup organizations are in a struggle to obtain the startup funding necessary to instill strong foundation and administrative basics.
7. Focus on Fundraising Raising money to support its operations and programs is usually the most difficult task that any not-for-profit organization faces. So, where does that leave nonprofits? To shifting the focus for heavily on: Building Relationships Recruiting Volunteers Motivating & Retaining Identifying & Allocating Funds
8. A Closer Look Fundraising for Capacity Building: Would you build a house without a foundation? If you don’t have the basics in place - a strategic plan, web presence, marketing, grant campaign, accounting systems- you have nothing to build your programs upon. As you start out, it is important to ensure your organization’s future success by investing in critical capacity building initiatives early on.
10. We Get It… Unfortunately, many startup nonprofits do not have the funds or expertise to obtain the necessary business fundamentals such as: 501c3 IRS Tax Exemption State Exemption A Strategic Plan Grant Funding A Web site Bookkeeping Marketing Collateral
11. Obtaining the Fundamentals CharityNet USA has developed the “10x10” program specifically for startup & early-stage nonprofit organizations. We can help you raise the funds to invest in these essential business fundamentals! More specifically, if given a 100% effort by your organization you can raise…
20. A Breakdown of Each Phase Each phase is accompanied by a simple fundraising event that is already planned out with easy to follow steps and ready for your organization to conquer. Once you implement and complete the event you will return to us for the next phase of the program. A portion of the funds raised in the previous phase, will then be put toward the fundamentals identified for that specific phase.
21. Organizing Your Fundraising Team Before you begin executing each phase of the 10 x 10 program you should begin by organizing a core fundraising team.
22. Phase 1 (Weeks 1 & 2) Car Wash Cost: $25 Planning: 1 Day ROI Goal: $500 Timeframe: Execute by Week 2
23. Phase 2 (Weeks 3 & 4) Small Business Sponsorship Cost: $100 Planning: 1 Week ROI Goal: $1,500 Timeframe: Execute by Week 4
25. Phase 4 (Weeks 8-10) Sports Event Cost: $500 Planning: 2 Weeks ROI Goal: $5,000 Timeframe: Execute by Week 10
26. At End of the 10 Week Period At the end of the program you will not only have raised the necessary funds to support your organization, but you will also have taken the critical steps to raising awareness and growingcapital for your organization.
27. Sample Services I. Startup Basics EIN Incorporation Open Bank Account 501c3 Bylaws State Registration & Tax exempt II. Startup Fundraising Recruit Volunteer Fundraising Team Train, Motivate & Reward Fundraising Team Plan & Execute 3-5 Fundraising Events Develop Donation Letter III. Creating Awareness Biz Cards/Flyers/Brochures/Post Cards Develop Website or Add Content Recruit PR Spokesperson Volunteer Seek letters VIP Public Officials IV. Increase Funding Strategies Develop Fee-Based Services Seek Corporate Sponsorship Implement Foundation Grants Develop Donor recognition Program V. Management Initiatives Utilize CharityNet Professional Consultant Fiscal Sponsorship Program Establish Bookkeeping process Develop Strategic Plan Policies Develop Programs for board Governance Develop Board Member Handbook/Forms Develop Volunteer Recruitment Process & Establish
28. Sample Services VI. Marketing Strategies Develop Tag Line PR Campaign Publish Newsletter to Create Awareness of Upcoming Events Write Press release - Local media Register in Social Media Networks Register in Nonprofit Directories Establish a Blog Develop Website SEO Strategies VII. Financial Management & Reporting State Annual Reports IRS Form 990 Formal Annual Report to Constituents In Some states—Tax Returns (ex. 990-IL, CA Form 199) Meeting Minutes Renewal Charitable Organization Registration VIII. Major Funding Strategies Identify Local Professional Fundraiser Plan Major Capital Campaign
29. Key Benefits Provide a steady stream of income for your organization! Give you the money to invest in developing a strong organization through getting in place the essential administrative needs. Create a more "visible" presence of your organization, making fundraising easier in the future. Set your organization on the right path to mission fulfillment and future success!
31. Conclusion The truth is that fundraising will always be a long-term, ongoing project. This starts with recruiting volunteers, motivating and retaining those valuable individuals, and by identifying the best sources of short-term income to help build organizational capacity. All of this can be achieved by participating in the 10 x 10 Program!
32. Getting Starting Select the option to “contact you” in the exit survey. A nonprofit consultant will contact you to take care of the initial setup steps. Nonprofit Review & Informational Discussion You will receive your fundraising team kit along with the first phase to the program!
36. Visit www.CharityNetUSA.com or Call 407-857-9002Find Us On: Facebook Fan Page: CharityNet USA www.twitter.com/charitynetusa
Notas del editor
For this reason, CharityNet USA has developed the “10x10” program specifically for startup and early-stage nonprofit organizations. *** Tease next phase of $100,000 program****Through the “10x10” program, we can help you raise the funds to invest in these essential business fundamentals! More specifically, if given a 100% effort by your organization you can raise…
How the Program WorksIt’s Simple…The program works by providing your nonprofit with an achievable plan for success over a 10 week period.This will include multiple fundraising events designed to raise money and build awareness of your organization!: