SlideShare una empresa de Scribd logo
1 de 19
Inspiration Session
Today
Some of the topics we cover:

•UX
•Multiscreen
•Social
•OOH
•Payment

de Bijenkorf interactief / 10-12-2012

2
The world around us is

changing

3
4
5
Speed
Accessibility
Information
6
Goals are ELEMENTARY really

Increase qualified engagements with our brand to deliver YOY
Increases in Revenue more Efficiently

7
Yet NOT SIMPLE....

8
1 in 4

is now a
‘three screener’

9
Mobile payment
Major companies like Starbucks are also taking advantage of faster
and more convenient payment options for the second screen
provided by innovative companies such as Square
Square Wallet

11
Colour matching functionality

12
New interfaces for existing services are being created.

13
Obvious Interactions

14
HTML5 Responsive Activation

15
Connecting Mobile to 2nd screen devices

16
Connecting existing interfaces to the new

17
A Brand which is
Future Proofing their Business Premium Brand Theatre is here.
18
Together like never before

19

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