2. Hello!
@nicoleyeary Nicole
http://nicoleyeary.com
http://aelloluxe.com
Sunday, July 31, 2011
3. WORDCAMP chicago 2011
search seo
engine
optimization
“base your optimization
decisions first & foremost on
what's best for the visitors of
your site” ~ google
NICOLE YEARY // nicoleyeary.com
Sunday, July 31, 2011
4. WORDCAMP chicago 2011
Rule #6 take your self
donít
*or google* too
seriously
google:
Sunday, July 31, 2011
search
NICOLE YEARY // nicoleyeary.co
5. WORDCAMP chicago 2011
un-boring
seo
keeping it
simple
walk away today with
changes you can make
tonight
NICOLE YEARY // nicoleyeary.com
Sunday, July 31, 2011
6. WORDCAMP chicago 2011
social media/ SEO
4 big scoops
1. reading trumps blogging
2. plugins, apps & themes, oímy!
3. you too are a webmaster
4. listen & bake cupcakes
NICOLE YEARY // nicoleyeary.com
Sunday, July 31, 2011
7. WORDCAMP chicago 2011
reading trumps
blogging
read from the source
https://www.google.com/support/webmasters/
donít like reading? DO THIS:
dowload a SEO
watch a video starter guide
http://www.youtube.com/googlewebmasterhelp
NICOLE YEARY // nicoleyeary.co
Sunday, July 31, 2011
8. WORDCAMP chicago 2011
plugins, apps DO THIS:
& themes, oímy! woo themes
premium theme
support, clean code, seo
woo has 40,351 users
http://wordpress.org/support/topic/premium-themes
@anywhere app
https://dev.twitter.com/
wptouch - mobile
jetpack - new
disqus - comments
Akismet - spam NICOLE YEARY // nicoleyeary.co
Sunday, July 31, 2011
9. WORDCAMP chicago 2011
premium
seo
themes = are like migraine meds
an SEO concierge
no follow
alt text in images
indexing
meta & title tags
NICOLE YEARY // nicoleyeary.com
Sunday, July 31, 2011
10. WORDCAMP chicago 2011
DO THIS:
youíre a webmaster add your site to
google webmaster tools be indexed
like a SSN - you exist! check crawl
analyze search data rate
check who links to you
mobile bot access too
http://www.google.com/webmasters/
NICOLE YEARY // nicoleyeary.co
Sunday, July 31, 2011
11. WORDCAMP chicago 2011
seo
donít forget
there are other search engines
keep tabs on Alexa, Yahoo, & Bing
http://www.alexa.com/
http://siteexplorer.search.yahoo.com/
http://www.bing.com/toolbox/webmaster/
NICOLE YEARY // nicoleyeary.com
Sunday, July 31, 2011
12. WORDCAMP chicago 2011
social media
twitter
facebook
linkedin
flickr
youtube
NICOLE YEARY // nicoleyeary.com
Sunday, July 31, 2011
13. WORDCAMP chicago 2011
listen & bake
social cupcakes
a good social media
dashbord + wordpress
HootSuite Hootlet
-custom url parameters
HootSuite analytics
-what audience likes to click
HootSuite = Google Analytics
http://hootsuite.com
NICOLE YEARY // nicoleyeary.co
Sunday, July 31, 2011
14. WORDCAMP chicago 2011
your super power,
networking
be patiently genuine
NICOLE YEARY // nicoleyeary.co
Sunday, July 31, 2011
15. WORDCAMP chicago 2011
Iíd love to stay
& chat...
But I really
NICOLE YEARY // nicoleyeary.co
Sunday, July 31, 2011