► Engaging Operations and Strategy Executive possessing a winning blend of business expertise, skill in operations management, and practical experience. Experienced in driving revenue growth and brand visibility in challenging markets.
► Leverages a unique mix of strategic and analytical expertise, consistently exceeding performance and revenue goals by aligning the effort of strong teams with organizational objectives.
1. D A V I D C . C A R R I T H E R S
1582 Brass Lantern Way | Reston, VA 20194 | (707) 484-3620 | david@carrithers.org
AC C O M P L I S H E D OP E R A T I O N S & ST R A T E G Y EX E C U T I V E
SKILLED IN BUSINESS DEVELOPMENT / TOP REVENUE PRODUCER / PRODUCT MANAGEMENT / BUILDS & LEADS STRONG TEAMS
– Accomplished and results-driven Operations and Strategic Planning Executive with broad based expertise building
and leading effective strategies for business development, revenue production, product management, and team
leadership in high-visibility, highly competitive markets.
– Expertise in leading teams of professionals in the implementation of effective strategies which improve productivity
while meeting operating and revenue targets; with
Lifecycle Construction Services, shifted the business
model to focus on projects with higher margins and
better pricing, improving annual revenue from $15MM
to $42MM.
– A demonstrated record of success establishing
relationships and motivating teams to produce
consistent results in key executive roles with Lifecycle
Construction Services, Affinity Center International,
Centennial Contractors Enterprises, National Scrip
Center and American Express Incentive Services.
– An effective communicator who leverages true passion and an unwavering commitment to excellence to launch, build,
and lead highly effective business strategies, consistently producing positive results.
C O R E C O M P E T E N C I E S
Seasoned Operations and Strategic Leadership
Driving Substantial Revenue Gains
Forming and Leading Departments
Engaging in Market Research and Analysis
Experience in Product Development & Positioning
Expertise in Enterprise Account Management
Delivering Superior Client Support & Service
Leading Profit Growth
Expertise in Penetrating New Markets
Builds and Leads Strong Teams
P R O F E S S I O N A L H I S T O R Y
2014 TO PRESENT: LIFECYCLE CONSTRUCTION SERVICES LLC, FREDERICKSBURG, VA
– VICE PRESIDENT OF CORPORATE DEVELOPMENT
Fulfills a critical role overseeing all facets of corporate development at this design/build, facilities management, and
energy services company specializing in the federal and institutional markets, advancing from an initial role as a
contractor to a full-time position overseeing marketing, information technology, and new business development.
§ Outstanding and exceptional results, skyrocketing annual revenue from $15MM to $42MM, with forecasted sales of
over $90MM in 2018; shifted the company’s business model to focus on projects with higher margins and better
pricing.
§ Serves as the architect of formal corporate infrastructure designed to position the company for growth; doubled the
employee base while defining formal onboarding processes, job descriptions, and career paths, while recruiting
strong C-suite executives.
2010 TO 2014: AFFINITY CENTER INTERNATIONAL LLC, RESTON, VA
– PRESIDENT & SENIOR ADVISOR
Recruited to an executive role with a mandate to launch business in 6 months transforming the effectiveness of brand and
product management strategy for this business that administered loyalty rewards programs, including a rewards
platform for association members and a program that provided discounts and rewards to small businesses.
“David is that rare individual that can act as both a
visionary developing concrete concepts and as a senior
executive that can develop a solid business plan and
deliver real results against that plan. A unique and
talented leader and a gracious individual.”
John M., Senior Vice President
Maritz Inc.
2. David C. Carrithers, Page Two
§ Maintained accountability for the success of P&L, strategic planning, Sales, Marketing, Business Development,
Product Development and team leadership; led all staffing and process development, as well as the implementation
of technological infrastructure.
§ Established a strong team of top performers dedicated to the development of a robust pipeline of business
opportunities for the organization’s credit card offering, expanding brand visibility in a challenging and highly
competitive industry and sparking substantial adoption by professional associations.
§ Assumed a hands-on role in the acquisition of over 300 new clients, building a pool of over 1.2 million members and
relationships with over 1200 regional and national merchants; developed marketing strategies that sparked over
6000 qualified leads.
§ Led negotiations that secured a partnership with the American Society of Association Executives; additionally,
created a reseller network sustaining cross-sales between a base of over 3000 association clients.
2004 TO 2010: CENTENNIAL CONTRACTORS ENTERPRISES INC., RESTON, VA
– VICE PRESIDENT OF MARKETING
Innovated and executed marketing and sales strategies for this provider of construction contracting services for facility
owners, building formal sales, marketing, and branding infrastructures from the ground up, as well as social media
marketing initiatives. Defined brand guidelines, public relations campaigns, and strategic relationships.
§ Bolstered total gross revenue from $170MM to $500MM, anchored by solid marketing and sales campaigns,
coupled with lobbying efforts that secured penetration into lucrative contracts; established a top team of
international sales and marketing professionals.
§ Designed and implemented strategic plans that improved awareness and adoption of new contracting methods.
§ Pioneered the company’s use of digital and social marketing to improve engagement with consumers and prospects;
established accounts across all major social media networks and launched the company’s first website, as well as
strategies to secure substantial gains in site traffic.
§ Successfully diversified the customer base, moving from nearly all federal accounts to a mix of 50% private sector
business relationships.
§ Contributed additional service and expertise as the Industry Chairman for a leading construction industry
association, and as a Board Member of the Alliance for Construction Excellence.
2002 TO 2004: NATIONAL SCRIP CENTER, SANTA ROSA, CA
– CEO, PRESIDENT & BOARD MEMBER
Instrumental in providing executive leadership and direction to this nonprofit organization and the leader in the Scrip-
based fundraising industry, maintaining P&L responsibility while leading the design and launch of gift certificate and
fundraising products that empowered contributions to smaller community-based charities. Launched 10 new products
over tenure and developed new business channels, growing revenue from $350MM to over $600MM.
§ Maintained accountability for the oversight of business operations that processed over $600MM in gift cards,
certificates, and other fundraising products each year; delivered over $60MM in new sales over five months, and
exploded the customer base from 3000 to 8000 in six months, coupled with a 20% gain in sales.
§ Re-engineered internal controls and procedures, adopting performance measurement systems and best practices
while motivating staff members; overall, directed 12 senior managers and 250 employees.
Early Career
Chief Information Officer & Vice President of Marketing, New Business Development, American Express Incentive Services,
Saint Louis, MO
Founder, Businesshive, Reston, VA
E D U C A T I O N & P R O F E S S I O N A L D E V E L O P M E N T
LOYOLA UNIVERSITY
Bachelor of Arts Degree in Marketing Communications
WASHINGTON UNIVERSITY
Graduate Course Work in International Affairs
BROOKINGS INSTITUTE
Certificate in Public Policy