Contract Manufacturing in China is a complicated endeavor. There are many moving parts that need to be carefully coordinated. In this case study, Sertus was approach by a privately held, medium-size sporting goods company that wanted to develop new, proprietary archery accessories. Sertus was asked to Identify an effective engineering and manufacturing solution to turn patented concepts/ drawings into a finished product. This is a classic example of the results that can be obtained when the China supply chain is perfected.

1. Client Snapshot | Region: Americas
Industry: Sporting Goods
From Concept to Shelf:
ARCHERY
Contract Manufacturing Solution
Setting
Challenge
Solution
The Results
„„ A privately held,
medium-size sporting
goods company
wanted to develop new,
proprietary archery
accessories
„„ Identify an effective
engineering and
manufacturing solution to
turn patented concepts/
drawings into a finished
product.
„„ Sertus reviewed initial CAD
drawings with potential suppliers,
evaluated manufacturing
capabilities and commissioned
hand samples from selected
factories
Sertus beats client target
price and exceeds quality
standards
„„ Protect intellectual
property and hold costs
within a strict budget
while meeting rigorous
quality standards.
„„ Component costs negotiated,
molds developed and prototypes
perfected with a centralized
packaging and assembly solution
to protect patents.
Client able to focus on rollout while Sertus perfects
supply chain, getting
product to shelf 6 months
ahead of schedule.