2. Sensory
Input
Information Processing Model
Attention Encoding
SENSORY
MEMORY
SHORT-TERM
MEMORY
LONG-TERM
MEMORY
Maintenance
Rehearsal
Retrieval
Unattended
Informationis
lost
Unrehearsed
Informationis
lost
Some information
may be lost one
time
3. History of Information Processing Theory
Developed by American Psychologists George
Miller in the 1950s. Information Processing Theory
has in recent years compared the human brain to a
computer. The input is the information we give to
the computer or to our brains while the CPU is
likened to our short-term memory and the hard
drive is our long-term memory.
4. Our cognitive processes filter information
deciding what is important enough to save
from our sensory memory to our short-term
memory and ultimately to encode into our
long-term.
Our cognitive process include:
• Thinking
• Perception
• Remembering
• Recognition
• Logical Reasoning
• Imagining
• Problem-solving
• Our sense of Judgement
• Planning
5. Sensory Memory is the first stage of
information processing theory it refers
to what we are experiencing through our
senses at any given moment this includes
what we can see, hear, touch, taste, and
smell. Sight and hearing are generally are
thought to be the two most important
ones.
8. Encoding Information into long-term memory
Since we filter out information at each stage of processing, trainers
should employ certain strategies to ensure your audience understands a
topic in depth
This include:
• Breaking information into smaller parts
• Make it meaningful
• Connect the dots
• Repeat, Repeat, Repeat