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How to Pick
a WordPress Theme
− a Guide for Beginners −
with
Christina Hills
WordCamp Los Angeles 2016
@christinahills | #wclax
Christina Hills Background:
Visual Effects Artist for Film & TV
 Star Wars
 E.T. the Extra-Terrestrial
 Jurassic Park
 Mars Attacks!
 And more…
@christinahills | #wclax
Christina Hills Now:
WordPress Trainer and Coach since 2008
Let’s Talk About
WordPress Themes!
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Some Themes Are Simple
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Some Themes Are More Complex
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Simple vs. Complex
@christinahills | #wclax
When Picking a
Theme You have
a Few Decisions
to Make…
@christinahills | #wclax
Blog Homepage or Custom Homepage ?
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
"Blog Homepage" Design
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
“Custom Homepage“ Design
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
“Custom Homepage“ Design
“Free” Themes
vs.
“Premium“ (Paid) Themes
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Free: WordPress Theme Directory
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Find a Free One on WordPress.org
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Evaluate the Free Theme
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Visit Theme Homepage
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
View the Demo
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Browse Their Documentation
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Evaluate How Active their Support Forum is
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Then…Install Theme Inside WordPress
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
If You Like the Free  Buy Pro!
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Same Theme Different Customizations
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
How Many Widgets Does the Theme Have?
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
How Many Page Templates Does the Theme
Have?
@christinahills | #wclax
Are they in business?
Are they selling themes?
Or is this just a “fun project” from
a developer who might get bored?
What is the Business Model ?
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Automattic, Inc.
(Official WordPress Free Themes)
https://wordpress.org/themes/author/automattic
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Make Sure Your Theme is Mobile Responsive
@christinahills | #wclax
www.StudioPress.com/responsive
@christinahills | #wclax
Does Your Site/Theme Pass Google’s Mobile-
Friendliness Test?
www.google.com/webmasters/tools/mobile-friendly
@christinahills | #wclax
WP Touch
wordpress.org/plugins/wptouch/
Plugin to Make Your Theme Responsive
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
What is a Theme “Framework” ?
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Genesis Framework from StudioPress
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Explanation of a Theme Framework
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Third Party Designers on StudioPress
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Third Party Designers: Restored316
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Genesis Community on Facebook
“Child” Themes
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
What is a “Child Theme” ?
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Parent-Child Themes in Admin Dashboard
@christinahills | #wclax
Why You Would Want to Use/Create
a Child Theme
• With a child theme, you can customize
your website beyond the customization
options available in the customizer without
affecting the original theme
• You will not lose your customizations when
the parent theme updates
• Creating a child theme is much easier than
you think!
@christinahills | #wclax
If Your Theme Company Does not Come with a Child
Theme, You can make one with a Plugin!
@christinahills | #wclax
https://wordpress.org/plugins/one-click-child-theme/
One-Click Child Theme Plugin
@christinahills | #wclax
https://wordpress.org/plugins/child-theme-wizard/
Child Theme Wizard Plugin
@christinahills | #wclax
Themes with Blank Child Theme
Page Builders
https://theme.co/x/
X Theme
http://avada.theme-fusion.com/
Avada Theme
www.elegantthemes.com
Divi From Elegant Themes
https://www.elegantthemes.com/
Divi Page Builder
www.wpbeaverbuilder.com
Beaver Builder
www.wpbeaverbuilder.com
Beaver Builder Page Builder
What to Watch For
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
BEWARE: Google Results for Theme Search
@christinahills | #wclax
https://wordpress.org/plugins/theme-check/
Test Your Theme
@christinahills | #wclax
https://wordpress.org/plugins/theme-check/
Old Theme with Errors
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
How Detect a Theme From a Website You Like:
WPThemeDetector.com
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Theme Detector Website with Results
slides: www.christinahills.com/wclax2016@christinahills | #wclax@christinahills | #wclax
Does The Theme Have a Community?
Good Website Design =
Professional Pictures
Easy Intuitive Layout
Great Web Copy
@christinahills | #wclax
Bottom Line:
 Go with a reputable company
 Look at the popularity
 Evaluate the theme demo
 Evaluate the documentation
 Does the theme have a community
 Don’t let price be the deciding factor
 Try it out!
This presentation will be available at:
www.christinahills.com/wclax2016
Connect with Me!
www.ChristinaHills.com/facebook
@christinahills
www.ChristinaHills.com/linkedin
christina@websitecreationworkshop.com
www www.WebsiteCreationWorkshop.com

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How to Pick a WordPress Theme - A Guide for Beginners

Notas del editor

  1. I used to make movies! I was a special effects artist for George Lucas.
  2. So who am I to make this promise? I am Christina Hills. I am a WordPress Coach and Teacher. I run a program called the Website Creation Workshop, where I teach non-techies how to create their website in WordPress.
  3. There are various ways to find a theme. - You can search for free themes from inside your Admin (same themes as WordPress.org) - You can search for free themes at WordPress.org - You can go to a reputable Theme Company - Or you can do a Google Search (not always recommended as you must trust the source) - You can get a designer to custom build a theme for you Tip: You go to the “Themes” area to find the themes you already installed (or that came by default from the web hosting company) You will see the “Active” one in the upper left and a button to “Customize” it for your own styling. Then you will see the extra installed themes you already have in your site.
  4. There are various ways to find a theme. - You can search for free themes from inside your Admin (same themes as WordPress.org) - You can search for free themes at WordPress.org - You can go to a reputable Theme Company - Or you can do a Google Search (not always recommended as you must trust the source) - You can get a designer to custom build a theme for you Tip: You go to the “Themes” area to find the themes you already installed (or that came by default from the web hosting company) You will see the “Active” one in the upper left and a button to “Customize” it for your own styling. Then you will see the extra installed themes you already have in your site.
  5. What is a theme? A theme is the look and feel of your WordPress website. It is the layout and overall color scheme and style of your site. With WordPress, your theme design is separate from your content. See here how you can change the look and feel by changing the theme. This is the same site, but the only thing that has changed is the design. Themes can also be customized so that the same theme looks different from one site to another with just some header changes and color changes. Note: Only ONE theme can be active inside your WordPress website at a time.
  6. 1) Do You Want your Blog on the Homepage or a Custom Homepage ?
  7. Sometimes the Layout of the Home Page is Specific to the Theme Sometimes there is a different layout design specifically for the home page. This is theme dependent, and will depend upon your theme. For this theme the infoway theme from http://www.thebestthemes.com/inkthemes , the interior pages follow the regular format from the previous page, but the homepage has a unique layout. Note: By Default, most themes have the “Blog” displayed on the homepage of the site, but some themes like the one above, have a special home page design.
  8. Sometimes the Layout of the Home Page is Specific to the Theme Sometimes there is a different layout design specifically for the home page. This is theme dependent, and will depend upon your theme. For this theme the infoway theme from http://www.thebestthemes.com/inkthemes , the interior pages follow the regular format from the previous page, but the homepage has a unique layout. Note: By Default, most themes have the “Blog” displayed on the homepage of the site, but some themes like the one above, have a special home page design.
  9. Sometimes the Layout of the Home Page is Specific to the Theme Sometimes there is a different layout design specifically for the home page. This is theme dependent, and will depend upon your theme. For this theme the infoway theme from http://www.thebestthemes.com/inkthemes , the interior pages follow the regular format from the previous page, but the homepage has a unique layout. Note: By Default, most themes have the “Blog” displayed on the homepage of the site, but some themes like the one above, have a special home page design.
  10. When Picking a Theme You ask yourself: 1) Are You Going to Use a Free, Paid, or Custom Theme?
  11. Search for Free Themes at WordPress.org Go to the WordPress.org Theme Directory and click on the “Themes” tab at the top These are the SAME themes that you find inside your WordPress admin. It’s just sometimes easier to search for and view these themes by going to WordPress.org in a browser. Alert: We recommend you only use Free themes while you are learning and experimenting with your website. It’s a great way to learn what you are looking for in a theme. BUT free themes don’t always come with support from the theme company. (and sometimes the developer abandons the theme). That is why the small $50-$100 investment in a premium theme is a small cost for the support you will get. Or you use a free theme to evaluate a company, and then go with their Pro version.
  12. Search for Free Themes at WordPress.org Go to the WordPress.org Theme Directory and click on the “Themes” tab at the top These are the SAME themes that you find inside your WordPress admin. It’s just sometimes easier to search for and view these themes by going to WordPress.org in a browser. Alert: We recommend you only use Free themes while you are learning and experimenting with your website. It’s a great way to learn what you are looking for in a theme. BUT free themes don’t always come with support from the theme company. (and sometimes the developer abandons the theme). That is why the small $50-$100 investment in a premium theme is a small cost for the support you will get. Or you use a free theme to evaluate a company, and then go with their Pro version.
  13. Search for Free Themes at WordPress.org Go to the WordPress.org Theme Directory and click on the “Themes” tab at the top These are the SAME themes that you find inside your WordPress admin. It’s just sometimes easier to search for and view these themes by going to WordPress.org in a browser. Alert: We recommend you only use Free themes while you are learning and experimenting with your website. It’s a great way to learn what you are looking for in a theme. BUT free themes don’t always come with support from the theme company. (and sometimes the developer abandons the theme). That is why the small $50-$100 investment in a premium theme is a small cost for the support you will get. Or you use a free theme to evaluate a company, and then go with their Pro version.
  14. Search for Free Themes at WordPress.org Go to the WordPress.org Theme Directory and click on the “Themes” tab at the top These are the SAME themes that you find inside your WordPress admin. It’s just sometimes easier to search for and view these themes by going to WordPress.org in a browser. Alert: We recommend you only use Free themes while you are learning and experimenting with your website. It’s a great way to learn what you are looking for in a theme. BUT free themes don’t always come with support from the theme company. (and sometimes the developer abandons the theme). That is why the small $50-$100 investment in a premium theme is a small cost for the support you will get. Or you use a free theme to evaluate a company, and then go with their Pro version.
  15. Simple can still be visually stunning, and unique to you!
  16. Here is an example of a Mobile Responsive Theme In less than 4 years it is predicted that ½ of all web traffic will be coming from wireless mobile devices. You got to have a mobile responsive website today!
  17. Here is an example of a Mobile Responsive Theme In less than 4 years it is predicted that ½ of all web traffic will be coming from wireless mobile devices. You got to have a mobile responsive website today!
  18. A “Child” theme is a subset of a theme. It’s where you would do the theme customizations for a theme so that you can leave the main theme alone. Not all theme companies use “Child” themes, it’s a philosophy of theme companies. However, you CAN take your own theme, and make it a child theme.
  19. A “Child” theme is a subset of a theme. It’s where you would do the theme customizations for a theme so that you can leave the main theme alone. Not all theme companies use “Child” themes, it’s a philosophy of theme companies. However, you CAN take your own theme, and make it a child theme.
  20. 2 plugins to allow you to easily create your own child theme. They work pretty much the same way: install and activate plugin and just follow their setup process to create a theme.
  21. Some themes also comes bundled with a blank child theme for you to use, right out of the box. Check your theme’s documentation to see if it’s available for your theme. https://community.theme.co/kb/how-to-setup-child-themes/
  22. BEWARE of Searching Google for a Theme Alert: Use caution when downloading files from the internet. Make sure you trust the site you are downloading from. Look around at the sites and check that they are active sites, and not old stale ones You can also get a designer to build a theme for you, but that would be the most expensive route to take, and not always needed for people new to WordPress. It’s better to start with a free or premium theme to learn more about what you like, before incurring the high costs of a designer. Find more themes at www.TheBestThemes.com
  23. Go to a site like www.wpThemeDetector.com And submit the URL of a site and it will let you know what theme it is using