Your brand identity is something beyond the characteristics of your product, beyond your logo or colour scheme.
Branding is the essence of who you are. It's why people talk about you. It's why people want to buy from you, again and again.
Well, I'm going to show you how to create your brand identity.
One that kicks ass.
9. 1. The brand identity exists outside
the product or market need.
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10. 2. The brand identity has a distinct
personality and style.
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11. 3. The brand identity has a unique quality.
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12. 4. The brand identity generates
feelings and associations.
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13. 5. The brand identity informs every
customer interaction.
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14. 6. The brand identity makes
customers think of
the brand, not the product.
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15. 7. The brand identity is something
people will happily pay
a premium for.
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16. How to Create a Kick-Ass Brand
Identity in 6 Easy Steps
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17. 1. Where do you sit in your market?
Who is your target audience?
What defines them?
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18. 2. What's your mission statement?
What's your vision to change the lives of
your customers?
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19. 3. What makes you different?
Is it your product, or the way you deliver it?
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20. 4. What's your essence?
What's the emotional appeal of your brand?
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21. 5. What's your personality?
If your brand was a person, what would they be like?
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22. 6. What's your message?
Can you tell the world what you're about
in a few memorable words?
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23. Want to learn more about how to create
your brand identity?
Click on the link below for your
complete guide:
Creating a Kick-Ass Brand Identity in 6 Easy Steps
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