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colderice
 colderice John Lawson
              John Lawson
          John@ColderICE.com
               John@ColderICE.com
             678-400-0580
                   678-400-0580



“The Ecommerce Guy”
9:00        am

PeSA
Day 3
colderice
Rule#1

 Don’t
bore me!



colderice
colderice
Today’s
        Topic…

    ME
colderice
colderice
It’s all
            about

    ME
colderice
qualified to
speak about

   ME
colderice
I was Time
Magazine’s
Person of
 the Year
   2006


colderice
Learn
 the
Lingo	

colderice
ME
    Myself, I,
     Mine
colderice
Social

‘ME’dia
colderice
Rule
  #1

Don t
Pull a
Kanye
            image by http://rocketraygun.deviantart.com/	


colderice
colderice
colderice
colderice
Follow


    ME
colderice
colderice
Like


    ME
colderice
by colderice
   *rwpike
colderice
colderice
Welcome
            to Fantasy
              Island




colderice
colderice
colderice
colderice
colderice
colderice
Let’s get one thing straight	


Social is MORE valuable to
vendors when people are buying
and using your products than it is
for them to just talk about it.	


colderice
colderice
Pin


    ME
colderice
colderice
Pompaii
              	





                 Pompeii
colderice
GoingSocial.ColderICE.com	


   FREE
   Gift!	



colderice
colderice
FREE


    ME
colderice
Raise your
  hand if you
 like offering
FREE shipping	


colderice
OMG!
colderice
colderice
Touch


    ME
colderice
colderice
colderice
colderice
Make

     ME
 Feel Special
colderice
Velvet
  Ropes
  Rock!	



colderice
colderice
colderice
colderice
Olympics
     London
      2012
colderice
The

 ME-        llinials
colderice
colderice
photo credit: iLounge.com	


colderice
15 mins of
   fame is
    DEAD
colderice
colderice
ME
  Commerce
colderice
colderice
Screen Shot 2012-02-19 at
                   3.04.42 PM	





colderice
colderice
colderice
colderice
Join the conversation...	





  TheEcommerceGroup.org	


colderice
And one more thing….	



colderice
“Our job is to
  figure out what
     they want
  before they do”	




colderice
colderice
            John Lawson
            John@ColderICE.com
               678-400-0580




colderice

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Social Commerce - The Evolution of ME by John Lawson (@ColderICE)