How one liberal arts college blended academic coursework with skills-based micro-learning to help its students prepare for internships, jobs and life after graduation.

1. The College Career Office
Employers Love
Where Micro-Learning Meets Liberal Arts

2. Before We Begin
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3. About Collegis Education
Collegis Education is a strategic partner whose revenue-growth solutions
help colleges and universities maximize their potential through data-rich,
technology-enabled, marketing, engagement and retention services.
With more than two decades of experience in higher education, the Collegis
team develops holistic, interconnected strategies that enable institutions to
realize long-term growth in accord with their mission and values.
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4. OnBoard
Denison University’s Online Skills
Accelerator

5. Hank Malin
Denison University
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Executive Director,
Knowlton Center for
Career Exploration
20 years in Human Resources at
General Mills
Previous experience in college and
MBA admissions

6. Timothy Loatman
Collegis Education
6
Director of Academic Services
Over 20 years in collegiate
education
• Campus Academic Dean
• Director of Faculty Development
• Faculty – Concordia College
• Faculty – Minnesota State
University
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7. Overview
Objective: Help Denison University students bridge their
academic experiences with the fundamental business skills
needed to hit the ground running in a professional setting
Language of Business (known at Denison as “OnBoard”)
100% online, short-course solution
Iterative collaboration to zero-in on the ideal model –
balancing depth of learning experience to maximize
student engagement
Vision for the future
Build on Language of Business model with a series of
competency-based blended courses each aimed at a
specific career pathway
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8. Denison 2015–2020 Strategic Plan
Create the gold standard in professional exploration
and readiness
Develop a new team-based approach to career exploration
Engage alumni and parents
Launch best-in-class programs and expand internships and summer research
Recapture January and Summer Break for professional-skills seminars
Offer post-graduation support
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9. The Genesis of OnBoard
In 2014–2015, Denison worked with Collegis Education to
create a skills-based, non-credit learning experience that
would be offered by the Knowlton Center for Career
Exploration.
Based on survey results of Columbus area employers, a
number of skills were identified and used to build learning
modules.
Leveraging student “down time,” OnBoard modules are
delivered during breaks
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10. How It Works
In some ways, OnBoard components resemble a traditional
online college course. There is content to consume and
embedded assessment strategies allow the learner to prove
they understand the competencies.
Currently, students at Denison University are using these
modules to get a jumpstart on the job search. They have
opted, as a cohort, to leverage their calendar breaks (i.e.,
summer, winter and spring break) to engage in the Language
of Business courses.
OnBoard supplements Denison’s curriculum.
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11. OnBoard Integration into Other
Knowlton Programs
Career-Ready Boot Camp
Summer internship stipend programs
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12. Denison Consumption in
OnBoard Trends Positively
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Enrollments, Badges, and Engagement
has increased over time. While only 1
cohort is complete in 2018, the
projection points to positive growth.
Growth from 2016 to 2017
has been noteworthy.

13. What’s Inside
The courses are set up with content delivered in a variety of
methods, working simulations, assessments and case study.
Once the assessments have been completed, the learner earns a
badge that is the concrete representation of their mastery of a
competency.
Often, students can take the badge language and use it directly
for their resumes.
Essentially, this learning takes place outside the curriculum
(non-credit and non-GPA weighted) and is coordinated with
Denison’s Career Center as a tool to give graduates a
competitive advantage in the job search.
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14. Organized in the Moodle LMS
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15. Simulations
A chance to practice what you’ve learned…
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16. Current Onboard Library
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Technology and
Info Systems
Introduction to
Business
Analysis
Finance Skills
Professional
Communication
Principles of
Accounting for
Managers
Principles of
Marketing
Project
Management
Entrepreneurship Financial Literacy
Professional
Etiquette
Applied Excel

17. Most Popular Units
Banking & Monetary Institutions
Creating Professional Documents
Delivering Effective Workplace Presentations
How to Write Technical Directions
Negotiating Professional Workplace Situations
Producing Professional Messaging
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18. Future State – Where Do We
Go From Here?

19. Triangulating Sources Points to
4 Key Soft Skills
Burning Glass Top
Skills
• Communication
• Oral communication
• Telephone skills
• Writing, Editing
• Organization
• Detail-Oriented
• Planning
• Prioritizing tasks
• Multi-Tasking
• Critical thinking
• Decision-making
• Problem Solving
• Building Effective
Relationships
LinkedIn Talent Blog
• Leadership
• Communication
• Collaboration
• Time Management
HRD Business Review
• Communication
• Interpersonal
Communication
• Organization
• Teamwork
• Critical Thinking
• Creativity
• Adaptability
• Professionalism
• Friendly Personality
• Punctual
• Social Skills
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Burning Glass Technologies, data extracted 4.16.18
LinkedIn Talent Blog: https://business.linkedin.com/talent-solutions/blog/trends-and-research/2018/the-most-in-demand-hard-and-soft-skills-of-2018
HRD Business Review: https://www.hcamag.com/hr-business-review/recruitment-strategy/top-10-most-indemand-soft-skills-223896.aspx

20. Targeted Soft Skills
Professional
Communication
Organization and Planning
Teamwork/Collaboration
Critical Thinking in
Business Settings
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21. Technical/Hard Skills Aligned to
Denison Grad Career Paths
Focus on highly deployable technical skills that cross numerous
career paths
Job families analyzed: Business and Finance, Management and
Community & Social Services
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Burning Glass Emerging Skills
• Accounting
• Financial Statements
• Process Improvement
• Quality Assurance and Control
• Business Development
• Prospective Clients
• Customer Service
• Social Media
• Onboarding
Burning Glass Top Skills
• Accounting
• Budgeting
• Project Management
• Scheduling
• Quality Assurance and Control
• Sales
• Business Development
• Customer Contact
• Customer Service
• Staff Management
Burning Glass Technologies, data extracted 4.16.18

22. Target Hard Skills
Operations Fundamentals:
Business Processes, Quality
Assurance
Customer-First Thinking:
Sales, Customer
Management
Financial Analysis:
Accounting, Financial
Statements
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Job families: Business and Finance, Management and
Community & Social Services

23. Concepts for Skills-Focused
Career Pathway Series
Language of Business
• Arm students with a broad-spectrum introduction to MBA thinking and skills
Language of Technology
• Ensure students understand the 5 areas of high-demand technology skills – geared
toward non-technologists
Organizational Effectiveness
• Provide students with the skills to positively effect their work setting – including change
management, project management and organizational structures
Everyday Leadership
• Overview of the everyday skills needed in management and leadership regardless of
level in an organization – topics could include elements from other pathways
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24. Certificate Example:
Marketing for the Digital Economy
Marketing
for the
Digital
Economy
Digital
Strategy
Search
Engine
Practices
Social
Channels
Mobile
and Email
Channels
Digital
Marketing
Plan How-
To’s
Analytics
and
Reporting
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Certificate = 6 Modules:
DL: Digital Marketing & Web Apps
DA: Data and Analytics

25. Learning Model
Soft
Skills Professional Communication
Organization and Planning
Teamwork/Collaboration
Critical Thinking in Business
Settings
Hard
Skills
Operations Fundamentals:
Business Processes, Quality
Assurance
Customer-First Thinking: Sales,
Service, Customer Management
Financial Analysis: Accounting,
Financial Statements
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CONTENT
HYBRID INTERNSHIP
EXPERIENCE
Residency
Online
Content
Synchronous
Meetings
Conclusion
Wrap Up
Concurrent Internship/Case Study

26. Do successful graduates
impact enrollment?
Career outcomes are the #2 question we get from many
parents or prospective students – right after financial aid.
Prospective students and their parents want to see evidence
that a college’s graduates have successful outcomes post-
graduation.
When alumni and employers talk about the good experiences
they’ve had with Denison graduates, it reinforces the school’s
other branding efforts.
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27. Questions?
27

28. Thank you!
info@collegiseducation.com