Content strategy: Getting your content to work for you

•

4 recomendaciones•931 vistas

What are the key things to consider when you're planning your content? From understanding your audience to measurement and optimisation, see how you can make your content work harder for you.

Marketing

Content strategy
Getting your content to work for you
Emma Clark

Right message
Right place
Right time
Right format

Using customer
quotations in your copy
can give an 103% increase
in conversions

The most important thing
you can do is...

The most important thing
you can do is...
Match your goals to the
business objectives

Thank you
@contentclicks
www.contentclicks.co.uk

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