Contentos aims to be a decentralized global ecosystem for digital contents, where contents can be freely produced, authorized, transacted, and distributed by leveraging blockchain technology and token economy. The team consists of experts from content industry, top-tier app developer, and blockchain projects. Contentos not only is a blueprint toward a better digital content world but has already been integrated into products with more than 60 million global monthly active users from partnership with Cheetah Mobile and LiveMe. By getting real feedback from users while developing its underlying blockchain mechanism, Contentos is to be one of the most user-oriented blockchain projects.
2. ContentOS, a content OS based on blockchain technology
“Happy" in Spanish, Contentos main focus is to bring happiness
into the global digital creation world
COS is the name of token
3. Market Analysis Present Problems What we do ROADMAP Team | Consultant
| InvestorsHuge revenue & usage in
content industry
Upcoming mobile video explosion
Developing mobile video industry
can promote content ecosystem
building
Unable to verify digital currency
ownership
Unreasonable revenue distribution
Traffic allocation is controlled by
platforms
Meaningless credit system
Build a digital content ecosystem
Solve Present Problems
Build a protocol-based economic
system
Technical implementation
COS
2018-2019
Basic framework
2019-2020
Digital content ecosystem
02 03 0401 05
/ Content // Contentos /
4. Content Industry Revenue & Usage Statistics
$500bn
Global ad revenue in 2016
Data Source: Zenith Media
$88bn
Revenue of China’s
content industry in 2016
1.7bn
live-streaming
app users
3.8 billion Internet users
worldwide
1.7 billion of them use
live streaming video
/ Market Analysis // Contentos /
5. Mobile Video Usage Is Climbing
Data Source: Page 23, INTERNET TRENDS 2018, Mary Meeker
/ Contentos /
Contentos starts with video & live streaming type of content, which has much
higher potential compare with other type of content such as text or audio.
/ Market Analysis /
6. The Status Quo in Content Industry
/ Contentos /
Attention
/ Present Problems /
7. / Contentos /
Attention Influence
• Centralized platforms control audience interest
• Centralized platforms control creators viewership and
monetization
• Centralized platforms control the payment gateway
Current Way To Exchange “Content Value”
The Value of Content Creation Came From the Exchange
between Audience’s “Attention” and Creator’s “Influence”
Audience Creator
Creator generates
"influence" via creating
content
Audience
contributes
"attention" via
viewing content
/ Present Problems /
8. Problems in Content Creation Industry
Flawed credit
system
Non-transparency in data
concerning comments, likes and
shares
Malicious acts like infringement or
violation of rules can’t be traced
across platforms, so few get
punished
/ Present Problems // Contentos /
Unable to verify
digital creation
ownership
Digital creation ownership can’t be
verified
Transactions are complex, hard to trace
copyright transfer, hard to find the source
Copyright disputes caused by derivative
works are hard to be verified and
regulated
Unequal
distribution of
revenue
Non-transparency in pricing
Platforms take a large share from fan
rewards and ad revenue, only a little
can be returned to creators
Platform can change the revenue-
sharing model anytime
Platform controls
viewer's interest
Whatever seen on user's feeds are
controlled by platforms, their true
interest may not be fulfilled.
Creators cater to platform needs in
exchange for more views, making it
hard to diversify the content type.
9. Contentos Vision
The biggest decentralized global ecosystem for digital content,
where content can be freely produced, distributed and transacted,
and where the value and rights will be returned to creators and contributors.
/ Contentos / / What we do/
10. / Contentos /
Attention Influence
Token Economy
Peer-to-Peer Content-Value Exchange
Contentos aims to redefine the “content-value exchange” with
decentralized technology and token economy
/ What we do/
11. Solve Problems in Content Creation Industry
Build an immutable
credit system
All interactive records on Contentos
can’t be altered or deleted
Users are responsible for their credit
score, which is given based on the
credibility of their interactive records,
and has an effect on their rights and
income on Contentos
/ Contentos /
Copyright
authentication,
transaction and
attestation of digital
content
Apply blockchain for copyright
authentication, transaction, attestation
and distribution of digital content
Transactions and derivative works
stored can't be altered
Verify copyright and track infringement
by time stamp
Decentralized income
distribution
Decentralized traffic
distribution
Make price and value open and
transparent
All users can reach each other directly
without intermediaries
Distribute income based on content
value and user contribution
Return value to creators
Stimulate socialization in distribution&
promotion
Encourage social forces to do content
filtering and review
AI+social recommender systems to
achieve precise matching
/ What we do/
12. / Contentos /
7 Major Type User Roles In Contentos Eco-System
Content Creator
“create content, generate influence”
Content Audience / Paid User
“spend attention / money”
Content Distributor
“Find-and-Tag, push right
content to right audience”
Advertiser
“spend money and
acquire attention
via content”
Content Moderator
“Any content community needs
moderator to build a positive culture”
DApp Developers
“Build Apps/Community to join the ecosystem” Public Chain Developers
“Infrastructure builder”
/ What we do/
13. What Makes Contentos So Unique?
A successful content-based blockchain should at least possess these characteristics
/ Contentos /
Global Creator Connection
• Over 1,000,000 global creators.
• Building bridges in-between the crypto community and the real world.
Comprehensive Product Line
Enormous Worldwide Userbase
• Starting up with Live.me - The #1 mobile live streaming app; Cheez - The most trending mobile social video app and
PhotoGrid - best photo editing tool.
• More diversified apps will be covered.
• With Live.me 60M global users who are all familiar with the concept of "digital currency”.
• Cheetah Mobile 600M monthly active users are all potential content consumers.
/ What we do/
14. Overall Technical Architecture
/ Contentos /
Personalized
Recommendation
Context-Awareness Speech Recognition
Account System Trading System
Wallet
Content Distribution System
Copyright Registration
Message Component
Search ComponentLike, Comment and Transfer
Credit System Creator Authentication
Contentos
Decentralized
Content
Community
Other
Communities
Application
Layer
API Layer
Protocol
Layer IPFS Inter-Blockchain CommunicationContentos Blockchain
/ What we do/
15. Detailed Technical Architecture
/ Contentos /
Protocol Layer
IPFS, Inter-Blockchain Communication, provide API to the
API layer
API Layer
AI-Powered Review, Smart Contract and API Packing
Application Layer
Connect to the API provided by the API layer to build content
community on Contentos
/ What we do/
16. Smart Contract Templates for
Decentralized Content Business
/ Contentos /
Creator and Fan
Creator and
Advertiser
Creator and Creator
Anyone can build a new Content Business by leveraging pre-defined Smart Contract Templates with just a few clicks!
CPTR
(Cost per Transparent Result)
Transparent Supporting
Donation/Subscription
Work together, Share profit
together, Fairly
Even never meet with each other before
/ What we do/
17. Consensus Mechanism
/ Contentos /
• dPOS.
• Odd number of “Book-Keepers”, only those who hold certain.
amount of vested COS are qualified to participate the election.
• Elected by all COS holders.
• Book-Keepers receive the transition fee as reward during block
generation.
/ What we do/
18. COS Stimulates Content Production, Distribution
and Contribution
“Token” within Contentos
COS
Application
COS is the token used within Contentos, and will be used as an indicator of value;
COS will be used for internal rewards or value exchanges
How to obtain
Content creation and app building;
Content promotion and distribution;
Content filtering and review;
Bug fixing for developers;
Storage services.
/ Contento / / What we do/
19. COS Distribution
10 billion COS in total;Token will be distributed as ERC-20 compatible tokens after the private token sale.They will be
converted 1:1 to native COS tokens after launching the main net of Contentos.
Contentos reserves the right to issue up to 5% of new COS tokens each year, mainly for eco-incentives, but the council has the power to make a final verdict on the amount of annual increments.
/ Contentos /
Eco-system operations:40%(4 bn)
Foundation reserved:10%(1 bn)
Community Cooperation : 5% ( 500 mn)
Team:15%(1.5 bn)
Private Placement:30%(3 bn)
Total
10 bn
/ What we do/
20. / ROADMAP // Contentos /
Initial Preparation Create Core Creator
Community
Digital Content
Ecosystem
2018/05 2018/07 2019/09
• Nonprofit organization
registration
• Market analysis and
research
• Blockchain technology
research
• Content blockchain design
• Ecological operation mode
design
• Build Contentos Creator
Community.
• Live.me / Cheez / PhotoGrid
trial integration.
• Educate user awareness of
blockchain / token
• Prepare Contentos
development testing net
(“Alpha-testing”) environment.
• Launch Contentos
production net v1.0
• Support app building and
development
• Gradually compatible with
major digital content
platforms
Compatibility
Development
2019/01
• With development testing
net:
• Compatible with live
streaming apps
• Compatible with video
related apps
• Compatible with photo
related social apps
Accommodate
massive global
creators
2019/05
• Based on integrated apps
and development testing
net:
• Attract / recruit global
creators
• CET related feature
development
Roadmap
21. Team
We have registered in Singapore as a nonprofit organization, and will start developing the Contentos blockchain-based content
distribution platform in the U.S. and Taiwan. We have rich experience in product management, tech and operations, and currently,
we've got angel investments from Cheetah Mobile and Live.me, and established strategic cooperation with them.
Product
several overseas products
developed successfully
Tech
We've developed several products successfully,
including utility products with DAU over 100M,
and live-streaming apps with great popularity.
We have experts in blockchain technology, smart
contract development and cross-chain
communication;
We have mastered technology in AI, image
recognition and NLP
Operations
experience in overseas localization
operations
/ Contentos / / Team I Consultant I Investors /
23. Strategic Partners
LiveMe has been the no.1 social app in the U.S according to Google Play, and it also ranks top in regions like Europe,
Asia and the Middle East. It has received the best ratings on Google Play among all live-streaming apps worldwide.
Cheez has been among U.S. top trending apps in the App Store for several times in 3 months after its launch, it also
ranks top among all apps on Google Play.
A must-have photo editor and collage maker that has been downloaded a total of 550 million times for Android and iOS.
85
60M
100M
Countries covered
Users
Annual rewarding
revenue
/ Contentos /
LiveMe Cheez
/ Team I Consultant I Investors /
Photo Grid
24. The first Chinese Internet company to expand overseas market, with products covering over 200 countries.
More than 3 billion installs, 75.4% of which are from overseas.
Cheetah also has over 100M mobile game MAU, which will be part of Contentos potential users in future.
/ Contentos /
Strategic Partners
/ Team I Consultant I Investors /
Global 600M+ MAU
Piano Tiles2 Dance LineRolling Sky Arrow.ioClean Master
25. A public content chain that not only carries content or
advertisement value, but also each person’s record of creation.
I create, therefore I exist(ed)