Social Media Monitoring Metrics - presented at the ARF Social Media Council
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Your company needs to monitor conversations about your brands and products in social media. Learn how basic social media monitoring tools work, what metrics they provide, and how those metrics usually fall short; business decisions based on these conversations can usually only be made using a tool that allows deeper analysis.
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Social Media Monitoring Metrics - presented at the ARF Social Media Council
- 1. Social Media Monitoring Metrics The Sound and the Fury
- 7. Look Ma, I’ve Got Charts! Sentiment Score My sentiment (or is it volume?) was up in April, yay! But what does that mean?
- 14. And You Can Still Get Cool Charts Obtaining Proper Diagnosis PAH Community Diagnostic Tools Co-existing Conditions Administration Symptoms FDA Approval Side Effects Treatment Effectiveness Treatment Mentions 60 100 80 120 Count of Incidents 40 20 Conversation about a new drug, including volume of topics, sentiment, and related conversations:
- 16. Thanks! Jeff Doak CTO, Converseon [email_address]