This document discusses the implementation of an Enterprise Content Management System (ECMS) at the Canadian Museum for Human Rights. Some key points:
- The ECMS will allow content to be stored once and then referenced across different platforms and channels, avoiding redundant production.
- It will separate content from presentation for flexibility and sustainability as needs change over time.
- The system is designed to empower content developers and create an efficient workflow where assets can be acquired, catalogued, and made live without extensive production steps.
- This provides benefits like spending resources on new projects rather than maintenance and allowing constant growth and adaptation of digital experiences over time within resource constraints.
4. Prerequisites
CMHR in Concept
- subject matter is conceptual
- subject matter is contemporary
- interpretation of subject matter is varied
- need to be current and relevant, to evolve and adapt
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5. Design
CMHR in Practice
- exhibitions and programming is based on story telling
- mandate is to encourage reflection and dialogue
- exhibits, programming, services will facilitate reflection and dialogue
- technology has a role. It is a tool across all business units/functions.
6. Digital Direction
Vision
- The Museum will embrace technology and use it to enhance the story
telling and interactive experience (encourage reflection & dialogue).
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- Seamless experience across in-gallery, personal devices, and online
providing collection-related rich media, engaging visitors in creating
exhibits, digitizing collections, and providing opportunities for civic and
social engagement
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- The systems and methodologies used will allow for the constant
growth of the gallery exhibits, the online content, and the reference
centre; and will permit the efficient adaptation of new technologies in a
cost effective manner (across human, technical, and financial resourcing)
7. 10 galleries
160+ objects
100 hours of video
4 x feature films (x 2)
1 x IME
1 x 360° film
26 small format films (x 2)
37 large scale linear media projections
512 video clips (x 2)
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2543 images
2 soundscapes
18 mixed media story niches (software, video, images, sound, environmental)
19 digital interactives (games, apps, tables, installations)
9 media producers (software, linear) + in-house teams
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100,000 words of original text
Exhibits
8. Traditional Workflow
Producing Content
Content Developers
1. content is developed
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Acquisition
2. assets acquired (image, video, etc.)
3. catalogued
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Design & Production
4. given to design/production team
5. designed (integrated by designer - layout)
6 graphic production (colour corrected, cropped, sliced, converted, etc)
10. Sustainability
Volume vs Resources
- content will constantly need to be added, edited, removed
- even removal of content requires effort - resources
- additional functions/needs
(accessibility, spotlighting/tailoring)
13. ECMS
Characteristics of Design
- store once, reference often
- strict separation of content from presentation
- dynamic delivery of content
- business user/client control
- business rules
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22. Structure
Store Once, Reference Often
- context is created a stored
- content is created and stored
- platform independence
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30. Our Workflow
Producing Content
Content Developers
1. content is developed
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Acquisition
2. assets acquired (image, video, etc.)
3. catalogued
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Asset is live.
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We avoid having to re-produce existing content for new forms.
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Sustainable system, spending resources on new projects rather than on
day to day maintenance.