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Professional Identity, Insights, Relationships
Fundraising Ireland – February 2013



©2012 LinkedIn Corporation. All Rights Reserved.
The Future of Getting things Done!
The Social Web….. Web 3.0




                            TALENT SOLUTIONS
Professional web….
Let’s Surface Your Biggest Recruiting Challenges




                                           TALENT SOLUTIONS
Identity            Insights           Everywhere
Connect, find, and   Be great at what    Work wherever our
    be found             you do           members work




                                                 TALENT SOLUTIONS
Non Profits & The Professional Web




©2012 LinkedIn Corporation. All Rights Reserved.
Fragmentation of social
Communities cannot be built. They form
around existing common interests




   ©2012 LinkedIn Corporation. All Rights Reserved.   TALENT SOLUTIONS   7
©2012 LinkedIn Corporation. All Rights Reserved.   TALENT SOLUTIONS   8
Data, Data, Data

  ©2012 LinkedIn Corporation. All Rights Reserved.   TALENT SOLUTIONS   9
Mobile Strategy




 ©2012 LinkedIn Corporation. All Rights Reserved.   TALENT SOLUTIONS 10
Integrated….




 ©2012 LinkedIn Corporation. All Rights Reserved.   TALENT SOLUTIONS 11
©2012 LinkedIn Corporation. All Rights Reserved.   TALENT SOLUTIONS 12
Are Nonprofits on LinkedIn?



 There are over 3.7mm nonprofit professionals

 From over 130,000 nonprofit organization

 Representing 205 countries




                                                 TALENT SOLUTIONS
Build Your Professional
        Identity


                     TALENT SOLUTIONS
Use the network to build your brand

 Share the causes you care
  about
 Encourage your board
  members/donors/volunteers
  and employees to add the field
  to their profile




                                      TALENT SOLUTIONS
Everyone in your organisation is an advocate!




                                           TALENT SOLUTIONS
Grow your community



                 TALENT SOLUTIONS
Create a presence on Company Pages




                                     TALENT SOLUTIONS
Send and track updates to your followers




                                           TALENT SOLUTIONS
Leverage “Products and Services” section for
recommendations




                                               TALENT SOLUTIONS
Find (free) talent for free



                        TALENT SOLUTIONS
Magic of Advanced Search




                           TALENT SOLUTIONS
TALENT SOLUTIONS
Share knowledge and insights



                      TALENT SOLUTIONS
Thought Leadership through LinkedIn Groups




                                             TALENT SOLUTIONS
LinkedIn Today: Nonprofit Section

 Information you need to
  know
 From your trusted network
  (share and comment)
 To make you better at
  your job




                                    TALENT SOLUTIONS
Be the connector



                   TALENT SOLUTIONS
Why connections matter




         4,000,000                3rd Degree




                     110,000           2nd Degree

                          645
                                      1st Degree



                                TALENT SOLUTIONS
©2012 LinkedIn Corporation. All Rights Reserved.   TALENT SOLUTIONS

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Fundraising Ireland & LinkedIn February 2013

Notas del editor

  1. The world of work has changedThe internet has transformed how people communicate, consume information and build relationships. As a result of this global phenomenon, the way the world works is fundamentally changing. Professionals need to be more responsive and make faster and better informed decisions to perform in an accelerated business environment. This behavior is fragmented across an increasing range of digital channels with social platforms playing an increasingly significant role in professionals’ lives. And this behavior represents a rapid and permanent shift.Social networks are enabling individuals to connect and share information and insights more effectively.The future of work is through these networks.This is a visual representation of my network- this is my professional network graph – and how I get business done.Enter LinkedIn. There is now a single, global community of professionals from which a magical new data asset emerges. With more than 187 million professional members representing companies in more than 200 countries and territories, LinkedIn is the world’s largest professional network on the Internet. These millions of professionals are adding information to their profiles, sharing important insights, and building their networks every day on LinkedIn. We are able to do this in an unprecedented way due to the convergence of two unique trends:Scalable infrastructure that connects hundreds of millions of people in milliseconds, andExtraordinary shifts in online behavior related to the way people represent their identities, build their networks and share information and knowledge. This is fundamentally changing the world in the way we live, play, and, of course, work. And that’s where LinkedIn is focused: on fundamentally transforming the way the world works. LinkedIn in the enterprise is the embodiment of the consumerization of enterprise software, much like the iPhone and iPad led the consumerization of IT.  day What we bring to the table is 1) massive voluntary adoption by professionals due to 2) proven value delivered to these professionals (they use LinkedIn because LinkedIn works for them, no other reason to do so); 3) a SaaS approach that doesn't require massive investments in installation, training, upgrades, onsite services, etc. 
  2. This mission statement manifests in our member value proposition and is the core focus for LinkedIn And the value we deliver to our members is 3 fold Identity: Maintaining their professional profile of record and networking with other professionalsInsights: finding insights to be better at what you doEverywhere: Working where ever you workAnd this is what keeps our members coming back every day.
  3. Breakthrough for “banner blindness of consumers”