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Similar a Grantmaking & Social Media: Leverage Social Networks for Nonprofits
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Grantmaking & Social Media: Leverage Social Networks for Nonprofits
- 1. Grantmaking & Social Media Matthew Saunders March 23, 2009 pingVision Sunday, March 22, 2009
- 2. Slides • http://www.dogstar.org/drupal/content/ gmn-slides Sunday, March 22, 2009
- 3. Who Am I? • @Creech on Twitter, FriendFeed, and Plurk • I blog at http://www.dogstar.org • matthew@dogstar.org or matthew@pingv.com Sunday, March 22, 2009
- 4. • BA in Studio Art and Theatre • Certificate in Arts Administration • MFA with a focus on Arts and Internet Technology • 8 years as Senior Director of Technology with WESTAF including as Grantmaker • Built Grants systems for ~20 organizations • 2 years with pingVision a Drupal House – I am Senior Web Producer • Nonprofits in Second Life Web Master Sunday, March 22, 2009
- 5. #grantsm #GMN09 Sunday, March 22, 2009
- 6. What You Say Social Media • 54% Use Occasionally or Never • 50% are Novice or have no Knowledge Sunday, March 22, 2009
- 7. Of You Who Use It... • 8% just for work • 65% just for personal • 27% use it for both Sunday, March 22, 2009
- 8. So...What WasWeb 1.0 ? • First Iteration of the Web • Generally Static Brochureware Sites • Little Interactivity Sunday, March 22, 2009
- 9. What Web 2.0 Isn’t • Web 2.0 is not an upgrade to the Web • Web 2.0 is not a specific Web Site or Web Sites • Web 2.0 is not isolated • Web 2.0 is not static • Web 2.0 is not a tangible product Sunday, March 22, 2009
- 10. What Is Web 2.0 Then? • Web 2.0 is an idea, a philosophy • Ingrained in the Web 2.0 mindset is the “Social Network” • Collaboration • Interactivity Sunday, March 22, 2009
- 11. Our Social Networks • Social Networks have existed since the beginning of mankind • We all have social networks • People at work • Your friends • Your family • Your clients • Your vendors Sunday, March 22, 2009
- 12. • The emergence of Web 2.0 has… • Extended our social networks beyond our close knit groupings • Made our potential social networks world- wide • Given us the opportunity to network with people we never could have before Sunday, March 22, 2009
- 13. Social media is information content created by people using highly accessible and scalable publishing technologies that is intended to facilitate communications, influence and interaction with peers and with public audiences, typically via the Internet and mobile communications networks. The term most often refers to activities that integrate technology, telecommunications and social interaction, and the construction of words, pictures, videos and audio. This interaction, and the manner in which information is presented, depends on the varied perspectives and quot;buildingquot; of shared meaning among communities, as people share their stories and experiences. Wikipedia Sunday, March 22, 2009
- 14. Creative Commons http://creativecommons.org/ Sunday, March 22, 2009
- 15. Facebook Blogs Flickr Get Satisfaction Joomla! LinkedIn MySpace Twitter Wiki Revver Drupal Yelp Digg Friendster SecondLife YouTube Sunday, March 22, 2009
- 16. Sunday, March 22, 2009
- 17. Twitter Sunday, March 22, 2009
- 18. Sunday, March 22, 2009
- 19. • Communicating Events • Panels • Deadlines • Workshops • Communicating Activities • What are you doing? • Raising Awareness • Announcements of events • Calls to Action • Donations Sunday, March 22, 2009
- 20. TweetDeck Sunday, March 22, 2009
- 21. Sunday, March 22, 2009
- 22. • Filtering Tweets by: • Friends • Replies • Direct Messages • # tags Sunday, March 22, 2009
- 23. Tweets on Mobile Sunday, March 22, 2009
- 24. Sunday, March 22, 2009
- 25. FriendFeed Sunday, March 22, 2009
- 26. Sunday, March 22, 2009
- 27. • A sorting tool • Public, Semi-Public, and Private Messages • Private Rooms - Panel, Staff, Applicant conversations • More direct replies - useful in creating conversations • Broken into Pro and Personal Sunday, March 22, 2009
- 28. Facebook Sunday, March 22, 2009
- 29. Sunday, March 22, 2009
- 30. • Tries to be EVERYthing to EVERYbody • Privacy Policy issues • Profiles • Status Updates • Groups/Message Boards • Can be used as communication mechanism for applicants • Event Management Lite, video, photos, chat • Excellent Mobile App Sunday, March 22, 2009
- 31. Flickr Sunday, March 22, 2009
- 32. Sunday, March 22, 2009
- 33. • Photo sharing • Tag-gable allowing for groups of photos to be clustered • Share photos to support applications/ interim reports/final reports • Share photos at conferences • Inexpensive large scale storage (keep copies yourself though) Sunday, March 22, 2009
- 34. Linkedin Sunday, March 22, 2009
- 35. Sunday, March 22, 2009
- 36. • Marketed as the more “professional” network • Great for asking questions • Powerful tool for networking with others in your industry • Robust Groups that can be moderated - panel/staff/applicants Sunday, March 22, 2009
- 37. Broadcasting to Multiple Services Sunday, March 22, 2009
- 38. Sunday, March 22, 2009
- 39. Video Sunday, March 22, 2009
- 40. Sunday, March 22, 2009
- 41. Sunday, March 22, 2009
- 42. Content Management/ Blogging Sunday, March 22, 2009
- 43. Sunday, March 22, 2009
- 44. Sunday, March 22, 2009
- 45. • Set up a site that you can workshop applications • Use Drupal or Joomla! • Free Opensource Software • Knight Foundation did this with the Garage Sunday, March 22, 2009
- 46. Crowdsourcing Support (or Grants Discussions) Sunday, March 22, 2009
- 47. Sunday, March 22, 2009
- 48. • Get Satisfaction allows: • Companies to set up online support • Individuals to set up online support • Nonprofits could use it to support grant making questions Sunday, March 22, 2009
- 49. Forums Sunday, March 22, 2009
- 50. • vBulletin • Drupal • PHPBB • Phorum Sunday, March 22, 2009
- 51. SecondLife (and nonprofits) Sunday, March 22, 2009
- 52. Sunday, March 22, 2009
- 53. Sunday, March 22, 2009
- 54. • Operated by TechSoup Global • Over 60 Nonprofits Worldwide participating • Way for cross pollination of different organzations Sunday, March 22, 2009
- 55. ? Sunday, March 22, 2009
- 56. • Mirror Egg Reflections -- LollyKnit on Flickr • Question Mark -- Leo Reynolds on flickr • Bullet Trains -- AndreasNygaard on flickr • Steam Engine – lyle58 on flickr • Flickrverse – GustavoG on Flickr • Creative Commons logo -- SV Contact Sunday, March 22, 2009