Intentional Conscious Culture workshop facilitated by Russ Elliot. Interested in learning more? Visit www.culturesummit.co

1. CONSCIOUS CULTURE MODEL
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2. COMPARING 2 ORGANIZATIONS
“A strong culture can help or hurt performance. Culture can
account for up to half of the difference in operating profit
between two organizations in the same business.”
James Haskett
Harvard Business School
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Uber
Lyft – from 20 to 35% US market May 2018

3. EMPLOYEE ENGAGEMENT AND REVENUE
Diane Gherson
Chief HR Officer
Harvard Business Review
May 2018
üEmployee engagement explains 2/3s of their client
experience scores
üIncreasing client satisfaction by 5 points on an account
Leads to
ØAn extra 20% in revenue, on average
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4. WHAT IS CULTURE?
üIntentional and
unintentional practices
üWords and actions that create
patterns
üExpectations and behaviors
both spoken and unspoken
üThe norms among the
employees
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Simplest answer: Employee experience
Every company has a culture!

5. WHAT IS CONSCIOUS CULTURE (Outcomes)?
üLeadership is clear on the culture
that will drive the organization
üThe employee experience is
known and co-created
üThe HR systems support the
intention
üManagers know what success looks
like
üNew hires understand what is
expected
üApplicants know what they are
signing up for
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Intentional culture

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7. VALUES
Heart of culture
Guides what we do
ü3 - 5
üMust list the behaviors
üDrives tough decisions
üHire to culture fit
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8. VALUES
üMake it happen
üUplift others
üCreate fearlessly
üBe yourself
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Put “values” on
your business card

9. CULTURE SURVEY
üEmployee voice
üLeadership learns
üOff the shelf vs customized survey
Possible topics:
üValues and Behaviors
üLeadership
üCommunication
üEngagement
üCollaboration
üChange
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10. LEADERSHIP DEVELOPMENT
Blind spots
ü360
üExecutive coaching
Understand unintentional impact
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11. HR SYSTEM REINFORCEMENT
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• Rewards
• HR Policies
• Performance Dvlpmt
• Recognition
• Promotion
• Succession planning
• Job descriptions
• Company meetings
• Training
• On Boarding
• Exit interviews
• Communication

12. CONSCIOUS CULTURE STAGE
DEVELOPMENT
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13. ONLINEVIRTUAL CULTURE CLASS
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Problem:
Leadership, and often HR, is tasked to fix and
improve company culture, yet they have no
significant knowledge or experience in doing it
Solution:
Online Conscious Culture course
Become the culture expert in your company

14. ONLINEVIRTUAL CULTURE CLASS
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Put “class” on your business card
• 3 hours of on-line video over 3 weeks
• 3 hours of small group 1 hour discussion over 3 weeks
• 1 hour of culture coaching included FREE
• Leader’s Guide included FREE
• 2 classes - each limited to 6 per class (12 spots total)
• One starts August 10 and second starts Sept 14
20% off $495
price using
HRSTAR
code - July

15. ONLINEVIRTUAL CULTURE CLASS
(ConsciousCultureGroup.com/online-culture-class)
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16. WHAT CANYOUR NEXT STEP BE?
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• Gain leadership clarity and buy-in for vision,
mission, values and behaviors
• Customize YOUR culture survey
• Offer executive coaching
• Review HR systems
• Take the On Line Conscious Culture class
• FREE Leader’s Guide and Coaching
What most resonates with you?
Put “guide” on your business card

17. CONSCIOUS CULTURE GROUP
BECOME BETTER …TOGETHER
Russ@ConsciousCultureGroup.com
@ShapingCulture
Connect with me on LinkedIn
831.239.0859
ConsciousCultureGroup.com
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