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Social Media for Dummies

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Absolute beginner guide to social media complete with URLs and tips/tricks. Gives the "ten thousand foot view" for basic social media platforms and customization. This presentation was originally presented to Columbus Internet Marketing meetup group #CIMM

TecnologíaEmpresariales
1 de 23
Dynamic Marketing and Data
 Profile vs Page  Facebook.com/help  Developers.facebook.com
Facebook.com/pages/create.php
 Must have profile 1st  Insights not available for pages with <30 likes
 Facebook.com/username (30-100?)  Multiple admins  Limited interactions through pages  FB advertising  Not your sandbox
 Woobox.com
 Edgerankchecker.com  Page recommendations  Industry report  Post grading
 What is a ‘hashtag’  Whatthetrend.com  140 characters, Bit.ly, Goo.gl, Tinyurl.com  Multimedia messages, tweetpic  Reply, DM, promote  Followers vs following  Lists  Twitter.com/#!/search
 Change in settings  Trial/error  Under 800k, gif, jpg or png  Overall: 1600px x 1200px (generic)  Padding: 20px x 14px  Left column: 200-235px width
 PS templates  Twitbacks.com  Freetwitterdesigner.com  Mytweetspace.com  Twitterbacks.com  Tweetstyle.com
 Learn.linkedin.com  Paid vs Free  Testimonials (recommendations)
 Linkedin.com/company/add/show
 Products/services
 Contact Us
 Plus.google.com  Google product
 Plus.google.com/pages/manage
 Hangout (mobile)  Circles  SEO uses  Answer to Facebook
 Foursquare.com  Gowalla.com  Loopt.com  Shopkick.com
 Addthis.com  Sharethis.com  AddToAny (share.lockerz.com  Gigya.com
 Socialmediaexaminer.com  Socialmediatoday.com  Techcrunch  Mashable  Google
 Hootsuite

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Social Media for Dummies

  • 2. Profile vs Page  Facebook.com/help  Developers.facebook.com
  • 4. Must have profile 1st  Insights not available for pages with <30 likes
  • 5. Facebook.com/username (30-100?)  Multiple admins  Limited interactions through pages  FB advertising  Not your sandbox
  • 6. Woobox.com
  • 7. Edgerankchecker.com  Page recommendations  Industry report  Post grading
  • 8. What is a ‘hashtag’  Whatthetrend.com  140 characters, Bit.ly, Goo.gl, Tinyurl.com  Multimedia messages, tweetpic  Reply, DM, promote  Followers vs following  Lists  Twitter.com/#!/search
  • 9.
  • 10. Change in settings  Trial/error  Under 800k, gif, jpg or png  Overall: 1600px x 1200px (generic)  Padding: 20px x 14px  Left column: 200-235px width
  • 11.
  • 12. PS templates  Twitbacks.com  Freetwitterdesigner.com  Mytweetspace.com  Twitterbacks.com  Tweetstyle.com
  • 13. Learn.linkedin.com  Paid vs Free  Testimonials (recommendations)
  • 14. Linkedin.com/company/add/show
  • 15. Products/services
  • 16. Contact Us
  • 17. Plus.google.com  Google product
  • 18. Plus.google.com/pages/manage
  • 19. Hangout (mobile)  Circles  SEO uses  Answer to Facebook
  • 20. Foursquare.com  Gowalla.com  Loopt.com  Shopkick.com
  • 21. Addthis.com  Sharethis.com  AddToAny (share.lockerz.com  Gigya.com
  • 22. Socialmediaexaminer.com  Socialmediatoday.com  Techcrunch  Mashable  Google
  • 23. Hootsuite

Notas del editor

  1. “Social” introduction?| Not an expert | Ask for participation | Bit about meGet started #CIMM