6. September 2012 @ECKM 2012 in Cartagena, Spain.

1. Enterprise wiki application
scenarios and their relation to
user motivation
Dipl.-Wirt.-Ing. Dada Lin, TU Dresden, T-Systems Multimedia Solutions GmbH
Dipl.-Ing. f. Tech. Inform. Stefan Ehrlich, T-Systems Multimedia Solutions GmbH
Cartagena, September 2012

2. ABOUT ME
Dada Lin
T-Systems Multimedia Solutions GmbH
TU Dresden
dada.lin@t-systems.com
 diploma thesis on Knowledge Management using social software tools
 PhD student (Technical University Dresden, Lehrstuhl für
Wirtschaftsinformatik insb. Informationsmanagement (Prof. Dr. Eric Schoop))
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3. Agenda
1. Enterprise Wikis & Knowledge Management
2. Research Questions
3. Data Acquisition
4. Finding 1: Typology of wiki application scenarios
5. Finding 2: Theoretical model of user motivation in
enterprise wikis
6. Conclusion and next steps
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4. Enterprise Wikis & Knowledge Management
What is a Enterprise Wiki?
• simple content management system
• facilitate collaborative text editing
• structured as hypertext
Why are Enterprise Wikis relevant for KM research?
• 88 % of companys are using Enterprise Wikis1
• preferred method of internal communications by 20132
• support different aspects of knowledge work
1. Back, A., Friedel, D., & Weigand, A. (2011). Enterprise 2.0 – Nutzung & Handlungsbedarf im
innerbetrieblichen, B2B und B2C Kontext. T-Systems Schweiz AG.
2. Gartner
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5. TeamWeb – Enterprise Wiki@T-Systems MMS
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6. Research Questions
Grounded Theory approach / 2 main research questions:
1. How are Enterprise Wikis used?
2. How is user motivation associated with the way in
which wikis are used?
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7. Data Acquisition
1. qualitative content analysis of the wiki spaces (12 /
2011)
– 170 wiki spaces were analysed manually
– 27 usage scenarios could be identified
2. semi-structured interviews with employees
– iterative selection of 10 interviewees on the basis of previous
space analysis
– Focus on: usage scenarios, user motivation, perceived problems
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8. Finding 1: Typology of application scenarios
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9. Finding 2: Theoretical model of user motivation
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10. Conclusion and next steps
Findings:
 4 main application modes: Enterprise Wikis are
versatile tools for knowledge workers
 user motivation is mainly egoistic
 to facilitate user motivation, enterprise wikis have to
create a perceived benefit for the knowledge worker
Next steps:
 further exploration of usage motivation on basis of
existing concepts of work psychology
 comparative case studys of other companys with
enterprise wikis
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11. Dada Lin
TU Dresden / T-Systems Multimedia
Solutions GmbH
PhD student
Riesaer Straße 5, 01129 Dresden
+49 351 2820-2768 (Tel.)
+49 171 6240997 (Mobil)
E-Mail: dada.lin@t-systems.com
THANK YOU!
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