Dan Wilkinson is a social media strategist, content producer, podcaster, speaker and influencer based in Australia. He has over 15 years of experience in social media marketing and has helped brands like Cadbury and Philadelphia grow their online presence. Some of his services include social media strategy, content creation, and speaking engagements. He also runs two popular Instagram accounts and a podcast where he interviews entrepreneurs.

1. Dan Wilkinson – Speaker, Senior
Social Media Strategist &
Content Producer.

2. Dan Wilkinson (Hot & Delicious: Rocks the Planet!)
Dan Wilkinson
• Founder • Global Award-
Winning Social Media Strategist •
• Podcaster • Content Producer •
Blogger • Speaker • Panelist •
Instagram followers
@hotndelicious – 15K+
@craftbeerlovin’ – 14K+
Twitter followers
@hotndelicious – 4.3K+
Facebook Page fans
@hotndelicious - 4.3K+
LinkedIn followers – 2.9K+
Industry specialties:
Social Media, Entertainment/ Music
Industry, Travel, Craft Beer &
Alcohol Brands, B2B, Health
Insurance, FMCG, Not-For-Profit.

3. Social Media Strategy & Content Production.
Global award-winning social media
strategist & content producer.
Hot & Delicious: Rocks The Planet! – our clients:
• Moula Money (in partnership with Xero).
• Cancer Council Australia.
• Mahlab Content Agency (B2B clients on
LinkedIn, hbf)
• REBORN Agency.
• BE Fit Food.
• Pyramid Rock Festival.
• Banff Café.
• AskBongo.
Previous clients as SapientNitro Australia Social
Media Lead include:
• Cadbury Dairy Milk Chocolate.
• Peroni Italian Beer.
• Philadelphia Cream Cheese.
• Kraft Peanut Butter.
• Miller Genuine Draft.
• Bulmers Cider.
• Strongbow Cider.
• Kopparberg Cider.
• Dreamworld.
• Tourism North Queensland.

4. Global social media awards & case studies.
Facebook Awards 2016
Winner - Mondelez
International - Cadbury
Dairy Milk Chocolate
#ChocPlusWhat? Campaign
Twitter for Business -
Twitter Success Stories
Case Study Feature –
Cadbury #ChocPlusWhat
campaign - Mondelez
International.
Instagram Global
Business Blog - Case
Study Feature – Philly
Pourovers – Mondelez
International.
Kinsale Sharks 2016
- Silver Winner -
International Social Media -
Mondelez International -
Cadbury Dairy Milk
Chocolate #ChocPlusWhat?
Campaign
Kinsale Sharks 2016
- Silver Winner -
International Digital
Craft - Use of Video
Content - Mondelez
International - Cadbury
Dairy Milk Chocolate -
"The Australian Crowd-
Coloured Short Film"
For the full list of global social media awards head to: https://www.linkedin.com/in/danwilkinson1
W3 AWARDS 2015 -
Social Features - Best
Photography & Graphics
- Philadelphia Cream
Cheese - Mondelez -
Philly Pourovers For
Every Occasion

5. Macleay College - University Lecturer
As of early 2017, Dan Wilkinson is
now a university lecturer at
Sydney University, Macleay
College and not only lectured on
social media strategy to the
students, but recorded them in
the university TV studio as a
Bondi Beach Radio show,
iTunes podcast and TV pilot that
are currently in production for
release as a proof of concept for a
Social Media TV show pilot on
YouTube and Facebook.

6. SMW Miami – Speaker
Social Media Week – Miami.
Social Media Week is a leading
news platform and worldwide
conference that curates and
shares the best ideas,
innovations and insights into how
social media and technology are
changing business, society and
culture around the world.
Topic:
How Mobile Social Media Is
Powering the Traveler
Experience.
Dan Wilkinson flew to Miami and
was asked to sit on a panel of
leading experts to talk about
social travel and how brands can
shape a new travel experience to
boost loyalty and grow their
businesses.

7. Social Media Influencer Projects
Hot & Delicious: Rocks The Planet! now also have begun working with
travel, lifestyle, clothing and craft beer brands in mutually-beneficial social
media influencer arrangements, tapping into the highly-engaged
@hotndelicious and @craftbeerlovin’ Instagram audiences that Dan has built
from scratch.
Both of these Instagram accounts have grown by more than 14K followers
each in the past 12 months alone, by focusing on storytelling, premium
photography/videography and without any form of social media advertising.

8. Providing digital media services for your brand.
• Social Media Strategy.
• Business As Usual.
• Campaigns & Events.
• Social Media Audit & Roadmaps.
• Systems, Procedures & Documentation.
• Best Practice Social Media Playbook
Creation
• Monthly Reporting Templates.
• Monthly Content Calendars.
• Issues, Crisis Management &
Escalation.
• Ways Of Working.
• Workshop/Training Documentation.
• Speaking Engagements.
• University Lecturer.
• Keynote Speaker & Moderator.
• MC - Events, Conferences.
• Social Media Workshops/Training.
• Content Production.
• Premium photography.
• Time-lapse video.
• Social Media Copy.
• Blogging.
• Podcasting.
• Community Management.
Get your digital ecosystem humming!
Website ------------
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Traffic Driver + Content Aggregation
Embedding or Aggregation only.

9. Other Exciting Stuff Dan’s Done.
Emirates Airline. Cabin Crew
6.5 years based in Dubai.
Ballistyx Snowboard Show.
Music Supervisor. Channel GO!
Bondi Winter Festival.
Project/Event Manager. Put a
900sq metre ice-rink on the
sands of Bondi Beach.
Lived in 5 countries & 10
different cities incl. Italy,
Indonesia, United Arab
Emirates and Australia.
In a past life…

10. Digital Media
Presence

11. Hot & Delicious: Rocks The Planet!
A weekly iTunes entrepreneur podcast where we
interview inspiring individuals and entrepreneurs
across a range of industries from around the world,
about what makes them tick & drives their hunger
for success.
Key Stats:
• 100+ episodes.
• Over 2000 downloads/month in 2017.
• 3M++ digital impressions/year.
Guests thus far including:
• Sierra Nevada Brewing Co founder, Ken
Grossman.
• Twitter Australia MD, Karen Stocks.
• Wil Anderson (comedian).
• Krafty Kuts and Chali 2na (Jurassic 5).
• Chris Anstey (NBA player – Chicago Bulls,
Dallas Mavericks).
• Gotye.
• Daniel Flynn (Thank You Group Founder).
• Andrew Hansen (The Chaser).
• Aussie actor Daniel McPherson.
• Hot Dub Time Machine.
• Jules Lund (radio & TV host).
• RUOK? Campaign Director, Katherine
Newton.

12. 15K+ Followers.
780K+ Digital Impressions/Year
Travel, entertainment & lifestyle
photography.
Currently growing at 400-500
new followers a week.
https://www.instagram.com/hotn
delicious/
@hotndelicious on Instagram

13. @craftbeerlovin’ on Instagram
14K+ Followers.
275K+ Digital Impressions/Year
Launched April 2016
Craft beer reviews in the USA &
around the world by Aussie travel
blogger @hotndelicious & Illinois
farmer @nlwebs 🍻
Currently growing at ~ 400 new fans
a week.
https://www.instagram.com/craftbee
rlovin/

14. 4.2K+ followers.
Hot & Delicious: Rocks The
Planet! Award-Winning Social
Media Strategist • Content
Producer • Blogger • Podcaster •
Speaker
1.2M Digital Impressions/year
https://twitter.com/hotndelicious
@hotndelicious on Twitter

15. 4.3K+ fans.
Photographic & video content includes Berocca, Violet Crumble,
triple j, Michelle Obama, Rage Against The Machine & more.
Hot & Delicious: Rocks the Planet!

16. Dan Wilkinson
Hot & Delicious: Rocks The Planet!
Social Media Strategy, Content
Production, Speaker & Influencer.
info@hotndelicious.com
+61 400 969 044