Build Something Amazing with ModRoomz Zubes, the worlds most incredible eco-friendly modular furniture building blocks.
Use Zubes to create an almost endless range of furniture configurations - anything from a bed to a crib to a desk to a wardrobe to whatever else you can imagine. If you can think it, you can build it with Zubes!
Choose from our wide-range of Zubes sizes, pick your colors then simply stack them, lock them together and you have a piece of beautiful, unique and incredibly functional furniture! Then just decide which of the interchangeable modular accessories you need to complete your masterpiece of modern furniture sculpture.
And when your situation inevitably changes and you need to switch that piece of furniture art for something new, simply unlock your Zubes and rearrange them to suit your new situation. No fuss, no waste, no hassle!
Zubes are available in a broad-range of colors & sizes along with an ever growing range of interchangeable accessories that allow you to create or recreate anything from a crib to a toddlers bed or a multi-level bunk bed to a queen or king. Even desks, coffee tables & closets! The possibilities are endless... and each piece of Zubes modular furniture is unique to you!
Our entire Zubes range is built using 100% eco-friendly, non-toxic materials - from the wood to the paint so you never have to worry about toxic chemicals that exist in so many furniture brands nowadays! And everything is designed and built in America.
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MODULAR FURNITURE. MODERN LIVING
! The Pitch
• ModRoomz designs & builds the coolest, greenest, most
revolutionary, modular furniture on the planet.
• Use it to create anything from a bed, to a wardrobe, to a desk or
even a sofa using our amazing interlocking Zubes.
• Pick a design or create something unique to you. Stack the Zubes,
lock them together and you’ve got amazing, flexible, super-safe,
eco-friendly modular furniture with a ton of useable storage space!
And when you’re ready for a change, just reconfigure the Zubes and
create something completely new!
• ModRoomz products are 100% non-toxic so they’re good for you,
your home, your family, your wallet and the planet.
• We design & build the only eco-friendly modular furniture that truly
grows and adapts with your family’s ever-changing needs - right
here in America!
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MODULAR FURNITURE. MODERN LIVING
" The Problem
• Most modern furniture only serves one purpose.
• If it’s a bed, it’s a bed. If it’s a sofa, it’s still just a sofa.
• Limited usable storage solutions - almost always fixed.
• Not-interchangeable or flexible enough to grow with a family.
• Most furniture contains a variety of toxic chemicals linked to a range
of proven health issues including cancer & lung disease*.
• After a couple of years, that piece of toxic furniture gets mothballed,
thrown out, given away or sold.
• Bad for the environment†.
• Bad for your health*.
• Bad for your wallet!
† Source: http://www.epa.gov/smm/advancing-sustainable-materials-management-facts-and-figures#USState
* Source: http://www.theguardian.com/uk/1997/sep/21/antonybarnett.theobserver
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MODULAR FURNITURE. MODERN LIVING
# The Solution
• ModRoomz is radically different!
• Our innovative range of Zubes interlocking, modular furniture building
blocks can be used to create anything from a bed, to a wardrobe, to
a desk or even a sofa - over and over again, just by reconfiguring or
adding new Zubes and a different top.
• Each standard-sized Zube contains a massive 2,894 cubic inches
of storage space with a huge range of interchangeable storage
options. Larger Zubes contain even more storage!
• Buy for one purpose and change to another when the need arises.
Less waste, lower cost, greater flexibility.
• ModRoomz is 100% green, toxin free which makes it good for you,
your family, your wallet and the planet!
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MODULAR FURNITURE. MODERN LIVING
& The Secret Sauce
•Ability to create a unique, personalised solution for every customer -
broad range of options, colours & materials '
•Ability to continually modify, update & repurpose furniture (
•Infinite amounts of useable, interchangeable storage options )
•Built using 100% eco-friendly, non-toxic, recycled and fully-recyclable
materials *
•Vastly extended product lifecycle - huge cost-savings +
•Zubes ecosystem will encourage customer loyalty & returns ♥
•Z-Cycle Buy-Back Guarantee Programme -
‣ Guaranteed buy-back on all ModRoomz manufactured products with store-credit for % of initial purchase cost -
based on condition of returned item, this ensures our products do not end up in landfill and ensures ongoing
customer loyalty with additional purchases facilitated by store-credit.
•Designed & manufactured locally creating local jobs .
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MODULAR FURNITURE. MODERN LIVING
/ The Market
US Furniture Market Value 2015*
> $102billion
US Furniture Employment 2015†
>150,000
Industry Growth 2014-2015*
4.1%
† Source: http://www.statista.com/statistics/246369/number-of-employees-of-the-furniture-industry-in-the-us-by-occupation/
* http://www.statista.com/topics/1136/us-furniture-retail/
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MODULAR FURNITURE. MODERN LIVING
0 Target Markets
• Home-Owners / Renters
• Young Families / Growing Families
• Student Accommodation / Colleges
• City Apartment Owners / Condos
• Offices
• Retail
• Schools
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MODULAR FURNITURE. MODERN LIVING
1 Sales Channels
•Customer-facing Ecommerce Website
•Direct-from-Warehouse Retail Facility
‣ Customer viewing area (similar to glass-fronted kitchen) so customers can see the production process
•Online retailers such as Wayfair, Etsy, Amazon
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MODULAR FURNITURE. MODERN LIVING
2 Marketing
•Direct Marketing
‣ Local area marketing & leaflet drops
‣ Working with town to promote new LOCAL business
‣ Build strategic local partnerships with schools & colleges
•Retail Brand Awareness
‣ Raise awareness of local retail/warehouse location
‣ Invite customers to visit design & manufacturing facility
‣ Offer discounts based on “neighbour” referral
‣ Z-Cycle Buy-Back Program
•Social Media
‣ Targeted online advertising
‣ Leverage existing 10,000+ Facebook, Twitter, Pinterest, Google+ followers
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MODULAR FURNITURE. MODERN LIVING
2 Marketing
•Trade Shows
‣ New England Home Show - twice-yearly home furnishing & decorating show in Boston Bayside & Patriots Place
attracts more than 60k active purchasers/visitors
•Temporary Shopping Mall Pop-up Demos
‣ Natick Collection: >250k local households, >17m visitors per year, Median Income > $115k
‣ Burlington Mall: >265k local households, >10m visitors per year, Median Income > $107k
‣ Prudential Mall: >710k local households, >230m visitors per year, Median Income > $95k
•Television, Radio, Internet
‣ Advertising on HGTV.com: 5.3m unique visitors/month, 70% female, 76% own homes
‣ Radio advertising/sponsorship on local radio: WGBH, WXLO
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MODULAR FURNITURE. MODERN LIVING
3 The Competition
• IKEA comparison often made but IKEA does not offer any eco-
friendly furniture or modular furniture designed for multiple purposes.
• Multiple furniture retailers offering so-called “modular” products but
none with Zube’s flexibility, extendibility or multi-purpose design and
none offering eco-friendly, non-toxic materials.
• Current options on the market for furniture with integrated storage
range from fixed/single purpose units with boxes and/or drawers to
beds with integrated drawers or hinged tops. All suffer from similar
drawbacks - they are designed with a single use in mind, cannot be
adapted to any other purpose and don’t offer any future flexibility.
• Only a few furniture manufacturers focus on either eco-friendly,
modular-design or future-flexibility. None offer all of these!
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MODULAR FURNITURE. MODERN LIVING
4 The Vision
• Leading (eco)modular furniture brand
• Multiple manufacturing locations with “direct-from-factory” retail
• Broad range of eco-friendly, reusable modular furniture products for
bedroom, living room, office and beyond...
• 100% green - including design, production, manufacturing, delivery
& energy supply where possible
• Locally sourced manufacturing products, components & materials
• Employ ex-military personnel where possible & provide excellent
training and work-environment
• Supporting local charities & communities
• Aquire certification for green, eco and safety credentials
15. 5 dani@modroomz.com
6 508.963.6530
7 www.modroomz.com
8 www.facebook.com/modroomz
9 www.twitter.com/modroomz
+ www.google.com/+modroomz
Build Something Amazing with
™
MODULAR FURNITURE. MODERN LIVING