Have you ever stopped to consider how you could possibly better leverage your transaction emails? For example - the automated emails that get sent out when an order is placed, or when the product was dispatched or shipped.
Admininstrational type emails….
This presentation outlines 5 ways to better leverage your transaction emails to generate even more sales from people that just bought from you.
3. @veroapp | @chexton | www.getvero.comVero
8x the open rate of newsletters. Why?
Transactional emails are awesome because…
They are useful
They are expected
They are necessary
Transactional emails win on context.
24. @veroapp | @chexton | www.getvero.comVero
A handy summary
• Turn attention into action
• Use micro CTAs
• Tell users what to do next
• Make users feel great
• Link deep and smart
• Take advantage of referral codes
• Exceed expectations