gemeinsame Pressemitteilung von Datamatics Global Services GmbH und PAUX Technologies

1. Press release dated 20.08.2012
Enhanced content marketing possibility for publishers:
Datamaticsand PAUX enter into a strategic alliance for ‘Content-to-Cash’, a new
online platform in the publishing space
Datamatics Global Services (DGSL), provider of global Information Technology (IT) and Knowledge Process
Outsourcing (KPO) solutions,and PAUX Technologies, Berlin based startup with an innovative technology for
semantic content management and social enhancement, today announced their strategic pactfor integrated
service offering and a new online platform for content enrichment and monetization, called ‘Content-to-
Cash’. Together both partners plan to sell their solution globally.
Semantic content enrichment earlier came at an enormous cost and required huge execution
workforce.Thisjoint offering aims to solve the problem of comprehensive and semantic enrichment of
content.Datamatics & PAUXsolutions intend to make it easier for publishers to generate additional revenue
for their content includingonline services such as notes with bidirectional Facebook access, personalized
content, mobile e-learningand sophisticated help functions.
For all services related to this new solution, specially trained teams are available globally to support clients in
automation of processes, deliver qualityand cost benefits.Thus, now for the first time ever, it is possible to
combine semantic enrichment of content from PAUX with outsourcing and already established technologies
such as content digitization, conversion, eBooks and content billing from Datamatics.
Michael Dreusicke, founder and director of PAUX Technologies stated “Flexibility and cost efficiency are the
key parameters while building an innovative approach towards servicing our customers.By partnering with
Datamatics we are now able to deliversolutions faster and at a cost effective manner.Whether it is a printed
book, a PDF, Word or InDesign document, we can now digitize large volumes of data in a short time and
enrich itautomatically with value-added services.Content can therefore often andeasily be monetized“.
Commenting on the partnership,Michael Thuleweit, Managing Director,Datamatics Global Services said,
“PAUX Technologies has built up an internationally recognized expertise through their high degree of
specialization in value-added services for content semantics. We are pleased that now we will able to offer
their technology as part of existing solutions to Datamatics’ customers around the globe. “
The first sets of customers of the joint offering are expected to generate sales with the new platform before
the Book Fair in October, where they will also have an opportunity to showcase their projects.

2. About Datamatics Global Services Ltd
Datamatics, a trusted partner to several Fortune 500 Companies is a global provider of Information
Technology (IT) and Knowledge Process Outsourcing (KPO) and Consulting services. The company provides
business aligned next generation solutions to a wide range of industry verticals that help enterprises across
the world overcome their business challenges and achieve operational efficiencies. These solutions leverage
innovations in technology, knowledge of business processes, and domain expertise to provide clients a
competitive edge.
Datamatics specializes in Digital Publishing Solutions, Engineering & Embedded Services, Finance &
Accounting Services, Information Management, IT Consulting, IT Services, eRetail Solutions, Research &
Analytics, Resource Augmentation, Smart Document Processing, Billing andPayment Solutions.
Datamatics has been conferred with many industry awards globally. A few of them include: In 2011, IAOP
ranked the company amongst the top 20 leaders in Financial Services. In 2010, the company was featured
amongst the Global Services 100 List and was the proud recipient of Global HR Strategy Award & HR
Leadership Award at Asia's Best Employer Brand Awards 2010. Datamatics received HR Super Achiever Award
at Asia Pacific HRM Congress in 2009. Datamatics is the first and only Indian Software company to have won
the International Asia Pacific Quality Award in the Services Category. Hundreds of companies from Canada,
USA, China, Russia, Japan amongst others competed for this award. 'The Black Book of Outsourcing' ranked
Datamatics third amongst document process outsourcing providers globally in 2007 and Top 50 Managed
Outsourced Vendors in 2006.
About PAUX Technologies GmbH
PAUX Technologies develops semantically enriched component content management, social media
integration and e-learning solutions for publishers, authorities and enterprises based of semantic web
technology.
To learn more, please visit www.datamatics.com and www.paux.de.
For more information, please contact:
Datamatics:
Ralph Cramer, ralph.cramer@datamatics.euPhone: .: +49 (0)15154733105
Thomas Weerth, Thomas.weerth@datamatis.euPhone: +49(0)6155-79537-0
PAUX:
Michael Dreusicke, md@paux.de, Phone: +49 (0)30-60955000