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© 2013 Datameer, Inc. All rights reserved.
Online Fraud Detection Using
Big Data Analytics
© 2013 Datameer, Inc. All rights reserved.
View Recording !!
!
You can view the recording of this webinar at:!
!
http://info.datameer.com/Slideshare-Online-
Fraud-Detection-Using-Big-Data-
OnDemand.html!
About Our Speaker
Diarmuid Thoma @diarmuidthoma
Director of Fraud & Data Strategy, Trustev

Diarmuid Thoma has spent more than 13 years
innovating modern fraud prevention for
companies like Facebook, Symantec, Merrill
Lynch and Meteor.

His experience in large-scale data analysis
across the banking, telecoms and
e-commerce industries is integral to the
development of Trustev’s ability to continually
meet the ever-evolving threat of online fraud. 
#datameer @karenhsumar @diarmuidthoma
About Our Speaker
Karen Hsu @karenhsumar
Sr. Director Product Marketing, Datameer
With over 15 years of experience in enterprise
software, Karen Hsu has co-authored 4 patents
and worked in a variety of engineering,
marketing and sales roles.

Most recently she came from Informatica
where worked with the start-ups Informatica
purchased to bring data quality, master data
management, B2B and data security solutions
to market.  Karen has a Bachelors of Science
degree in Management Science and
Engineering from Stanford University. 
#datameer @karenhsumar @diarmuidthoma
Agenda
▪ Trustev Challenges
▪ Trustev on Datameer
▪ Trustev SME Dashboard
▪ Datameer Overview
▪ Demo
#datameer @karenhsumar @diarmuidthoma
the Problem
© 2013 Datameer, Inc. All rights reserved.
© 2013 Datameer, Inc. All rights reserved.
© 2013 Datameer, Inc. All rights reserved.
CURRENT FRAUD
SOLUTIONS WORK OFF
FIXED RULE BASED
EXCLUSION METHODOLOGY
#datameer @karenhsumar @diarmuidthoma
#datameer @karenhsumar @diarmuidthoma
Custome
r
Analytic
s
Customer
Data In
Trustev Identity
Engine
Customers
Analytics
Management
Datameer Support
Structure
#datameer @karenhsumar @diarmuidthoma
Polling Question #1
▪ What part of the lifecycle are you most interested
in hearing more about:
–  developing use case
–  integration
–  preparation
–  analysis
–  visualization
–  deployment
#datameer @karenhsumar
Self-Service Big Data Analytics!
Wizard-led Data Integration! Point-and-click Analytics! Drag-and-Drop Visualization!
• No ETL
• 50+ Connectors + plug-in API!
• Spreadsheet UI
• 240+ pre-built functions!
• HTML5 support
• View on any device!
#datameer @karenhsumar @diarmuidthoma
Add-on: Smart Analytics!
Drag & Drop Smart Analytics
#datameer @karenhsumar @diarmuidthoma
© 2013 Datameer, Inc. All rights reserved.
Demonstration
Demonstration Flow
1. Integrate
3. Analyze
4. Visualize
 2. Prepare
Identify
Use Case
Deploy
#datameer @karenhsumar @diarmuidthoma
Integrate
3. Analyze
4. Visualize
 2. Prepare
1. Integrate
Identify
Use Case
Deploy
#datameer @karenhsumar @diarmuidthoma
Prepare
1. Integrate
3. Analyze
4. Visualize
Identify
Use Case
Deploy
2. Prepare
Profile
Identify
Outliers
Enrich
 Convert
 Transform
#datameer @karenhsumar @diarmuidthoma
Analyze
1. Integrate
4. Visualize
 2. Prepare
Identify
Use Case
Deploy
3. Analyze
#datameer @karenhsumar @diarmuidthoma
Visualize
1. Integrate
3. Analyze
2. Prepare
Identify
Use Case
Deploy
4. Visualize
#datameer @karenhsumar @diarmuidthoma
Deploy
1. Integrate
3. Analyze
4. Visualize
 2. Prepare
Identify
Use Case
Deploy
#datameer @karenhsumar @diarmuidthoma
Polling question #2
▪ What part of this seminar did you find most
interesting?
▪ Trustev overview
▪ Demo
Addressing Data Scientist Challenges
in Workflow 
Multiple tools
 One platform
Reproduce results
 Collaborate + Track
Not for business
 Ease of Use
#datameer @karenhsumar @diarmuidthoma
For more information
! http://www.datameer.com/
solutions/use-cases.html
! http://trustev.com

! @karenhsumar
! @trustev
khsu@datameer.com
hello@trustev.com
Learn more
Contact
Online Resources
Thank you
#datameer @karenhsumar @diarmuidthoma

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Online Fraud Detection Using Big Data Analytics Webinar

  • 1. © 2013 Datameer, Inc. All rights reserved. Online Fraud Detection Using Big Data Analytics
  • 2. © 2013 Datameer, Inc. All rights reserved. View Recording !! ! You can view the recording of this webinar at:! ! http://info.datameer.com/Slideshare-Online- Fraud-Detection-Using-Big-Data- OnDemand.html!
  • 3. About Our Speaker Diarmuid Thoma @diarmuidthoma Director of Fraud & Data Strategy, Trustev Diarmuid Thoma has spent more than 13 years innovating modern fraud prevention for companies like Facebook, Symantec, Merrill Lynch and Meteor. His experience in large-scale data analysis across the banking, telecoms and e-commerce industries is integral to the development of Trustev’s ability to continually meet the ever-evolving threat of online fraud.  #datameer @karenhsumar @diarmuidthoma
  • 4. About Our Speaker Karen Hsu @karenhsumar Sr. Director Product Marketing, Datameer With over 15 years of experience in enterprise software, Karen Hsu has co-authored 4 patents and worked in a variety of engineering, marketing and sales roles. Most recently she came from Informatica where worked with the start-ups Informatica purchased to bring data quality, master data management, B2B and data security solutions to market.  Karen has a Bachelors of Science degree in Management Science and Engineering from Stanford University.  #datameer @karenhsumar @diarmuidthoma
  • 5. Agenda ▪ Trustev Challenges ▪ Trustev on Datameer ▪ Trustev SME Dashboard ▪ Datameer Overview ▪ Demo #datameer @karenhsumar @diarmuidthoma
  • 6.
  • 8. © 2013 Datameer, Inc. All rights reserved.
  • 9. © 2013 Datameer, Inc. All rights reserved.
  • 10. © 2013 Datameer, Inc. All rights reserved.
  • 11. CURRENT FRAUD SOLUTIONS WORK OFF FIXED RULE BASED EXCLUSION METHODOLOGY #datameer @karenhsumar @diarmuidthoma
  • 12.
  • 15. Polling Question #1 ▪ What part of the lifecycle are you most interested in hearing more about: –  developing use case –  integration –  preparation –  analysis –  visualization –  deployment #datameer @karenhsumar
  • 16. Self-Service Big Data Analytics! Wizard-led Data Integration! Point-and-click Analytics! Drag-and-Drop Visualization! • No ETL • 50+ Connectors + plug-in API! • Spreadsheet UI • 240+ pre-built functions! • HTML5 support • View on any device! #datameer @karenhsumar @diarmuidthoma
  • 17. Add-on: Smart Analytics! Drag & Drop Smart Analytics #datameer @karenhsumar @diarmuidthoma
  • 18. © 2013 Datameer, Inc. All rights reserved. Demonstration
  • 19. Demonstration Flow 1. Integrate 3. Analyze 4. Visualize 2. Prepare Identify Use Case Deploy #datameer @karenhsumar @diarmuidthoma
  • 20. Integrate 3. Analyze 4. Visualize 2. Prepare 1. Integrate Identify Use Case Deploy #datameer @karenhsumar @diarmuidthoma
  • 21. Prepare 1. Integrate 3. Analyze 4. Visualize Identify Use Case Deploy 2. Prepare Profile Identify Outliers Enrich Convert Transform #datameer @karenhsumar @diarmuidthoma
  • 22. Analyze 1. Integrate 4. Visualize 2. Prepare Identify Use Case Deploy 3. Analyze #datameer @karenhsumar @diarmuidthoma
  • 23. Visualize 1. Integrate 3. Analyze 2. Prepare Identify Use Case Deploy 4. Visualize #datameer @karenhsumar @diarmuidthoma
  • 24. Deploy 1. Integrate 3. Analyze 4. Visualize 2. Prepare Identify Use Case Deploy #datameer @karenhsumar @diarmuidthoma
  • 25. Polling question #2 ▪ What part of this seminar did you find most interesting? ▪ Trustev overview ▪ Demo
  • 26. Addressing Data Scientist Challenges in Workflow Multiple tools One platform Reproduce results Collaborate + Track Not for business Ease of Use #datameer @karenhsumar @diarmuidthoma
  • 27. For more information ! http://www.datameer.com/ solutions/use-cases.html ! http://trustev.com ! @karenhsumar ! @trustev khsu@datameer.com hello@trustev.com Learn more Contact
  • 28. Online Resources Thank you #datameer @karenhsumar @diarmuidthoma