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DEEP DIVE
All About Analytics: The Revolution Is Underway
www.dmradio.biz
Featured Speakers
Accidental Architectures ≠ Data Governance
How Can Data Be Governed?
Data warehousing requires lots of data movement
ETL tends to be opaque and brittle
Data federation is more possible now than ever
Leaving data in place helps prevent errors
Federated queries can solve many issues
Modern analytics spans many data types
The key is to reconcile data from different systems
Your Analytic Tools
Are Outdated
1
2
Data Technology Has Changed
Databases Then Databases Now
SLIDE NO. 3SLIDE NO. 3
44
Two Main Responses
SQL Black Box
Analyst
SELECT
COUNT(*)
FROM
....
55
That Causes Two Problems
Bottleneck Chaosand/or
NEXT
!
Analyst
SLIDE NO. 6SLIDE NO. 6
SQL isAMAZING
It’s
• Everywhere
• Functional
• Proven
• Making a comeback
SLIDE NO. 7SLIDE NO. 7
SQL isalso TERRIBLE
It’s
• Write-only
• Hard to learn
• Easy to do badly
• Not business-friendly
SLIDE NO. 8SLIDE NO. 8
Base
View +
Field
List + Filters + Sort = Any query
Enter LookML
SLIDE NO. 9SLIDE NO. 9
Any SQL Database
SQL Results
Extraction &
Loading
Governed
Transformation
Discovery &
Visualization
Delivery
SaaSApps Business Planning Web Analytics
Web Interface
Self-Serve
Exploration
Visualization Export
Embed
SFDC iFrame Javascript
Scheduled Delivery
Email Webhook S3 SFTP
REST API
Scheduler Slack Metadata Auth
Agile ModelingLayer
Git Version Control
JDBCConnections
User Management & Security
10
Transactional DBs

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DM Radio: All About Analytics - The Revolution Is Underway

  • 1. DEEP DIVE All About Analytics: The Revolution Is Underway www.dmradio.biz
  • 3.
  • 5. How Can Data Be Governed? Data warehousing requires lots of data movement ETL tends to be opaque and brittle Data federation is more possible now than ever Leaving data in place helps prevent errors Federated queries can solve many issues Modern analytics spans many data types The key is to reconcile data from different systems
  • 7. 2 Data Technology Has Changed Databases Then Databases Now
  • 9. 44 Two Main Responses SQL Black Box Analyst SELECT COUNT(*) FROM ....
  • 10. 55 That Causes Two Problems Bottleneck Chaosand/or NEXT ! Analyst
  • 11. SLIDE NO. 6SLIDE NO. 6 SQL isAMAZING It’s • Everywhere • Functional • Proven • Making a comeback
  • 12. SLIDE NO. 7SLIDE NO. 7 SQL isalso TERRIBLE It’s • Write-only • Hard to learn • Easy to do badly • Not business-friendly
  • 13. SLIDE NO. 8SLIDE NO. 8 Base View + Field List + Filters + Sort = Any query Enter LookML
  • 15. Any SQL Database SQL Results Extraction & Loading Governed Transformation Discovery & Visualization Delivery SaaSApps Business Planning Web Analytics Web Interface Self-Serve Exploration Visualization Export Embed SFDC iFrame Javascript Scheduled Delivery Email Webhook S3 SFTP REST API Scheduler Slack Metadata Auth Agile ModelingLayer Git Version Control JDBCConnections User Management & Security 10 Transactional DBs