It’s time to think differently about using data and analytics. While many organizations have progressed from relying on static reports generated by IT teams to using some version of a self-service model, most still struggle to reap the world-changing benefits long-promised by experts. Unfortunately, each evolution has delivered only incremental improvements over the last wave of analytics, leaving the biggest problems half-solved. Join this webinar to learn more about the next generation of embedded analytics: Analytics Infusion. Learn more about: • Developing a new approach to solving the analytic adoption challenge • Differentiating your product and customer experience • Achieving business outcomes through data

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Go Beyond Dashboards
with
Next Gen Analytics
Infuse Analytics Everywhere

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Infuse Analytics Everywhere
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Mindi Grissom
Analytics Evangelist
Data Enthusiast
Foodie Extraordinaire

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Infuse Analytics Everywhere
Top 5
Strategic Outcomes*
Identify new revenue streams
Enhance customer experience
Improve operational efficiencies
Increase revenue
Drive more engagement
*Harvard Business Review Analytic Services

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Value of Analytics
23x
More likely to acquire
new custom ers
6x
More likely to retain
existing custom ers
19x
More likely to be
profitable

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Why are certain
custom ers dropping off
during this sales stage?
Which channel is
generating the
m ost leads?
What is driving
engagem ent in
our product?

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Static data reports

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Led to a restless business…

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400% learning increase with visual + text

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Easier to consum e, yet siloed & redundant
Data democratization

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Use data in new unique ways
Digital transformation

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Data expectations
Infuse Analytics Everywhere
People, Process, Technology
Data Democratization
Digital Transformation

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Data reality
80%
of analytics projects fail
90%
of digital transformation strategies
modernize NOT transform
Infuse Analytics Everywhere
<24%
Rate effectiveness use of data 7+

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Data is valuable,
yet still untapped
61%
skill set gaps
43%
high quality data
62%
access & governance

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Infuse Analytics Everywhere
Analytics Today…
Answer found
Back to planning with
answers in hand
Request access to
others
Find dashboard
Dig around…
Oh no! VPN trouble
Please reset your
password
Proceed to
dashboard
Zoom m eeting
interrupts again!
You’ve been interrupted
by a different request!
IM to colleagues
What ad is
resonating & why?

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Flip the script…
Analytics Infusion

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The difference?
Go beyond the dashboard
Reliance on
custom er loyalty
Standalone insights
Disconnected workflows &
decision-m aking
to intelligence infusion
Intuitive, autom atic intelligence
Drive enhanced custom er experience
to deliver increased value
Naturally infused into every
application, process and workflow

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Analytic Infusion IRL

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19%
m ore likely to achieve hardest, strategic outcom es
with analytics infused into just 50% of workflows

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● Decreasing customer satisfaction
with existing investor tools
Nasdaq achieves10x
performance boost
Business Challenge
● Executive insight into stock ownership
for deeper investor relations
● Increase customer stickiness &
exceed experience expectations
Impact / Value
Solution
● Infused analytics as a product to
deliver intelligence

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• Pandemic rapidly changed patient &
provider interactions
Luma Health reduces no-
shows by 79%
Business Challenge
• 79% reduction in no-shows
• Increased average NPS to 89
• Created three products
Impact / Value
Solution
• Analyze sentiment & data in real-time
to understand customer needs

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• Surge in sales with remote workforce
growth & need to maintain high
customer satisfaction
Skullcandy supercharges
customer success
Business Challenge
• Accurately predict return rates for
un-released products
• Better inform new product design
decisions with 360 degree feedback
Impact / Value
Solution
• Infused sentiment analysis within
customer success teams

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Path to intelligence infusion
Infuse Analytics Everywhere
Rem ove
access
barriers
Step 1
Reduce
skill set
gaps
Step 2
Perpetual
custom er-
centric
innovation
Step 3

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Fuse business objectives, use cases &
technical requirements
• 3rd party partnerships across entire data lifecycle
• Data Catalogs, virtualization, etc
Connect all data
• Cloud, in-application, on-prem ises
• Big, sm all, unstructured, structured
Step 1:
Remove access barriers
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Analyze & explore data, with or without code
• Self-service, drag & drop analytics
• Explore data through rapid ad-hoc analysis using
SQL, R or Python
Augment every analysis with AI -driven intelligence
• Leverage power of AI to work sm arter not harder
• Make sense of any data with autom atic insight &
im pact highlights
Step 2:
Reduce skill set gaps
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Infuse actionable intelligence at the right place
& the right time, every time
• Em bed visualizations directly into applications
• Em power users to act wherever they are
• Autom ate m ultiple steps in a workflow
• Create differentiated products & drive deeper
custom er engagem ent
Step 3:
Perpetual innovation
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Infuse Analytics Everywhere
Go beyond the dashboard by infusing intelligence
Data Strategy
Connect
Fuse
Infuse
Augment
Analyze
Biz Apps
Workflows
Processes
New Markets
New Products
New Features
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The Sisense Difference
Highly
Customizable
Custom analytic experiences
using developer APIs or a no
code environment
AI-Powered Personalization
Deeply integrated proprietary
recommendation engine to
personalize the analytics experience
Powerful Data Engine
Process massive volumes in
memory, live and hybrid directly in
cloud data warehouses
Actionable Intelligence
Infusing actionable insights directly
where people are spending their time
Analytics Continuum
Scale across all use cases and
skill levels

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Without data, you’re just another person with an
opinion
W. Edwards Dem ing

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Thank you.
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Mindi.Grissom@sisense.com
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