The Role of Data Governance in a Data Strategy

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Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
Real-World Data Governance
The Role of Data Governance in a Data Strategy
Monthly Webinar Series Hosted by DATAVERSITY
Robert S. Seiner – KIK Consulting / TDAN.com
April 21, 2022 – 11:00 a.m. PT / 2:00 p.m. ET

The Role of Data Governance
in a Data Strategy

Today’s Presenters
David Woods
SVP – Precisely
Strategic Services

Data Strategy: Criticality of Data Integrity
83% of CEOs
want their
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Digital transformation
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68% of Fortune 1000
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Global data
infrastructure spending
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Data is the fuel for decision-making today
3
IDC IDC Gartner Forbes

Data integrity is…
data with maximum accuracy,
consistency, and context for confident
business decision-making ...
4
… and it must be governed if we
want to trust it

Business-first approach
5
• Prioritize the data that matters
• Link Data Governance efforts to
business goals
• Iteratively pressure test model
against valued added Use Cases
• Build and sustain stakeholder
engagement across all levels
Data Governance programs
that prioritize critical data
have 5x faster time-to-value

Linkage to strategy makes governance relevant
6
C-suite strategy
Improve customer
experience
Ability to access the
correct data faster
Removing
excessive process
steps
Business initiatives & associated KPI’s
Customer
spend by
category
Share of
wallet
increase
Customer
satisfaction
score
Customer
Loyalty
score
Data Governance Framework, Operating Model & Tools
Organization
• Data stewardship
• Data ownership
• Operating models (R&R’s)
• CDE prioritization
Tools
• Data catalog
• Business glossary
• Standards and rules repository
• DQ reporting
• Workflows
Governance
• Standards and rules
• Measures and metrics
• Process standards
• Business traceability
• Business and data definitions
Highly visible
strategic “wants”
Less visible
enablers

Governance Enables & Accelerates Programs
7
Time
The scramble
Build & migration
How could that be?
Degradation
We own it
Reliability
Let’s start with data!
Enterprise collaboration
Data Readiness
Traditional
Mobilization point
Recognition of
Lost ROI
B
u
s
i
n
e
s
s
T
r
i
g
g
e
r
Dip
in
Data
Trust
18-24 months to stabilize and
begin realizing business value
Master data degrades at an
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Proactively mobilize early!
ü 25% reduction in implementation time
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Precisely’s Integrated Approach
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ESTABLISH CORE PROGRAM COMPONENTS & STRATEGIC ROADMAP
Value Drivers &
Stakeholder
Alignment
DG Framework
and Decision
Tree
Operating
Model & Org
Construct
DG Metrics
Framework
Execution
Roadmap
DATA INTEGRITY & GOVERNANCE PLATFORM ENABLEMENT
Data
Harmonization
Framework
Critical Data
Identified and
Prioritized
Define Data
Governance
Strategies
Data Profiling,
Analysis &
Enrichment
Operationalize
Data
Governance
Business Value Drivers, Strategic Program Components and Roadmap to Achieve
Data Governance Assets, Catalog, Standards, Rules, Metrics and Org Enablement
Iterative Deliverable Adjustments Based on Findings

The leader in data integrity
Our software, data enrichment products and
strategic services deliver accuracy, consistency, and
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of the Fortune 100
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Brands you trust, trust us
Data leaders partner with us
9

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Introduction
Real-World Data Governance – Monthly Webinar Series
May 21, 2022 – Data Governance Roles and Responsibilities
Third Thursday each Month @ 2pm EST – Register at TDAN.com, KIKconsulting.com, DATAVERSITY.net
Non-Invasive Data Governance Book
ISBN 9781935504856 / Technics Publications / Amazon.com
Speaking @ DATAVERSITY Live and Virtual Events
Data Governance & Information Quality Conference West – June 6-10, 2022 – San Diego, CA
Non-Invasive Data Governance / Metadata Governance Online Learning Plans
Available Now: Business Glossaries, Data Dictionaries and Data Catalogs (6 course learning plan)
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KIK Consulting & Educational Services
Updated Site: KIKConsulting.com (“Knowledge is King”)
Home of Non-Invasive Data Governance™
Carnegie Mellon University (CMU)
Adjunct Faculty: Heinz College Post-Graduate CDataO Programs

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• In this webinar, we will talk about:
– A Structure for Delivery of a Data Strategy
– How to Address People, Process, and Technology in a Data Strategy
– Why Data Governance is an Important Piece of a Data Strategy
– How to Include Data Governance in the Structure of the Strategy
– Examples of How Governance has been Included in a Data Strategy
Abstract

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• Not a Lesson In How to Create a Strategy
– Focus on Role of Data Governance
– Data Governance is the execution and enforcement of authority over the management
(definition, production, usage) of data and data-related resources.
» Questions to ask yourself (about your organization) …
» Are you executing and enforcing authority right now?
» Do you need to execute and enforce authority better?
» How are you planning to do that?
» Do you need a plan to move from informally toward formally governed?
A Structure for Delivery of a Data Strategy

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• A Typical Structure of a Data Strategy
– Key Assumptions
– Resource Plan
– Budget – Operational Expense (Op Ex) and Capital Expense (Cap Ex)
– Major Project-Related Budgets
– Roadmap and Milestones
– Notional Timeline

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• Enterprise Data Management (EDM) Strategic Plan
– Target Business Outcomes of Data Governance
– Business Impact and Value of Data Governance
– Business Improvement Disciplines
– Value Proposition
– Initial Deployment Activities
– Reference Materials

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• Injecting Data Governance in a Data Strategy
– Plan for Stewardship – Formal Accountability
– Plan for People – Data Governance Structure
– Plan for Process – Prioritization, Escalation, Address Issue/Opportunity
– Plan for Technology – Data and Metadata Management, Analytics, ML, AI, …
– Plan for Budget – Operating, Capital

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• What People Say About People, Process, and Technology
– PPT Framework Around Since 1960s
– Businesses Use It to Improve Operational Efficiency of Employees and Tools
– All About Balance – Three-Legged Table
– Leverage the PPT Framework
• Identify Choke Points
• Eliminate Waste
• Increase Efficiency
• Reduce Time to Value
How to Address People, Process, and Technology in a Data Strategy

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• People
– Human Resources at Organization’s Disposal
– Do the Tasks Described in Process
– Sometimes By Leveraging Technology
– Clear Role Definition
– Right People / Skillset

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• Process
– Steps or Actions Combined to Produce a Particular Goal
– The “How” Aspect
– Imperative to Understand How People Fit in a Process
– Focus on Key Steps
– Can Only Be Improved If It Can Be Measured
– Requires Feedback for Constant Improvement

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• Technology
– Tools People Use to Implement the Process
– Technology Must Fit Into the Organization
– Investments to Gain Strategic Advantage
– Often People and Process are Secondary
• Fit People Into Technology
– Requires the “Right” People Following
the “Right” Process
– Data Governance Bill of “Rights”

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• What can’t you do because you don’t have access to, or the confidence in, the data to do it?
– Challenges finding data
– Challenges accessing data
– Challenges understanding / trusting data
– Challenges manipulating data
– Challenges analyzing the data
Why Data Governance is an Important Piece of a Data Strategy

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• What would you be able to do if you had access to, and the confidence in, the data to it?
– Predictive Modeling
– Efficient and Effective Analysis
– Compare Business Across …
– Have Confidence in the Reports Delivered to Management
– Differentiate From Competitors (How We Use Data)
– Innovate with Data / Think Outside the Box

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• What does this have to do with Data Governance?
– Need DG to Execute and Enforce Authority
– Need DG to Formalize Accountability
– Need DG to Protect Sensitive Data
– Need DG to Improve the Quality of Data
– Need DG to Address Challenges
– Need DG to Improve Data Literacy / Address Opportunities

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• Call It Out
– Make Data Governance Not Optional
– Define Data Governance as a Central Component of the Strategy
– Define the Model for Data Governance
• Centralized Model
• Distributed Model
• Federated Model
– Mention Data Governance Throughout the Strategy
How to Include Data Governance in the Structure of the Strategy

#RWDG @RSeiner
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• Plan for a Formal Program Framework
– Data
– Roles
– Processes
– Communications
– Metrics
– Tools

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EXECUTIVE
STRATEGIC
TACTICAL
OPERATIONAL
SUPPORT
Copyright © 2019 – Robert S. Seiner and KIK Consulting & Educational Services, LLC
Levels
Components
ROLES
COMMUNICATIONS
TOOLS
METRICS
PROCESSES
DATA GOVERNANCE FRAMEWORK
DATA
LEVELS
EXECUTIVE – SENIOR LEADERSHIP TEAM
STRATEGIC – BUSINESS & TECHNOLOGY MGMT
TACTICAL – SUBJECT MATTER EXPERTISE
OPERATIONAL – DAILY JOB FUNCTION
SUPPORT – FUNCTIONAL MANAGEMENT
COMPONENTS
DATA – ASSETS BEING GOVERNED
ROLES – FORMAL ACCOUNTABILITY
PROCESSES – APPLICATION / ENFORCEMENT
COMMUNICATIONS – EDUC, TRN, AWARENESS
METRICS – MEASUREMENTS and KPIs
TOOLS – ARTIFACTS PURCHASED / DEVELOPED
LEVELS
COMPONENTS

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Endorse
Enforce
Authorize
Direct
Approve
Prioritize
Resolve
EXECUTIVE
STRATEGIC
TACTICAL
OPERATIONAL
SUPPORT
Facilitate
Mediate
Promote
Operate
Manage
Handle
Formalize
Adhere
Enforce
Approve
Act
Acceptance
Participation
Performance
Subject
Quality
Metrics
Accountability
Efficiency
Effectiveness
Collect
Report
Policy
Directive
Audit
Charter
Best Practices
Guidelines
Roadmap
Standards
Requirements
Workflows
Glossary
Dictionary
Catalog
Repository
DG Tools
Metadata Tools
KIK Artifacts
Support
Sponsor
Understand
Status
Evaluate
Commend
Standards
Subject Area
Project
Orientation
Onboard
Ongoing
Plan
Develop
Deliver
Leadership
Steering
Committee
Preside
DG Program
DG Council
Domain Stewards
Data Owners
SMEs
Operational
Data Stewards
Users
Prog Mgmt
Admin
Work Groups
Partners
Copyright © 2020 – Robert S. Seiner and KIK Consulting & Educational Services, LLC
Levels
Components
ROLES
COMMUNICATIONS
TOOLS
METRICS
PROCESSES
NON-INVASIVE DATA GOVERNANCE™ FRAMEWORK
Leadership
Dashboard
KPIs
Enterprise
Performance
Subject Area
X-Business Unit
Business Unit
Function
Accountability
Inventory
Metadata
DATA
LEVELS
COMPONENTS
Data Strategy

#RWDG @RSeiner
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• Plan for a Formal Structure
– Executive Level – Steering Committee
– Strategic Level – Data Governance Council
– Tactical Level – Data Domain Steward
– Operational Level – Data Steward
– Support Level – Administrative, Partners, Working Teams

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• Plan for Formal Resources
– People
– Time
– Budget

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• Strategy / No Strategy Decision
– Data Strategies from the Executive Levels
• Chief Data Officer or Chief Digital Officer (CDO)
• Chief Data & Analytics Officer (CDAO)
• Chief Analytics Officer (CAO)
• Chief Information Officer (CIO)
• Chief Technology Officer or Chief Transformation Officer (CTO)
• … and their respective offices
Examples of How Governance has been Included in a Data Strategy

#RWDG @RSeiner
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• Strategy / No Strategy Decision
– Data Strategies from the Ground Level Up
• Data Governance Charter
• Data Science / Analytics Charter
• Data Access Charter
• Data Privacy and Protection Charter
• Data Literacy Charter
• … and they don’t have their own offices.
• … but they must partner together.

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• People Structure
– Leadership – Support, Sponsor, Understand
– Organization – Executive, Strategic, Tactical, Operational, Support
– Stewardship – Definers, Producers, Users
– Administration – Manager, Office, Lead

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• Process Structure
– Prioritization – Ranking and Arranging Activities
– Escalation – Decision Making Activities
– Issue and Opportunity – Resolution Activities
– Documentation – Metadata Governance and Data Catalog Activities

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• Rule-Based Structure
– Privacy Rules – How Data is Shared
– Security Rules – How Data is Protected
– Classification Rules – How Data is Handled
– Business Rules – How Data is Used

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• In the webinar, we shared
– A Structure for Delivery of a Data Strategy
– How to Address People, Process, and Technology in a Data Strategy
– Why Data Governance is an Important Piece of a Data Strategy
– How to Include Data Governance in the Structure of the Policy
– Examples of How Governance has been Included in a Data Strategy
Summary

#RWDG @RSeiner
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Q & A - Contact Information
• Robert S. Seiner
KIK Consulting & Educational Services – KIKconsulting.com
The Data Administration Newsletter – TDAN.com
rseiner@tdan.com @RSeiner

The Role of Data Governance in a Data Strategy

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