15. The Players
• The Entrepreneur
• The Venture Capitalist
• The Angel Investor
• The Syndicate
• The Lawyer
• The Mentor
(Brad Feld, Jason Mendelson, Venture Deals, Be smarter than your lawyer and Venture Capitalist)
17. How to raise money
Do or do not, don’t try
Determine how much you are raising
Fund-raising materials
Find your right investor(s)
Closing the deal
Understand it is about: Economics, Control
Financing rounds: seed, series a, series b, etc.
18. Economics (I)
Price
– Valuation
• Premoney / postmoney
• Fully diluted
• (Warrants)
Liquidation preference
– From 1x to 10x to 1x
– Investor participation (full, capped, none)
– Liquidation event definition
Pay to play, pay or dilute
19. Economics (II)
Vesting
Industry standard:
– 4 years (1 year + 36 months); 1 year cliff
Single trigger vs. double trigger
acceleration
Employee pool
Anti – dilution:
– (full ratchet, broad-based, narrow-based weighted
average) (carve-outs)
Good / bad leaver
20. Board of Directors
– Official member
– Observer
Protective provisions
– Veto rights / Qualified majority, for major board and
shareholders decisions (list or annex)
Drag along (investor / founders & investor jointly)
Conversion (liq pref / control)
Control