David Beale

London, United Kingdom United Kingdom

MD Mediacom Response, Data and Analytics

Advertising / Marketing / PR

I’m a commercially minded leader who has set-up, grown and run departments of acquisition specialists at Carat, Vizeum and now MediaCom, as well as specifying and helping set up a central evaluation function at the COI. I have extensive experience in online and offline channels and deliver optimised and integrated acquisition plans across a wide range of sectors. I'm currently loving the challenge of making the best response team in the UK even better. I am a highly analytical media strategist who enjoys the challenge of using data to drive planning insight. I have run accounts across a wide range of sectors including travel/ FS/ household furnishing / charities. I'm entrepreneuria...