You won't always have the power of a powerhouse behind you. How can you promote your product yourself? David Harris gives some tips on how you can promote whatever it is that you're selling.

1. 3 W A Y S T O S E L F
P R O M O T E
David Harris

2. NETWORK!
NETWORK!
NETWORK!
Networking is a great way to meet people not
to mention the opportunity to be one on one
with people. Being able to be one on one with
someone allows you to to show your true
personality and allow people to gauge your
true intentions. Through this method, you will
have the opportunity to develop key
relationships with individuals that may be able
to properly enhance your brand. But one of
the key things to remember here is to always
have an elevator speech ready. You never
know who you will meet, so be sure that you
are ready to sell yourself at any moment. Have
a quick one to three liner that describes your
book and your message. Remember not to
sound like a used car salesman.

3. Utilize
Your Resources
You may not always have a team behind you to promote
you. In cases like this you have to take initiative. Look for
different ways to promote yourself. In this digital age of
social media, it is easy to find quick inexpensive (or even
free) ways to promote yourself. Social media is a
phenomenal way to promote yourself in a free way. Not
only that, it allows you the opportunity to have direct
access to your market and constituents. Not only that,
your target market now has direct access to you. You’ll be
able to give your fans first hand news and knowledge as it
becomes available.

4. CONFIDENCE
IS KEY!
And the last and arguably the most important is
to be confident in yourself and in your work. Truly
know your work and what you want your
message to be. If you’re not confident, how can
you expect others to be believe in your work? The
truth is, you don’t necessarily need to be an
expert in what you’re saying. Most people
respond off of confidence. And if you sound
confident enough, people will eventually believe
what you’re selling. The key thing is to know your
strengths and weaknesses. Play up your
strengths and go for the jugular!