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Embracing Social Media - Handout
1. Embracing Social Media: Using it to Our Advantage
Garner NC
DEIRDRE REID LLC
Social Media Basics
• Chris Brogan - http://www.chrisbrogan.com/
• Amber Cadabra’s e-books - http://altitudebranding.com/
• John Haydon - http://johnhaydon.com/
(919) 803-6176
Twitter Blogs
• http://www.twitip.com/
Facebook Blogs
• http://www.allfacebook.com/
LinkedIn Blogs
deir dre.r eid.nc@gmail.com ~ http:/ /deirdrereid.wordpre ss.com
• http://imonlinkedinnowwhat.com/
Recommended Books
• Trust Agents, Chris Brogan & Julien Smith
• Crush It, Gary Vaynerchuk
• The New Rules of Marketing & PR, David Meerman Scott
The state of social media (video) -
http://www.youtube.com/user/Socialnomics09
Instructional (and clever) videos on social media –
http://www.commoncraft.com
A collection of social media sites created by pharma or healthcare companies:
http://www.doseofdigital.com/healthcare-pharma-social-media-wiki/
Twitter chat – Wed 8-9 p.m. - http://twebevent.com/SocPharm
Presentation will be on Slideshare – http://www.slideshare.net/deirdrereid
Rules for the Road:
1. Share what you know.
2. Share what you find, giving credit and thanks.
3. Be real – honest and genuine.
4. Be personable. Be yourself.
5. Add to conversations – comment and reply.
6. Social media karma – help others.
7. Don’t self-promote too much.
8. Manage your time wisely.
Deirdre Reid LLC
deirdre.reid.nc@gmail.com
(919) 803-6176
http://deirdrereid.wordpress.com
http://twitter.com/deirdrereid