This document provides a preview of key trends and influencers to expect at CES 2018. The top trends highlighted are IoT, AI, VR/AR, smart home technologies, robotics, and wearables. Smart speakers and hearables are identified as emerging technologies driving changes across electronics. Issues around diversity and the underrepresentation of women in the tech industry are also noted. The top countries represented will be the US, France, UK, India, and Canada. The preview outlines the methodology used to analyze over 79,000 tweets about CES from nearly 35,000 users to identify the top trends and influencers to watch.
3. CES 2018 PREVIEW - KEY LEARNINGS
• IOT still the game changer
• Emerging tech : Smart speakers and hearables
• Diversity in question : #WomenInTech
• France is by far the 2nd country the most represented
4. CES 2018 PREVIEW – TOP 11 TECH TRENDS
1. IOT
2. AI
3. VR / AR
4. SMARTHOME
5. ROBOTICS
6. WEARABLES
7. AUTOMOTIVE
8. SMARTCITIES
9. MOBILE / 5G
10. BLOCKCHAIN
11. HEALTHTECH
DATA MAP – KEY TECH TRENDS CES 2018
6. TOP 10 INFLUENCERS
• Evan Kirstel
• Mike Feibus
• Jim Harris
• John Nosta
• Irma Rastegayeva
• Sue Marek
• Marsha Collier
• Glen Gilmore
• Elinor Cohen
• Michael Davis
8. TOP COUNTRIES
1. USA
2. FRANCE
3. UK
4. INDIA
5. CANADA
6. GERMANY
7. NETHERLANDS
8. SPAIN
9. AUSTRALIA
10. JAPAN
11. ITALY
9. FOCUS FRANCE
1. Mounir Mahjoubi
2. PP Garcia
3. Mallys
4. Alexandre A
5. Fabien Prévots
6. Gregory Saccomani
7. Lionel Lesguer-VBK
8. Jean-Baptiste Lefevre
9. Patrice Bégay
10. Juliette JARRY
11. NORMAND Olivier
12. Michel Nizon
13. Hélène GALLO
14. François Sorel
15. Vanessa Chocteau
TOP CITIESTOP INFLUENCERS
10. METHODOLOGY
1. Extraction via Visibrain of a corpus of 79 582 tweets from 34 902 users who have mentionned CES between december 06th 2017 and
january 04th 2018
2. Mapping and analysis via Gephi software
11. WHAT IS DIGIOBS?
COLLECT INSIGHTS TO DEFINE YOUR POSITIONNING
GAIN MARKET SHARE THROUGH A BETTER DIFFERENTIATION
DETECT THE INFLUENCERS AND TARGET YOUR AUDIENCE