The document discusses various topics related to mobile marketing and communication in the digital age. It covers the history and growth of mobile phone usage, the development of mobile internet and technologies over generations, and different mobile marketing strategies and applications including messaging, advertising, augmented reality, location-based services, and more. It provides statistics and examples of how these mobile strategies have been implemented in recent years.
3. Communication in the digital age Mobile - Inleiding 1/2 Of human beings are ‘mobile’
4. Communication in the digital age Mobile - Inleiding Wereldwijd Meer mobiele aansluitingen dan pc’s.
5. Communication in the digital age Mobile - Inleiding 20.000.000 Mobiele telefoonaansluitingen in Nederland. Dat is 22% meer dan dat er inwoners zijn.
17. Communication in the digital age Mobile Mobile Messaging Mobile Advertising Mobile Marketing Bulk SMS SMS Votings SMS & TV SMS & Win Mobile Internet Advertising Mobile Content Direct SMS Augmented Reality Shotcodes Bluetooth Marketing Digital Grafiti Mobile Tickets / Coupons Mobiele (java) Applicaties
18. Communication in the digital age Mobile - Messaging Mobile Messaging Bulk SMS SMS Votings SMS & TV SMS & Win
19. Communication in the digital age Mobile - Messaging SMS = HOT Afgelopen jaarwisseling: 29 miljoen smsjes tussen 22.00 en 4.00 via Vodafone, KPN & Telfort: 40% meer dan vorig jaar!
31. Communication in the digital age Mobile Marketing Mobile Marketing Augmented Reality Shotcodes Bluetooth Marketing Digital Grafiti Mobile Tickets / Coupons Mobiele (java) Applicaties
32. Communication in the digital age Mobile Marketing – Augemented Reality Youtube Video
62. Communication in the digital age Mobile Marketing Mobile Messaging Mobile Advertising Mobile Marketing Bulk SMS SMS Votings SMS & TV SMS & Win Mobile Internet Advertising Mobile Content Direct SMS Augmented Reality Shotcodes Bluetooth Marketing Digital Grafiti Mobile Tickets / Coupons Mobiele (java) Applicaties
63. Communication in the digital age Mobile Marketing - Samenvatting Bron: Hot SMS Mobile Messaging Mobile Advertising Mobile Marketing