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GOAL 14: CONSERVE AND SUSTAIN
THE OCEANS, SEAS AND MARINE
RESOURCES
By Dmytro Mykulo
ME-exl/12
Oceans are the biggest
ecosystems on planet earth, and
they are essential to our survival.
They cover 65% of the surface of
the earth, generate nearly half of
the air we breathe in and also
16% of animal protein, besides
playing an important role in the
global economy.
Over 3 billion people across
the world depend on coastal and
marine resources, generating
many jobs in various industries
such as tourism, biotechnology,
fishing, and shipping.The ocean
has a significant part to play in the
worldwide development, and it
can help fight poverty. However,
marine ecosystems across the
world are currently being
threatened by our human
activities. We must start
protecting our oceans’ health if we
are to prosper and survive.
Introducing SDG 14 on conserving
the oceans:
There is optimism that with
the latest dedicated goal of ocean
conservation under the Sustainable
Development Goals, companies will
acknowledge the value and
importance of our coastal areas
and oceans. In the previous
Millennium Development Goals,
oceans were covered in the broader
target of securing environmental
sustainability.The new SDGs,
however, give oceans the
important dedicated attention with
distinctive underlying targets
One of the main challenges
to ocean conservation faces is
that estimating the true value of
oceans and accounting for the
exploitation costs is difficult.The
WWF released a report about the
Ocean Economy that estimates
the financial worth of oceans is
about $24 trillion.This high value
of the ocean includes the direct
outputs from the ocean like
seafood, its contribution as an
essential shipping medium, the
worth of its vast coastline and
also its capacity of absorbing
nearly 30% of our total carbon
emissions.
This appraisal only based
on current value of marketable
services and goods; it does not
consider the intangible worth
of oceans, such as biodiversity,
water filtration by wetlands
and mangroves, as well as
climate regulation.We must,
therefore, move towards
properly accounting the worth
of our ecosystems, so as to
deliberate the full benefits and
costs in political and economic
decision-making.
KEYTARGETS OF SDG 14
 Prevent and considerably reduce all kinds of
marine pollution, including nutrient pollution
and marine debris.
 Sustainably protect and manage coastal and
marine ecosystem to prevent considerable
adverse effects, including through fortifying
their resilience as well as taking restorative
actions to attain productive and healthy
oceans.
 Address and minimize ocean acidification
through increased scientific cooperation from
all levels.
 Effective regulation of harvesting and
stopping overfishing, unregulated, unreported
and illegal fishing and also detrimental fishing
practices. Implement effective, science-based
plans for restoring fish stocks within a short
timeframe.
KEYTARGETS OF SDG 14
 Conserve roughly 10% of marine and coastal
areas, in agreement with international and
national law and using the latest scientific
information.
 Prohibit certain types of fisheries subsidies
that support overfishing and overcapacity,
abolish subsidies that support unregulated
and illegal fishing and desist from the
introduction of such subsidies in future.
 Increase the financial benefits to least
developed nations and Small Island countries
from using marine resources sustainably,
including through better management of
aquaculture, tourism, and fisheries.
 Improve research capacity, scientific
knowledge and share marine technology to
not only enhance ocean health but also to
improve the role of marine biodiversity in
developing countries.
KEYTARGETS OF SDG 14
 Ensure easy access for the
small-scale fishers to
markets and marine
resources.
 Improve the sustainable use
and conservation of oceans
through implementing the
necessary international law,
in agreement with the
UNCLOS, which sets out
the legal outline for these
efforts.
Our oceans do not recognize political
or international borders.Thus, we must deal
with coastal and ocean issues
internationally, using a collaborative
strategy. Efforts by one company to prevent
ocean pollution or control overfishing can
have a very small effect if others are not
contributing to the solution. For instance, an
issue like the extensive garbage patch found
in the Pacific Ocean, an area much bigger
thanTexas filled with plastic waste, is caused
by several number of contributors
internationally.The solution to such a
problem will require simultaneous universal
commitment.
Collaborative platforms are
necessary to address ocean
conservation. A good
example is an initiative for
sustainable shipping, which
is a collaborative effort
between the main players in
the maritime industry that
seeks to attain the vision of
both a sustainable and
profitable shipping industry.
Collaborative efforts
between leading companies
in a certain industry will
create an innovative space
for related companies to
start using a systematic
strategy to resolving
maritime challenges and
also maximises impact.
It is critical for
organisations to study this
SDG 14 and identify the
specific maritime issue that is
most substantial to the
company and emphasise on
an exact solution.The various
ocean issues, such as
overfishing and acidification,
require different strategies
and businesses can maximise
the impact through choosing
solutions that are aligned
closely with their expertise,
supply chain or business
model.
Existing business initiatives towards
ocean conservation tend to emphasise on
awareness raising, without offering a
meaningful solution. For instance, the
partnership between Adidas and Parley for
the Oceans NGO illustrates the consumer-
facing awareness raising approaches that
businesses are taking. In this particular
partnership, Adidas is designing shoes made
from ocean waste.While this is
commendable, it fails to clarify how the
brand plans to stop actively footwear plastic
from ending up dumped into the ocean.
In contrast, Project Ocean, a
collaboration between
Selfridges and ZSL, also seeks
to raise awareness about ocean
issues but reinforces the
program with practical actions.
For instance, they banned all
water bottles and carrier bags
made from plastic across all
their department stores.
Also, the company has also
removed all endangered
species of fish from its menus.
Even though these steps are
arguably modest, they show
just how organisations can
move further than awareness
raising to making real, tangible
impacts.

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Sustainable development Goal 14: Conserve and sustain the oceans, seas and marine resources

  • 1. GOAL 14: CONSERVE AND SUSTAIN THE OCEANS, SEAS AND MARINE RESOURCES By Dmytro Mykulo ME-exl/12
  • 2. Oceans are the biggest ecosystems on planet earth, and they are essential to our survival. They cover 65% of the surface of the earth, generate nearly half of the air we breathe in and also 16% of animal protein, besides playing an important role in the global economy.
  • 3. Over 3 billion people across the world depend on coastal and marine resources, generating many jobs in various industries such as tourism, biotechnology, fishing, and shipping.The ocean has a significant part to play in the worldwide development, and it can help fight poverty. However, marine ecosystems across the world are currently being threatened by our human activities. We must start protecting our oceans’ health if we are to prosper and survive.
  • 4. Introducing SDG 14 on conserving the oceans: There is optimism that with the latest dedicated goal of ocean conservation under the Sustainable Development Goals, companies will acknowledge the value and importance of our coastal areas and oceans. In the previous Millennium Development Goals, oceans were covered in the broader target of securing environmental sustainability.The new SDGs, however, give oceans the important dedicated attention with distinctive underlying targets
  • 5. One of the main challenges to ocean conservation faces is that estimating the true value of oceans and accounting for the exploitation costs is difficult.The WWF released a report about the Ocean Economy that estimates the financial worth of oceans is about $24 trillion.This high value of the ocean includes the direct outputs from the ocean like seafood, its contribution as an essential shipping medium, the worth of its vast coastline and also its capacity of absorbing nearly 30% of our total carbon emissions.
  • 6. This appraisal only based on current value of marketable services and goods; it does not consider the intangible worth of oceans, such as biodiversity, water filtration by wetlands and mangroves, as well as climate regulation.We must, therefore, move towards properly accounting the worth of our ecosystems, so as to deliberate the full benefits and costs in political and economic decision-making.
  • 7. KEYTARGETS OF SDG 14  Prevent and considerably reduce all kinds of marine pollution, including nutrient pollution and marine debris.  Sustainably protect and manage coastal and marine ecosystem to prevent considerable adverse effects, including through fortifying their resilience as well as taking restorative actions to attain productive and healthy oceans.  Address and minimize ocean acidification through increased scientific cooperation from all levels.  Effective regulation of harvesting and stopping overfishing, unregulated, unreported and illegal fishing and also detrimental fishing practices. Implement effective, science-based plans for restoring fish stocks within a short timeframe.
  • 8. KEYTARGETS OF SDG 14  Conserve roughly 10% of marine and coastal areas, in agreement with international and national law and using the latest scientific information.  Prohibit certain types of fisheries subsidies that support overfishing and overcapacity, abolish subsidies that support unregulated and illegal fishing and desist from the introduction of such subsidies in future.  Increase the financial benefits to least developed nations and Small Island countries from using marine resources sustainably, including through better management of aquaculture, tourism, and fisheries.  Improve research capacity, scientific knowledge and share marine technology to not only enhance ocean health but also to improve the role of marine biodiversity in developing countries.
  • 9. KEYTARGETS OF SDG 14  Ensure easy access for the small-scale fishers to markets and marine resources.  Improve the sustainable use and conservation of oceans through implementing the necessary international law, in agreement with the UNCLOS, which sets out the legal outline for these efforts.
  • 10. Our oceans do not recognize political or international borders.Thus, we must deal with coastal and ocean issues internationally, using a collaborative strategy. Efforts by one company to prevent ocean pollution or control overfishing can have a very small effect if others are not contributing to the solution. For instance, an issue like the extensive garbage patch found in the Pacific Ocean, an area much bigger thanTexas filled with plastic waste, is caused by several number of contributors internationally.The solution to such a problem will require simultaneous universal commitment.
  • 11. Collaborative platforms are necessary to address ocean conservation. A good example is an initiative for sustainable shipping, which is a collaborative effort between the main players in the maritime industry that seeks to attain the vision of both a sustainable and profitable shipping industry. Collaborative efforts between leading companies in a certain industry will create an innovative space for related companies to start using a systematic strategy to resolving maritime challenges and also maximises impact.
  • 12. It is critical for organisations to study this SDG 14 and identify the specific maritime issue that is most substantial to the company and emphasise on an exact solution.The various ocean issues, such as overfishing and acidification, require different strategies and businesses can maximise the impact through choosing solutions that are aligned closely with their expertise, supply chain or business model.
  • 13. Existing business initiatives towards ocean conservation tend to emphasise on awareness raising, without offering a meaningful solution. For instance, the partnership between Adidas and Parley for the Oceans NGO illustrates the consumer- facing awareness raising approaches that businesses are taking. In this particular partnership, Adidas is designing shoes made from ocean waste.While this is commendable, it fails to clarify how the brand plans to stop actively footwear plastic from ending up dumped into the ocean.
  • 14. In contrast, Project Ocean, a collaboration between Selfridges and ZSL, also seeks to raise awareness about ocean issues but reinforces the program with practical actions. For instance, they banned all water bottles and carrier bags made from plastic across all their department stores. Also, the company has also removed all endangered species of fish from its menus. Even though these steps are arguably modest, they show just how organisations can move further than awareness raising to making real, tangible impacts.